Ready To Drink (Tag Archives)
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Supplyside Connect New Jersey 2026: Hot Takes & Fresh Finds | Episode #213
For the second year running, PricePlow took the main stage at SupplySide Connect New Jersey with a live panel podcast. Episode #213 of the PricePlow Podcast brings you that roundtable in full, recorded live in 2026 with three of the most plugged-in editorial voices in the supplement and functional food space: Cassie Smith (Senior Director […]
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Bucked Up Drive Hydration: Focused Hydration Built for the Long Game
Bucked Up has made a name for itself in the pre-workout space, and now the brand's been aggressively expanding into ready-to-drink beverages. Following last year's massively successful Lightly Carbonated Protein RTD, Bucked Up Drive Hydration is one of the more interesting entries in that category so far.
The Hydration Drink of PGA Star Bryson DeChambeau[…]Continue Reading →
POW! Energy Drink: Cognizin®-Powered Clean Energy with a Comic Twist
Austin's Functional Fuel Co. is entering the RTD energy space with POW! Energy Drink, a zero-sugar, 5-calorie can built around focus and clean energy. The formula leads with 250mg of Cognizin® citicoline alongside 200mg caffeine and 200mg L-theanine, a triple-threat combination that's become a recognizable stack in the better-for-you energy category.
Citicoline has […]
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NNB Nutrition at Expo West 2026: PeptiClear Steals the Show While a Full Pipeline Takes Shape
NNB Nutrition brought new concepts, fresh preclinical data, and a clear beverage thesis to Booth #2201 in Anaheim, leaving with more than a few formulator conversations started.
Natural Products Expo West 2026 draws an organic and natural products crowd, and NNB Nutrition used the show to advance a thesis that's been building for two […]
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Beyond the Burner: Appetite Control + Thermogenesis in PLT Health's Weight Management Stack
The GLP-1 drug wave didn't just move markets, it completely changed consumer expectations. Millions of people have now watched Ozempic and its cousins deliver real weight results, and they've internalized why: those drugs work on appetite and metabolism together. That dual-mechanism logic has permanently reshaped what consumers expect from any weight management product, […]
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Sensapure Flavors at Expo West 2026: SensaNaturals Live and a New Lehi Facility Coming This Spring
Sensapure Flavors showed up to Expo West 2026 with two pieces of news worth paying attention to. Head of Business Development and Innovation Lauren Howard walked attendees through a live SensaNaturals demo, pouring cups of a prebiotic fiber soda on the show floor. And Senior VP of Sales and Marketing Tony Colalillo announced a new […]
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C4 Energy Signs Josh Hart, Expands NBA Footprint to the Los Angeles Lakers
Nutrabolt is doubling down on basketball. On March 5, 2026, C4 Energy announced a partnership with New York Knicks guard Josh Hart,[1] and Nutrabolt CEO Doss Cunningham confirmed separately on LinkedIn that C4 has also become the official energy drink of the Los Angeles Lakers,[2] joining existing team deals with the Knicks, Celtics, […]
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Big Focus Wins: Three High-Profile Beverages Launch with NNB Nutrition's GeniusPure Alpha-GPC
NNB Nutrition's GeniusPure® Alpha-GPC has broken through to the next level. It was immediately accepted into powdered supplements thanks to its improved stability and yields, but in the beverage space, putting alpha-GPC into ready-to-drink bottles has historically been trickier for formulators. The ingredient's hygroscopic nature made generic ingredients a poor fit for RTD applications and […]
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NNB Nutrition Unveils PeptiClear™ at Expo West 2026: Build Muscle Like Whey... Without the Whey
This year at Natural Products Expo West 2026, NNB Nutrition is debuting a new concept at Booth #2201: PeptiClear™. This is a dipeptide-enhanced clear protein RTD that pairs 10g of hydrolyzed pea protein isolate with 2g of DL185® dileucine to challenge the assumption that you need whey to build muscle.
This is literally perfect[…]
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Arjuna Natural Brings Shoden-R Beverages and Chews to Expo West 2026
Ashwagandha in a can.
A few years ago, that idea was mostly wishful thinking! Traditional extracts were bitter, cloudy, and practically impossible to work with in liquid formats. Arjuna Natural changed that with Shoden-R, a 100% root extract that's odorless, tasteless, water-soluble, and clinically effective at just 60mg per serving.
We covered the […]
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