Ashwagandha (Tag Archives)
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Sensapure Flavors Unleashes Spring 2025 Beverage Concepts, Masking the Formerly Unmaskable
Our friends and partners at Sensapure Flavors continue to push the boundaries of what’s possible in beverage formulation. At Natural Products Expo West 2025, the company showcased its Spring concept line, introducing a series of beverages that show their incredible flavor profiles atop functional ingredients, without compromise.
As Sensapure gets more heavily into these concept […]
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Podium Nutrition FUSE 2025: Performance Pre-Workout Takes a New Twist
Every year, we see supplement brands come and go… but we don’t always see single brands commit to annual innovation with their own products. Yet that’s exactly what Podium Nutrition is doing with the launch of their new FUSE 2025 Pre-Workout, which we’re proud to announce today.
This isn’t just another formula update; […]
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How to Read Ashwagandha Supplement Labels: Don’t Get Fooled!
Walk into any supplement store or browse online retailers, and you’ll find countless ashwagandha products commanding shelf space. This ancient Ayurvedic herb has exploded in popularity for stress relief, sleep improvement, and hormone support. But as consumer interest grows, so does a concerning reality: not all ashwagandha extracts are created equally.
When shopping for […]
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Spectramune’s Third Clinical Immunity Study Announced by PLT Health Solutions
The immune health supplement space is getting a major boost with PLT Health Solutions’ announcement of their latest clinical study on Spectramune™ Immune Defense Complex.[1] The study follows a successful pilot published in 2024,[2] providing added evidence that this unique botanical blend may help support a stronger, more balanced immune system.
Spectramune Study #3[…]Continue Reading →
Ashwagandha Evolution: Shoden and the Rise of Glycoside-Enhanced Extracts
In a supplement industry dominated by synthetic compounds and artificial ingredients, one ancient herb continues to captivate both researchers and consumers alike: Ashwagandha. This adaptogenic powerhouse from Ayurvedic tradition has seen an unprecedented surge in popularity, with scientific research validating what traditional medicine has known for millennia.[1]
But as more consumers turn to this traditional […]
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Flavor Trends in 2025: Functionality Meets Innovation at Sensapure Flavors
Following their ground-breaking work on XPO NRG at SupplySide West 2024, the experts at Sensapure Flavors have released their flavor and ingredient trend forecast for 2025. After visiting their new Innovation Center in Salt Lake City and spending hours discussing flavor technology with Scott Zimmerman and Derek Greer on Episode #149 of the PricePlow Podcast, […]
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Sensapure Flavors Launches Innovation Center & New 2024 Flavor Concepts
Sports nutrition brands and beverage manufacturers seeking next-level flavor innovation have an exciting new destination in Salt Lake City, Utah. Sensapure Flavors, the premium flavor house specializing in active nutrition and functional beverages, has opened their new innovation center where brand leaders, formulators, and flavorists can collaborate on groundbreaking flavor concepts.
The facility enables […]
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Force Factor Hair Growth Accelerator Chews and Capsules Feature Lustriva by Nutrition21
Force Factor has recently been making waves in the supplement industry with innovative formulas to promote health and wellness. We’ve been especially impressed with their use of novel, clinically-tested ingredients that benefit the mind and body.
We recently covered their Happy Mood chews, which feature novel ingredients to support stress reduction and improved mental clarity. […]
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