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Aura Scientific: Novel Ingredient Developer Introduces 4 New Ingredients

Aura Scientific

Every few years, a new company comes around and turns the dietary supplement industry on its head. Sometimes it’s a brand like GHOST (2016), a novel ingredient developer like NNB Nutrition (2019), or an athlete partnership like Chris Bumstead at Raw Nutrition (2021).

PricePlow was on the ground floor covering the above three, and we’re […]
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Zynamite: Next-Generation Brain and Body Support from Mangiferin

Zynamite

In the last decade or so, pre-workout supplement formulas have increasingly emphasized ingredients that improve mood, focus, and cognitive performance – in a word, nootropic ingredients.

The future of performance supplements: Bringing together physical and mental gains

Improving mood and mental energy can play a huge role in one’s motivation and enjoyment for exercise, and […]
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VAULT Caffeine-Free Brain Energy Drink: Powered by Free-Acid goBHB!

Vault Caffeine-Free Energy Drink

If you’re reading this blog, you’ve probably seen it all – keto, atkins, paleo, carnivore, low-fat, the list goes on.

What pretty much all popular diets have in common is their emphasis on maintaining healthy blood glucose. It’s now accepted common sense that we should try to keep glucose in a reasonable range, without […]
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Jocko BRAIN POWER: 100mg Caffeine Nootropic with CRISP Focus

Jocko Brain Power

“We have a new product called Brain Power which is a fantastic nootropic. It is good to go. It is really good — it’s like a really CRISP focus, I can feel it. If I’ve got to get on stage like this morning when I presented here, I did 15 minutes but got 3 […]
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Rob Rogers: goBHB is Back! Business, Baseball, and BHB | Episode #131

Rob Rogers of Axcess Global and Ketone Labs: goBHB is Back!

For Episode #131 of the PricePlow Podcast, we sat down with Rob Rogers from Axcess Global, the parent company of Ketone Labs, Real Ketones, Vault, and many others. Ketone Labs is best known for selling goBHB, the patented exogenous BHB dietary supplement ingredient — which is the main topic […]
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Ghost, Glaxon, & Cellucor on Branded Ingredients: Kyowa Panel at SSW 2023 | Episode #118

Kyowa SSW 2023 Panel: Branded Ingredients and Collaborative Competition with Dan, Joey, and Chris of Ghost, Glaxon, and Nutrabolt

At SupplySide West 2024, one of the biggest events was a panel discussion held at the Kyowa Hakko USA booth, featuring a star-studded cast of influential industry advocates:

Dan Lourenço – Founder and CEO of Ghost Joey Savage – Chief Scientific Officer of Glaxon Chris Lockwood – VP of Scientific Affairs at Nutrabolt David Sandler[…]
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Ghost CG Focus: Christian Guzman’s Stim-Free Nootropic Returns for 2023

Ghost CG Focus Stim-Free

GHOST and Christian Guzman, athlete entrepreneur of social media fame, have a long history of collaboration. To date, they’ve worked together four times to bring us some truly awesome flavors and formulas. Most recently in 2021, the duo released V4 of their series, which included three different supplements — one of which included Ghost Focus […]
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TJ Humphreys: All Black Everything – ABE Brings Edge | Episode #114

TJ Humphreys: All Black Everything on the PricePlow Podcast

The man, the myth, the legend — TJ Humphreys — joins PricePlow Podcast for Episode #114 to talk about All Black Everything (ABE), a new dietary supplement brand in America based upon UK-based Applied Nutrition’s pre-workout supplement.

Mike and Ben joined TJ in Plano, TX to get TJ’s entire backstory, which starts at Lone […]
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GeniusPure Alpha-GPC: Stable Alpha-GPC 70% and 90% from NNB Nutrition

NNB Nutrition GeniusPure Alpha-GPC - Stable Alpha-GPC 70% or 90%!

NNB Nutrition has done it again, releasing a higher-yield, patent-pending form of Alpha-GPC named GeniusPure™ that can go as high as 90% while maintaining stability![1] This article discusses the problem and introduces the NNB Nutrition solution, which has expanded to their entire FlowTech series.

Alpha-glyceryl phosphoryl choline, otherwise known as alpha-GPC, quickly rose […]
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Morphogen Nutrition COGNIGEN Nootropic: The Perfect Focus Add-On

Morphogen Nutrition Cognigen

It’s no secret that the team at Morphogen Nutrition has stepped their game up tremendously in the past couple of years. Morphogen is one of the industry’s rising stars, and that’s thanks largely to the visionary direction of founder and CEO Ben Hartman, who’s been a guest on The PricePlow Podcast not once but […]
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