Whey Protein (Tag Archives)

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Whey Protein

The Malaysian MuscleTech Nitro-Tech Testing Controversy: Facts, Fiction, and Lab Tests Revealed

The Malaysian MuscleTech Nitro-Tech Testing Controversy: Facts, Fiction, and Lab Tests Revealed

A bombshell social media video from Musclemania Malaysia has sent shockwaves through the supplement industry, making explosive allegations against one of the world's most trusted protein brands. The viral TikTok and Instagram posts claim that Iovate's MuscleTech Nitro-Tech, a protein powder found in virtually every supplement store globally, allegedly contained only "12.98 grams of […]
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Mastering the Impossible: How Sensapure Flavors Conquers Novel Protein Challenges

Mastering the Impossible: How Sensapure Flavors Conquers Novel Protein Challenges

While most flavor houses retreat when faced with challenging proteins, Sensapure Flavors sees opportunity. When brands approach them with proteins that are off-color, intensely bitter, or completely unprecedented in the food industry, Sensapure's team doesn't just accept the challenge -- they thrive on it.

This expertise has positioned Sensapure as the industry's go-to experts […]
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Amino Acid Absorption Enhanced by Peak ATP®! New ATP / Protein Research Coming

Amino Acid Absorption Enhanced by Peak ATP! New ATP / Protein Research Coming

New human research shows that PEAK ATP® significantly enhances amino acid uptake from both whey and plant proteins, changing how we think about protein utilization and supplement formulation.

The supplement industry has spent decades focused on delivering protein to consumers. But what if we've been missing half the equation? New groundbreaking research suggests that […]
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TJ Dillashaw: From Fighter to Founder of Wild Society Nutrition | Episode #168

TJ Dillashaw of Wild Society Nutrition on the PricePlow Podcast

In this episode of the PricePlow Podcast, we welcome TJ Dillashaw, two-time UFC Bantamweight champion turned supplement entrepreneur, to discuss his journey from elite fighter to founder of Wild Society Nutrition. This fascinating conversation explores how TJ's decades of competition experience, combined with hard-learned lessons about supplement quality and industry practices, led him […]
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Musclesport Summer Scoops 2025: Neapolitan Ice Cream Kicks Off The Season!

Musclesport Summer Scoops 2025: Neapolitan Ice Cream Kicks Off The Season!

Summer's basically here, and if there's one thing supplement enthusiasts look forward to besides beach season, it's Musclesport's Summer Scoops collection! The tradition continues in 2025 with another round of ice cream-inspired protein flavors that let you enjoy dessert-like indulgence while supporting your fitness goals.

Jason Mancuso (aka The Supp Chef), the lovely Kate, […]
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Ghost Clear Whey: Three Refreshing Flavors Join the Permanent Lineup

Ghost Clear Whey: Three Refreshing Flavors Join the Permanent Lineup

The wait is over! After the tremendous success of their limited-edition Sydney Cummings collaboration in 2024, GHOST Clear Whey is back! And this time, it's here to stay as part of the brand's permanent lineup. Launching with three refreshing flavors, Ghost is taking their innovative clear protein formula nationwide in a move that's set to […]
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GR8 Lifestyle ULTIM8: Premium Protein + Colostrum Recovery Complex

GR8 Lifestyle ULTIM8: Premium Protein + Colostrum Recovery Complex

Looking for a protein powder with much more?!

ULTIM8 is one of the first five innovations from GR8 Lifestyle Supplements -- it's a premium protein formula that goes beyond traditional protein powders.

GR8 Lifestyle's Ultim8: The Ultimate Recovery and Growth Protein Powder

As opposed to traditional protein supplements, Ultim8 is a full-blown health and […]
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Muscle Preservation Simplified: The Vitamin Shoppe's GLP-1 Support Protein with myHMB

Muscle Preservation Simplified: The Vitamin Shoppe’s GLP-1 Support Protein with myHMB

In the ever-evolving landscape of health and wellness, a new challenge has emerged for those using medical weight management approaches: maintaining precious muscle mass while shedding unwanted pounds. Society's been given some new tools for the latter, and now it's ever more important to focus on the former -- keeping that lean muscle!

The Vitamin […]
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Animal's Spring 2025 Flavor Explosion: 5 New Releases Hit the Market

Animal’s Spring 2025 Flavor Explosion: 5 New Releases Hit the Market

Fresh off the heels of Animal's legendary 20th Cage appearance at the 2025 Arnold Sports Festival and their recent release of Animal Pump Pre-Workout Stim-Free Powder, the Animal team isn't slowing down one bit. April 2025 brings a massive lineup of new flavor releases across their most popular product lines, giving fans even more options […]
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MuscleSport Makes April Fools a Reality: Maple Bacon Doughnuts Lean Whey Arrives!

MuscleSport Makes April Fools a Reality: Maple Bacon Dougnuts Lean Whey Arrives!

What started as an April Fools' joke years ago has become a delicious reality in 2025.

When Musclesport CEO Jason "The Supp Chef" Mancuso posted a mock-up of Maple Bacon Doughnuts protein powder several years ago as an April Fools' joke, he never expected the overwhelming demand from fans begging to make it real. […]
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