Whey Protein (Tag Archives)
This is the PricePlow blog’s whey protein tag page.
- Go to the PricePlow Whey Protein category
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Join NuLiv Science & PricePlow for a SupplySide Global Day 1 Happy Hour
SupplySide Global opens its first-ever three-day expo hall on Wednesday, October 28, and NuLiv Science has the perfect way to close out Day 1. The team behind AstraGin and Senactiv is hosting a happy hour at Libertine Social inside Mandalay Bay, and they've co-branded it with PricePlow. We're thrilled to be part of it.
If […] Continue Reading →
PÜR NATIVE Beyond Protein: The Bioactive Compounds That Survive Native Whey Processing
On a Supplement Facts panel, whey protein always gets reduced to a single number: 26g protein. That's useful, but it leaves out a lot of biology.
Milk doesn't contain one generic substance called "protein", and even "whey protein" is a fairly generic term. Its whey fraction is made of distinct proteins, including beta-lactoglobulin, […] Continue Reading →
Leuvate: The Fast-Absorbing Amino Acid Blend Behind PVL's ISO CLEAAR
Whey protein has held roughly the same shaker-cup format and benefits for over three decades. Jim McMahon, who introduced whey protein to Canada in 1993 and built Fit Foods Ltd. into a multi-brand supplement manufacturer, kept coming back to one question: instead of waiting out whey's next price shock, why not optimize what […] Continue Reading →
Amino Acid Fortification (Not Spiking!) with Leuvate: Dr. Daniel Traylor | Episode #231
Episode #231 of the PricePlow Podcast is a science deep dive, and this one comes with tons of citations. Dr. Daniel Traylor, a protein and amino acid researcher at DePaul University, joins Jim McMahon of Fit Foods to launch PVL's ISO CLEAAR, a dairy-free protein drink built around Leuvate, Traylor's leucine-forward essential amino […] Continue Reading →
Perfect Day is Coming for the Protein Market - Kyle Failla | Episode #230
Whey protein isolate keeps getting more expensive, and the reasons go deeper than most people realize. In Episode #230 of the PricePlow Podcast, Mike and Ben sit down with Kyle Failla, Head of Commercial at Perfect Day, to unpack why whey protein prices have climbed so far, and what the company's new […] Continue Reading →
Solving the Protein Problem: NNB Nutrition's Jake Mulder & Dustin Elliott | Episode #229
NNB Nutrition CEO Jake Mulder and Chief Brand Officer Dustin Elliott join us for Episode #229 of the PricePlow Podcast, recorded live at IFT FIRST 2026 in Chicago.
It's the second of two conversations we recorded with NNB on-site. The first, Episode #227, dug into Shawn Wells' science-first philosophy. This one turns to the business […] Continue Reading →
ProFerm™ by Perfect Day: Precision-Fermented BLG and the New Plant That Changes the Protein Supply Math
If you've spent any time over the past few years shopping for protein or sourcing protein ingredients, you already know the headline: whey protein isolate got expensive... and stayed that way. Prices climbed steeply as demand surged past what traditional dairy supply could absorb, with whey supply sputtering due to flat-to-down cheese consumption. Spot […] Continue Reading →
Kaitlyn Kenna Smith: CrossFit, Creatine, and Content Creation with PricePlow | Episode #223
Episode #223 of the PricePlow Podcast brings one of PricePlow's own to the mic: Kaitlyn Kenna Smith, content creator for PricePlow and Bevlab, the face behind PricePlow's TikTok, and host of the Powerhouse Mentality podcast. If you've watched PricePlow's supplement and energy drink content on social, there's a good chance Kaitlyn's behind a […] Continue Reading →
HMB With High-Dose Protein: New Study Shows Added Muscle Benefits in Older Adults
Something interesting happens when researchers pile on the protein. You'd expect that at some point, a high-quality dose becomes sufficient on its own and any added ingredient becomes redundant. A 2026 study in Nutrients by Smith et al. put exactly that assumption to the test.[1] Researchers gave older adults 40 grams of whey protein […] Continue Reading →
Whey Protein Supply Is Upside Down: Glanbia's Market Update and Workarounds for Brands
You've heard it before, and you're going to continue hearing it throughout the year: Protein demand has never been higher. Consumer interest is at record levels, mainstream brands are flooding the category, food and coffee companies continue using increasing amounts of whey, and every piece of market research reiterates this same story. Americans want […] Continue Reading →
