Supplement Industry News on PricePlow
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Sensapure Flavors Unveils Fall 2025 Beverage Concepts at SupplySide Global
SupplySide Global 2025 wrapped up in Las Vegas, and Sensapure Flavors once again demonstrated why they're the flavor house functional beverage brands turn to when conventional approaches fail. The Salt Lake City-based flavor specialists showcased their latest PURE series concepts, proving that even the most challenging functional ingredients can taste exceptional with the right flavor […]
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ONE Innovation Labs: Industry Partnerships Bring True Liposomal Innovation to Market | Episode #190
On Episode #190 of the PricePlow Podcast, Mike and Ben host a special round-robin format from SupplySide Global 2025, recorded live at the ONE Innovation Labs booth. This episode showcases the collaborative power of the supplement industry, featuring conversations with Dr. Pedro Perez and Anthony Armas (ONE Innovation Labs), Katie Emerson and Karen Todd[…]
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SupplySide Global 2025 Recap: Helaina Demonstrates effera™'s Versatility Across Categories and Form Factors
Helaina delivered at SupplySide Global 2025, showcasing the incredible versatility of its human-identical lactoferrin ingredient, effera™, through three innovative product concepts and highlighting recent commercial launches that demonstrate the ingredient's multi-category potential.
For those who missed the show, Helaina's presence showed exactly what makes effera™ a category-creating ingredient: it works seamlessly across diverse applications, […]
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Kyowa Hakko at SupplySide Global 2025: Cognizin Innovation & Liposomal Setria Collaboration
Kyowa Hakko USA brought the science -- and the innovation -- to SupplySide Global 2025, showcasing why Cognizin® Citicoline continues dominating the nootropic beverage space while unveiling an exciting collaboration that takes Setria® Glutathione to the next level.
We got to catch up with Katie Emerson (a repeat PricePlow Podcaster) and Karen Todd (a first-time […]
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The Future of Functional Beverages: CREATEA Panel at SupplySide Global 2025 with PLT Health, Glanbia Nutritionals, NNB Nutrition, NutriScience, & Lacore Nutraceuticals | Episode #189
On Episode #189 of the PricePlow Podcast, we bring you a special panel discussion from SupplySide Global 2025 featuring the brilliant minds behind CREATEA Mighty Mango, the groundbreaking collaborative concept beverage that's redefining what's possible in functional drink formulation. Building on the viral success of last year's XPO NRG, CREATEA takes beverage innovation […]
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NNB Nutrition Dominates SupplySide Global 2025: OnSwitch, Purest Creatine, and the Pure-Potent-Precise Revolution
NNB Nutrition solidified its position as an industry leader at SupplySide Global 2025, showcasing next-generation ingredients, hosting a sold-out networking event, and proving they're no longer following trends. They're creating them.
SupplySide Global 2025 marked a major growth marker for NNB Nutrition. What began as a novel ingredient supplier has evolved into an […]
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See Protein From Air Come to Life: Solar Foods Showcases Solein® Concepts at SupplySide Global 2025
Taste the future of protein production, and learn more in our podcast discussion and informative articles:
When we sat down with Solar Foods' team at IFT First on Episode #175 of the PricePlow Podcast, we explored one of the most revolutionary breakthroughs in supplement science: Solein®, a complete protein literally made from air. […]
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TruShield Certified: WADA-Experienced Lab Launches Comprehensive Banned Substance Testing Program
When CON-CRĒT, the brand known for its patented creatine hydrochloride, needed banned substance certification for its product line, founder Mark Faulkner didn't choose just any testing program. Faulkner, who co-founded Aegis Sciences Corporation (one of the industry's early anti-doping labs), knew exactly what rigorous testing looks like. He chose TruShield™ Certified, a new […]
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Introducing Nuritas: Using AI to Unlock Nature's Hidden Peptides
The supplement industry has an innovation problem. Walk down any supplement aisle and you'll find the same ingredients that have been around for decades... sometimes even a century or more. Whey protein, creatine, caffeine, melatonin. Yes, they work, but they're old. Now that the supplement industry has reached maturity and mainstream adoption, we now face […]
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Marc Lobliner: Why goBHB Will Be Bigger Than Creatine | Episode #186
For Episode #186 of the PricePlow Podcast, we welcome back Marc Lobliner, who returns with major news: he's now President of Ketone Labs. Marc brings his signature energy and bold predictions to discuss why he believes goBHB will become bigger than creatine in the supplement industry.
Since we last formally spoke with […]
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