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PricePlow is the premier thought leader in the dietary supplement industry. We cover the science of supplements and help customers save.
Listen to the PricePlow Podcast, learn from our supplement guides, or read the latest news below. You can also save money with the PricePlow site and our supplement deals page.
Nootropics Depot Tribugen: A Tribulus Supplement That Actually Works
For decades, Tribulus terrestris was marketed as a natural testosterone booster, but that's not exactly what it is. Instead, it's an herb that works best as a confidence and libido enhancer through hormone support and unique stimulation pathways.
The problem? Most Tribulus products either deliver overwhelming anxiety and edginess, or they're so mild they produce […]
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Animal's Protein Powder Arsenal: Finding Your Perfect Match From 4 Premium Options
When most people think Animal, they think Animal Pak, the legendary multivitamin that's been fueling serious lifters since 1983. But here's what many don't realize: Animal has quietly built one of the more well-rounded protein lineups in the industry, with four distinct options designed to meet every training goal and budget.
More Than[…]Continue Reading →
Build Your Own Setria for Sport Stack with Unmatched Supps
Advanced supplement users understand that the most powerful formulations often emerge from strategic combinations rather than single ingredients. While many companies force you to buy separate products to achieve research-backed synergies, Unmatched Supps has created an elegant solution that lets you build your own Setria® for Sport stack using products you may already be […]
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Formulator's Corner #20: Menopause Brain Fog Formula - Memo-Q Meets Functional Chocolate
In today's installment of our Formulator's Corner Series, we create a hypothetical functional chocolate supplement specifically designed for women navigating menopause-related cognitive challenges. Will a forward-thinking brand bring this science-backed indulgence to market?
The Silent Struggle: When Brain Fog Clouds the Best YearsMenopause is a universal transition, yet its cognitive effects remain underrecognized and […]
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NNB Nutrition's Longevity Platform: Extending Your Youth Span with Science-Backed Ingredients
The conversation around aging has shifted. We're no longer just talking about adding years to life, we're focused on adding life to those years. Industry pioneer Shawn Wells captures this evolution perfectly: the concept of "youth span" has replaced health span as our primary motivator. When we look at our peers, we don't just […]
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C4 Sport Partners with Saquon Barkley, Bringing NSF Certified Pre-Workouts to a Larger Audience
Professional athlete running back Saquon Barkley has joined forces with Nutrabolt as the brand's newest athlete partner, as announced by Nutrabolt on May 28, 2025.[1] The partnership is heating up for the new season, and highlights C4 Sport's NSF Certified for Sport designation, which ensures the products meet rigorous testing standards for competitive athletes.
Barkley, […]
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Formulator's Corner #19: The Ultimate PLT Health Pre-Workout
Most pre-workout supplements follow the same tired playbook: caffeine, citrulline, beta-alanine, taurine, and a couple auxiliary ingredients. The result? Too many products that deliver a quick energy spike followed by an inevitable crash, with minimal consideration for training quality, recovery, or long-term performance gains.
What if we could do better?
Enter PLT Health Solutions, […]
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GHOST x Sour Strips 2025: Rainbow Returns in Four Products
The annual GHOST x Sour Strips collaboration is back for its third year, and Rainbow is making waves again! After successful launches in 2023 and 2024, the mouth-puckering Rainbow flavor returns on September 9th, 2025, hitting four GHOST products with strategic exclusivity across different retailers.
This year's lineup brings Rainbow to GHOST Clear Whey, […]
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Butyrate: The Blueprint for Microbiome Fuel and Gut Health with ButyraGen
Your gut produces a molecule so powerful that it influences everything from your digestive health to your brain function, metabolism, and immune system. This molecule is butyrate, a short-chain fatty acid that serves as the primary fuel for your colon cells while orchestrating a symphony of health benefits throughout your body.
Butyrate: The Missing[…]Continue Reading →
Dan DeMarino & Anthony Clark: Helaina's Precision Fermentation Revolution with effera™ | Episode #180
On Episode #180 of the PricePlow Podcast, Mike and Ben venture into the heart of Manhattan to visit Helaina, where they sit down with Dan DeMarino, Business Development Director, and Anthony Clark, Chief Technology Officer, for an in-depth exploration of precision fermentation technology and effera™ human-equivalent lactoferrin.
This conversation provides a […]
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