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PLT Health Solutions Brings Experiential Longevity, Kinexa, and Mango Tango to SupplySide Global 2026

PLT Health Solutions Brings Experiential Longevity, Kinexa, and Mango Tango to SupplySide Global 2026

PLT Health Solutions is heading back to Las Vegas for SupplySide Global 2026, returning to Booth #4855 at Mandalay Bay with more than 30 clinically supported branded ingredients and one clear headline: its Experiential Longevity™ platform.[1] Education sessions run October 26 to 30, and the expo hall is open for three days this year, […] Continue Reading →

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Wyse No. 1 Founders Blend: Caffeine-Free Focus with enfinity Paraxanthine

Wyse No. 1 Founders Blend: Caffeine-Free Focus with enfinity Paraxanthine

Ever wish someone took our collaborative XPO NRG concept formula from 2024 and made it into a finished product? That's exactly what we have here today!

Wyse No. 1 Founders Blend is a caffeine-free, zero-sugar nootropic drink built around five branded ingredients, and TSI Group's enfinity® paraxanthine leads the formula at 200mg per 12oz can. […] Continue Reading →

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Zynamite® in the Wild: Four RTDs Bringing Mango Leaf Focus to the Can

Zynamite® in the Wild: Four RTDs Bringing Mango Leaf Focus to the Can

A functional beverage ingredient has to dissolve, stay in solution, and leave the drink tasting like something people want to finish. Zynamite® S, the water-soluble grade of the mango leaf extract from Nektium Pharma, was developed for that job, according to its maker, and finished cans are starting to appear. This roundup covers four […] Continue Reading →

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The Protein King Also Does Carbs: Musclesport's CreaM'D Rice with Jason Mancuso | Episode #237

The Protein King Also Does Carbs: Musclesport's CreaM'D Rice with Jason Mancuso | Episode #237

Jason Mancuso built Musclesport's name on flavor-first Lean Whey, the protein line that turned cereal marshmallows and cannoli cream into a real category. He joined Ben for Episode #208 of the PricePlow Podcast to walk through that story, but this conversation is Mike's first full sit-down with him, alongside Musclesport EVP and CMO […] Continue Reading →

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Ready to Consume: NNB Nutrition Brings Small-Dose Ingredients to Food and Gummies

Ready to Consume: NNB Nutrition Brings Small-Dose Ingredients to Food and Gummies

For most of the supplement industry's history, "how much" and "how it's delivered" were separate questions. A clinical dose was a clinical dose, whether it showed up in a capsule, a scoop of powder, or eventually a can. That's changing. Consumers, especially younger ones, want the same energy, recovery, and longevity support they'd get from […] Continue Reading →

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Glanbia's Custom Premix Solutions: Making Complex Formulas Simple

Glanbia's Custom Premix Solutions: Making Complex Formulas Simple

Say you're building a new electrolyte powder, collagen gummy, or energy chew. Your spec calls for eight vitamins, three minerals, a stabilized botanical extract, and a sweetener blend that won't clash with your flavor system. Nearly every ingredient comes from a different supplier, each with its own lead time, minimum order, particle size, and paperwork. […] Continue Reading →

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C4 Sparkling Protein: Cellucor's Carbonated Take on Clear Whey Isolate

C4 Sparkling Protein: Cellucor's Carbonated Take on Clear Whey Isolate

Cellucor/Nutrabolt is putting its clear whey technology into a can with some fizz. The new C4 Sparkling Protein packs 20g of ultra-filtered whey protein isolate into a 16 fl oz sparkling beverage with zero sugar, zero fat, and zero caffeine, aimed at anyone chasing a daily protein number who's tired of another thick, cloudy […] Continue Reading →

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Brew Shockalaka Tea Evolved: A Zero-Sugar Nootropic Tea to Rival Coffee Evolved

Brew Shockalaka Tea Evolved: A Zero-Sugar Nootropic Tea to Rival Coffee Evolved

Brew Shockalaka built its name on Coffee Evolved, a zero-sugar nootropic RTD coffee that turned heads with 200mg of natural caffeine and a stacked functional panel in a 45-calorie can. Now the brand's tea-drinking half gets its own lineup: Tea Evolved, a zero-sugar nootropic tea built on brewed black, green, and white […] Continue Reading →

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GHOST's Next Collab Era: Cloning Soda, Not Candy - And Besting the Originals

GHOST's Next Collab Era: Cloning Soda, Not Candy - And Besting the Originals

GHOST built a large part of its identity on collaborative flavors. But that identity is shifting, as we're seeing from their recent GHOST Energy launches. GHOST Energy x A&W Root Beer just opened its Secure-A-Can window this week, and it's blown basically everyone away.

Nine years into the collab game, GHOST isn't cloning candy into […] Continue Reading →

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GHOST Protein Drink x Yoo-hoo Chocolate: 25g Protein Powers GHOST's RTD Comeback

GHOST Protein Drink x Yoo-hoo Chocolate: 25g Protein Powers GHOST's RTD Comeback

GHOST Protein Drink x Yoo-hoo Chocolate is official, and it landed with the kind of launch GHOST fans have come to expect: gone in minutes.

The collaboration pairs Yoo-hoo's decades-old chocolate milk flavor with a ready-to-drink protein shake built around ultra-filtered skim milk, delivering 25 grams of protein, 120 calories, and a […] Continue Reading →

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