Ghost Lifestyle founder and CEO Dan Lourenço is back for his six appearance on the PricePlow Podcast, and this one’s quite the catch-up, with discussion of all things big and small.
![Dan Lourenço #6 on Episode 143 of the PricePlow Podcast](https://blog.priceplow.com/wp-content/uploads/dan-lourenco-priceplow-podcast-143.png)
Dan Lourenço returns to the PricePlow Podcast for the sixth time to discuss the Legend V4 launch, the first half of 2024, and the Ghost 100 Year Plan in Episode 143
This episode focuses mainly on the Ghost Legend V4 launch, which brings a massive formula (look at the size of the tub in the picture) yet at a lower price.
We get into the economics and data (or lack thereof) for this decision, then catch up on other launches such as Ghost Energy (new flavor teased at the end), Clear Whey Isolate, Ghost Protein Cereal, minor changes to Legend ALL OUT, the Protein RTD, and the delayed-but-forthcoming Ghost Sleep supplement.
Looking to the Future: The Ghost 100 Year Plan
But a bigger-picture part of this discussion that cannot be missed is Dan’s discussion of the Ghost 100 Year Plan, where he’s focusing on building a legacy company the likes of Nike or Oreo that will outlast all of us. To do so, he’s building a “team of lifers”, who he refers to as teammates, not employees.
This was a great episode with some fun banter, supplement history and economics, rapid-fire product release discussion, and the big shop talk discussed above. Get in, and get ready for the huge Legend V4 tubs.
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Show notes at https://blog.priceplow.com/podcast/dan-lourenco-ghost-lifestyle-143
Podcast: Play in new window | Download (Duration: 1:25:07 — 78.1MB)
Legend V4 Launch Special: Show Notes with Dan Lourenço
Detailed Show Notes Coming Soon!
The Legend Ingredient Comparisons:
How to Find Dan
Dan Lourenço of Ghost Lifestyle returns to the PricePlow Podcast for his fifth installment in Episode #116, going over the meteoric rise of Ghost Energy and what’s coming in 2024
Dan’s still off Instagram! But you can follow him and his brands at the following locations:
- Dan Lourenço on LinkedIn
- Dan Lourenço on Twitter
- @GhostLifestyle on Instagram
- @GhostGamer on Instagram
- @GhostEnergy on Instagram
You can also sign up for PricePlow’s Ghost Lifestyle news alerts so that you never miss a drop – and there are a lot of them to cover.
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