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Every Methyl Counts: The Optifolin+ 7x Methyl Donor Advantage

Every Methyl Counts: The Optifolin+ 7x Methyl Donor Advantage

When we covered Balchem's Optifolin+ in July, the question was form. Most folate on the market is still folic acid, a problematic synthetic precursor that must clear several enzymatic conversion steps before your cells can use it. Advances in folate science have led to growing interest in bioactive forms such as L-5-MTHF. Optifolin+[…] Continue Reading →

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NNB Nutrition CurcuPrime: The Pure Tetrahydrocurcumin (4-HC) Breakdown

NNB Nutrition CurcuPrime: The Pure Tetrahydrocurcumin (4-HC) Breakdown

Curcumin might be the most famous ingredient in natural health. It's the compound that gives turmeric its golden color, it's been the subject of thousands of studies, and it shows up in everything from joint formulas to longevity stacks.

It also has a well-known weakness. Once you swallow it, your body starts converting it into […] Continue Reading →

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PÜR NATIVE Beyond Protein: The Bioactive Compounds That Survive Native Whey Processing

PÜR NATIVE Beyond Protein: The Bioactive Compounds That Survive Native Whey Processing

On a Supplement Facts panel, whey protein always gets reduced to a single number: 26g protein. That's useful, but it leaves out a lot of biology.

Milk doesn't contain one generic substance called "protein", and even "whey protein" is a fairly generic term. Its whey fraction is made of distinct proteins, including beta-lactoglobulin, […] Continue Reading →

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Zynamite® in the Wild: Four RTDs Bringing Mango Leaf Focus to the Can

Zynamite® in the Wild: Four RTDs Bringing Mango Leaf Focus to the Can

A functional beverage ingredient has to dissolve, stay in solution, and leave the drink tasting like something people want to finish. Zynamite® S, the water-soluble grade of the mango leaf extract from Nektium Pharma, was developed for that job, according to its maker, and finished cans are starting to appear. This roundup covers four […] Continue Reading →

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New Iron Deficiency Guidelines Set Adult Ferritin Cutoff at 30ng/mL

New Iron Deficiency Guidelines Set Adult Ferritin Cutoff at 30ng/mL

On September 16, 2026, the American Society of Hematology (ASH) issued new clinical practice guidelines for diagnosing iron deficiency.[1] The headline change: most adults, including menstruating and pregnant individuals, are now considered iron deficient at a serum ferritin of 30ng/mL or lower. The cutoff commonly used for adults had been 15ng/mL.

Before this change, […] Continue Reading →

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AmaTea Max: A Patented Guayusa Extract From Applied Food Sciences for Smoother Energy

AmaTea Max: A Patented Guayusa Extract From Applied Food Sciences for Smoother Energy

Applied Food Sciences (AFS) has built two of its flagship ingredients around the same basic pitch: natural caffeine sources that give formulators a superior alternative to synthetic caffeine anhydrous, providing a smoother option for users who report jitters at higher doses. We've already covered the first of those ingredients, PurCaf® (AFS's green coffee bean-derived caffeine […] Continue Reading →

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Cell-Tech Resurgence: MuscleTech's Cell-Tech Creatine Max Strength Goes Viral

Cell-Tech Resurgence: MuscleTech's Cell-Tech Creatine Max Strength Goes Viral

MuscleTech's Cell-Tech Creatine has been part of the brand's creatine lineup for years, but it's currently having a moment nobody at the company scripted: a viral resurgence on TikTok. The latest formula, currently under the name MuscleTech's Cell-Tech Creatine Max Strength, has five grams of creatine monohydrate, a heavy carbohydrate blend, and alpha lipoic […] Continue Reading →

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Leuvate: The Fast-Absorbing Amino Acid Blend Behind PVL's ISO CLEAAR

Leuvate: The Fast-Absorbing Amino Acid Blend Behind PVL's ISO CLEAAR

Whey protein has held roughly the same shaker-cup format and benefits for over three decades. Jim McMahon, who introduced whey protein to Canada in 1993 and built Fit Foods Ltd. into a multi-brand supplement manufacturer, kept coming back to one question: instead of waiting out whey's next price shock, why not optimize what […] Continue Reading →

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Your Body CAN Make Creatine... But Here's What It Costs

Your Body CAN Make Creatine... But Here's What It Costs

Over the past few years, we've repeatedly written some version of the following sentence: "creatine is metabolically expensive for your body to make."

Usually, we'll cite a 2011 paper literally titled "The Metabolic Burden of Creatine Synthesis",[1] explain that supplementation reduces some of that burden, and move on to whatever creatine research […] Continue Reading →

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PLT Health Solutions Heads to Vitafoods Asia 2026 as a First-Time Exhibitor, Debuting Next-Gen Kinexa in Asia

PLT Health Solutions Heads to Vitafoods Asia 2026 as a First-Time Exhibitor, Debuting Next-Gen Kinexa in Asia

PLT Health Solutions is exhibiting at Vitafoods Asia for the first time, setting up at Booth H6-K58 this September 2-4 in Bangkok, Thailand with a portfolio of more than 30 clinically supported branded ingredients.

The headline: the Asia debut of the next-generation Kinexa Joint Longevity Complex, alongside a full lineup spanning joint health, healthy aging, […] Continue Reading →

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