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Alpha Lion Announces Exclusive Online Partnership with Bodybuilding.com!

Alpha Lion Bodybuilding.com

The SuperHuman Brand is making some super huge changes!

Alpha Lion Announces Partnership with Bodybuilding.com

On November 18, 2019, Alpha Lion announced a strategic online exclusive partnership with Bodybuilding.com. It’s set to launch December 2019, which means we have some […]

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GNC Gives Back! Get $5 Cash or up to $30 Credit in Class Action Settlement

GNC Lawsuit Settlement

A class action lawsuit against GNC has been settled in Pennsylvania after GNC’s website allegedly “advertised fake markdowns online to trick consumers into thinking the items were on ‘sale.'” A settlement for $6 million is now open.

If you bought […]

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Nitrosigine Put to the Test Against Citrulline Malate: New University Study

University of Arkansas

Nutrition 21’s nitric oxide boosting ingredient, Nitrosigine, was quietly put to the test against a hefty dose of 2:1 citrulline malate at the University of Arkansas. When stunning results were published, some were surprised, but users of the branded […]

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Is Your Favorite Song on the Radio? Dan Lourenço and Josh Schall Discuss Sports Nutrition Marketing in 2019

Your Mom Drinks Ghost

In October of 2019, Dan Lourenco, co-founder of Ghost Lifestyle, and Josh Schall of J. Schall consulting gave an interesting presentation at SupplySideWest in Las Vegas. It piggybacked off of a similar presentation they gave last year, but covered […]

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DMAA’s Last Stand: Hi-Tech Files for an Appeal of the Appeal

DMAA Banned

On August 30, 2019, three judges in a panel from the 11th Circuit’s Court of Appeals upheld the District Court’s decision that despite having been found in nature several times, DMAA was not a Dietary Supplement per the Dietary […]

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InnoSlim: NuLivScience’s Potent Stimulant-Free Fat Burning Ingredient

InnoSlim PricePlow

NuLiv Science is one of the industry’s leading nutraceutical and dietary supplement formulators. You’ve likely heard of them before – one of their top patented ingredients, AstraGinⓇ, is often used by different brands to help boost their formula’s bioavailability[…]

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NutraBio Plant Tour: Making Supplements Without Compromise!

NutraBio Testing

Purchasing supplements may seem like a relatively simple procedure – after searching online or at a local store, you pick out and buy the products you want. As straightforward as that sounds, the process to properly create those products in […]

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MFIT SUPPS: 2019 Supplement Brand Rookie of the Year!

MFIT SUPPS

Although we spend a lot of our time covering industry news, dissecting new products and new ingredients, we at PricePlow want to make sure we reward those that have the biggest impact on the industry this year! In the first […]

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The 2019 State of the Supplement Industry: Ben and Fitness Informant Discuss

PricePlow Fitness Informant Podcast

On August 26, 2019, PricePlow’s Ben Kane joined Ryan Bucki on the Fitness Informant Podcast to bring their late summer 2019 State of the Supplement Industry! They cover the good… the bad… and the innovative of 2019!

Watch as […]

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Quest Nutrition Sold for $1 Billion. One Simple Question Here.

Quest Nutrition Sold $1 Billion

It’s been widely reported that Quest Nutrition has been sold to Simply Good Foods Co, the makers of Atkins Bars, for $1 Billion.[1]

One simple question about Quest

We just have one quick question for you regarding […]

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