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Solein® by Solar Foods: How Protein "Out of Thin Air" Will Transform the Supplement Industry
The supplement industry is witnessing its most significant protein innovation since whey isolate revolutionized post-workout nutrition decades ago. But this time, the breakthrough comes from literally thin air.
Meet Solein®, a protein powder that fundamentally challenges everything we thought we knew about how protein gets made. While the industry has spent years debating […]
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Gremin Delivers Clinical-Strength Muscle Recovery with Dual Polyphenolic Technology
Summary: Gremin is a patent-pending combination of green coffee extract and curcumin with standardized concentrations of two polyphenols, chlorogenic acid, and curcuminoids. Clinical studies show significant improvements in muscle recovery, endurance, and pain reduction compared to placebo, with the ingredient's unique BioFusion Technology solving traditional bioavailability challenges.
What is Gremin?Gremin is a proprietary dual […]
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Ecklonia Cava: The Super Seaweed with Metabolism and Brain-Boosting Benefits
Ecklonia cava is a bioactive-rich brown seaweed that thrives along the coastal regions of Korea and Japan. For centuries, this marine treasure has been used in foods and in traditional East Asian medicine.[1]
Ancient cultures treasured it for its medicinal properties, and modern research has now catapulted Ecklonia cava back into the spotlight as a […]
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GR8 Lifestyle Supplements: Nutrition to the Power of 8 Now at GNC
The wait is over: GR8 Lifestyle Supplements has officially arrived at GNC stores nationwide and online today, May 8th. This isn't just another supplement launch, it's the debut of a brand that's set to redefine what performance nutrition means for the ambitious modern consumer.
We've been closely following and supporting GR8's development, and after seeing […]
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Nitrogen Nutrition: Major Supplement Launch Inspired by Man's Best Friend (May 5, 2025)
We've got some exciting news to share with the supplement world – Nitrogen Nutrition is set to launch on May 5, 2025, bringing a fresh lineup of premium formulations to serious fitness enthusiasts. Founded by industry entrepreneur Chandler Burner, this brand is built on both scientific excellence and heartfelt purpose.
A Brand Built[…]Continue Reading →
effera™: Revolutionary Human-Equivalent Lactoferrin Goes Beyond Bovine, Changing the Supplement Industry
Synopsis: effera™ is the first human-equivalent lactoferrin ingredient for dietary supplements and functional foods, developed through a precision fermentation process by a nutrition biotechnology startup named Helaina.
Research shows it's more bioavailable than bovine lactoferrin, has reduced allergenic potential (free of the 9 major allergens), and is recognized by the body as native human[…]
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Neutonic: Science-Based Focus & Productivity Line Loaded with Cognizin Citicoline
In an industry filled with flashy marketing and underdosed formulas, Neutonic enters the nootropic supplement space with a refreshingly different approach: research-backed ingredients at clinically-validated doses, led by the premier form of citicoline, Cognizin® -- available in three different form factors.
James Smith & Chris Williamson: The Founders Behind the FocusJames Smith and Chris […]
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Wellness Extract: Where Ancient Wisdom Meets Modern Science
In an industry often divided between traditional wisdom and modern science, Wellness Extract stands as a bridge between these two worlds. Founded in 2017 by Virender Dass, this Canada-based supplement company has quickly established itself as a beacon of quality in the natural health space – but their story begins with a deeply personal quest […]
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The NNB Nutrition Story: Supplement Ingredient Solutions for the New Decade
When the supplement industry was suffering from stagnation in the mid-2010s, one visionary company set out to change everything by focusing on a simple yet revolutionary concept: creating new ingredients. That company is NNB Nutrition, founded by industrial chemist Kylin Liao and guided scientifically by renowned biochemist Shawn Wells.
Over the past […]
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Jonathan Scheiman: Fitbiomics Decodes Elite Athlete Microbiomes Into VNella | Episode #158
On Episode #158 of the PricePlow Podcast, Mike and Ben are joined by Jonathan Scheiman, co-founder and CEO of FitBiomics, to discuss VNella, a revolutionary probiotic strain derived from the microbiomes of elite athletes. The conversation explores how this cutting-edge innovation optimizes endurance, reduces fatigue, and brings next-generation biotechnology to everyday health and […]
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