Ashwagandha (Tag Archives)
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Ashwagandha Evolution: Shoden and the Rise of Glycoside-Enhanced Extracts
In a supplement industry dominated by synthetic compounds and artificial ingredients, one ancient herb continues to captivate both researchers and consumers alike: Ashwagandha. This adaptogenic powerhouse from Ayurvedic tradition has seen an unprecedented surge in popularity, with scientific research validating what traditional medicine has known for millennia.[1]
But as more consumers turn to this traditional […]
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Flavor Trends in 2025: Functionality Meets Innovation at Sensapure Flavors
Following their ground-breaking work on XPO NRG at SupplySide West 2024, the experts at Sensapure Flavors have released their flavor and ingredient trend forecast for 2025. After visiting their new Innovation Center in Salt Lake City and spending hours discussing flavor technology with Scott Zimmerman and Derek Greer on Episode #149 of the PricePlow Podcast, […]
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Sensapure Flavors Launches Innovation Center & New 2024 Flavor Concepts
Sports nutrition brands and beverage manufacturers seeking next-level flavor innovation have an exciting new destination in Salt Lake City, Utah. Sensapure Flavors, the premium flavor house specializing in active nutrition and functional beverages, has opened their new innovation center where brand leaders, formulators, and flavorists can collaborate on groundbreaking flavor concepts.
The facility enables […]
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Introducing Mindvalley States: Supplements to Support Your State of Mind
A new brand has been born! While many supplement brands exist, most don’t stand out from the crowd. Their formulas are standard and often differ from nearly identical products by only a few milligrams of typical ingredients, or a slightly different look.
But every so often, a brand emerges with a commitment to the unique. […]
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Force Factor Hair Growth Accelerator Chews and Capsules Feature Lustriva by Nutrition21
Force Factor has recently been making waves in the supplement industry with innovative formulas to promote health and wellness. We’ve been especially impressed with their use of novel, clinically-tested ingredients that benefit the mind and body.
We recently covered their Happy Mood chews, which feature novel ingredients to support stress reduction and improved mental clarity. […]
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The Absorption Company’s CALM: Nikki Reed’s Zembrin-Centered Stress Reliever
Maintaining a sense of calm and focus can be challenging in hectic daily life. That’s where The Absorption Company’s Calm supplement steps in, offering a comprehensive formula that combines scientifically backed ingredients to support relaxation, mental clarity, and overall well-being.
If you haven’t heard of The Absorption Company, it’s a company started by actress Nikki […]
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Animal Test: Reformulated with Arachidonic Acid and Yohimbe!
Animal Test has been a high-performing natural testosterone-boosting option in the supplement world for years, supporting hormonal balance and enhancing performance in the gym. As a pill pack, it follows the legacy of Animal Pak, providing incredible doses of ingredients to support your goals. Now, Animal Test has been reformulated to pack a greater […]
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Enhanced Labs Top T: Harnessing ProtoTest and EndoFlo for Performance and Vitality
Testosterone levels in men decline about 1-3% every year after age 30-40, and 20% of men over the age of 60 have testosterone levels below the reference range.[1] Therefore, maintaining hormonal balance to support top workout performance, energy levels, a healthy sex drive, and a good overall well-being is essential.
Knowing the importance of hormonal […]
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Support the Gut-Brain Axis (and Stool!) with Digexin: Eric Withee of Freemen Nutra | Episode #147
On Episode #147 of the PricePlow Podcast, Mike and Ben are joined by Eric Withee, the Director of Ingredient Innovation at Freemen Nutra. The top of conversation is a new dietary supplement ingredient named Digexin, which is a combination of ashwagandha and okra extracts designed to support gut health.
Freemen Nutra is traditionally […]
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GHOST Sleep: The Legends Finally Get Some Rest with Colostrum
When you want to train, look, and feel your best, sleep is essential to recovery to get you there. Research states that the average adult who works out and wants to look their best should get 7-9 hours of sleep.[1]
However, about 28% of adults sleep less than 7 hours each night,[2] 40% report falling […]
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