Supplement Ingredients on PricePlow
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New BHB Study Shows Promise for Preserving Muscle During Weight Loss
When you cut calories to lose weight, your body doesn't just burn fat. It also breaks down muscle tissue for energy, and this metabolic trade-off often undermines long-term success, especially when not properly approached. Conventional caloric restriction can cost you 20-30% of weight lost as lean mass, slowing your metabolism and setting the stage for […]
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Slow vs. Fast Caffeine Metabolizers: How enfinity Paraxanthine Solves the Problem
Every January, millions of people resolve to cut back on caffeine. They're tired of the jitters, the afternoon crashes, and the 3AM ceiling-staring sessions after drinking coffee, pre-workout, or an energy drink too late. Yet most will fail within weeks, because caffeine itself may not be the real culprit.
Skirting the Caffeine Challenge for Slow[…]Continue Reading →
NNB Nutrition Launches BioVantage™: Advanced Delivery Technology Platform for Enhanced Bioavailability
NNB Nutrition continues its evolution from ingredient innovator to total supplement solutions provider with the launch of BioVantage™, an advanced delivery technology platform designed to unlock the full potential of active ingredients through enhanced absorption, controlled release, and superior stability.
The platform addresses three critical challenges facing supplement formulators:
Poor bioavailability due to rapid[…]Continue Reading →
Seeking Health × MecobalActive: Defining the New Standard for Methylation and Performance
In the world of functional health, the gap between "adequate" and "optimal" is massive. Most standard multivitamins aim for adequacy, providing just enough nutrients to prevent issues from deficiency. But for the modern consumer dealing with genetic variations, environmental stressors, and high performance demands, avoiding deficiency isn't the actual goal. Optimization is.
Seeking […]
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PLT Health's Second Zynamite S Study Confirms Fast-Acting Cognitive Benefits
In the supplement industry, having a single clinical study backing an ingredient is good. But having two separate clinical studies completed in the same year? That's validation.
PLT Health Solutions and their innovation partner Nektium Pharma recently announced results from their second clinical trial on Zynamite S,[1] a water-soluble mango leaf extract standardized […]
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Arjuna Natural Shoden-R: Award-Winning Ashwagandha Root Extract Breaks New Ground
At SupplySide Global 2025, Arjuna Natural's newly launched Shoden-R ashwagandha extract claimed the Ingredient Idol award for the relaxation category. The accolade validates what the company has been developing behind the scenes and teased on Episode #171 of the PricePlow Podcast: a root-only ashwagandha extract standardized to 35% withanolide glycosides that solves formulation challenges plaguing […]
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How Nootropics Depot's R&D Lab Ensures Every Supplement Actually Works
Most supplement companies talk about "science-backed formulas" while relying on supplier certificates and generic testing at a contract manufacturer. Nootropics Depot took a different path: they built a research and development program capable of discovering new compounds, creating industry-first testing methods, and validating biological effects at the cellular level.
It's the reason Nootropics Depot consistently […]
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Unmatched Supps INTRA: Kris Gethin's Advanced Intra-Workout Formula with 25g Vitargo
When you're deep in a grueling training session, your body's demand for fuel and hydration hits critical levels. Most athletes wait until after the workout to address recovery, but that approach leaves performance on the table. Unmatched Supps INTRA changes the equation by delivering exactly what your muscles need during training: rapid-acting carbohydrates, muscle-sparing amino […]
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MuscleTech EFF'N Cut! Effervescent Fat Burner with 3.2x Calorie-Burning Power
Today we complete our MuscleTech EFF'N trilogy with EFF'N Cut!, an effervescent fat burner that brings the brand's FIZZR beadlet technology to metabolic support. Following MuscleTech EFF'N Energy and MuscleTech EFF'N Hydrate, this GNC-exclusive formula combines clinical-grade thermogenics with the bold sensory experience that defines the EFF'N line.
The star ingredient is TheoLim, […]
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LiposoMax® + Creatine: One Innovation Labs Partners with Prinova to Enhance Cellular Uptake for Mainstream Wellness
The creatine category is experiencing something unprecedented: mainstream adoption. Walk into any Costco and you'll find creatine monohydrate prominently displayed on end caps. Twenty-something year old women are discussing it on social media. Pediatricians and geriatricians are recommending it to their patients. The ingredient that spent three decades viciously attacked and relegated to the […]
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