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The Ultimate Guide to Cistanche Supplements: Gengkis Khan's Superior Tonic

The Ultimate Guide to Cistanche Supplements: Gengkis Khan's Superior Tonic

Deep in the harsh deserts of China and Mongolia grows a fascinating plant that has captured the attention of both ancient healers and modern scientists. Affectionately known as "desert ginseng", Cistanche tubulosa is a plant that thrives where few others can survive... yet it produces some of the most potent bioactive compounds found in […]
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Try the Future of Natural Sweetening: NNB Nutrition Debuts SweetVantage + Allulose Packets at IFT FIRST 2025

Try the Future of Natural Sweetening: NNB Nutrition Debuts SweetVantage + Allulose Packets at IFT FIRST 2025

The natural sweetener landscape is about to shift dramatically. At IFT FIRST 2025 (July 13-16 in Chicago), NNB Nutrition will be showcasing their latest breakthrough in Booth S1750: SweetVantage + Allulose packets that finally solve stevia's bitterness problem while delivering unprecedented sweetness potency.

If you've been struggling with stevia's bitter aftertaste or looking for a […]
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Guanidinoacetic Acid (GAA): A Guide to Creatine's Precursor - Benefits, Risks, and Strategies with CreGAAtine

Guanidinoacetic Acid (GAA): A Guide to Creatine’s Precursor – Benefits, Risks, and Strategies with CreGAAtine

Guanidinoacetic acid (GAA) is creatine's immediate precursor that may enhance muscle creatine levels more effectively than creatine alone, but carries potential risks including elevated homocysteine and theoretical neurotoxicity concerns when used alone. These risks are largely mitigated by proper formulation and dosing, such as with CreGAAtine, which uses B-vitamin co-factors to mitigate homocysteine elevation.

In […]
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Creapure: The World's Most Trusted Creatine - Mirko Holzmüller & Stefan Schweyer | Episode #173

Creapure's Mirko Holzmüller & Stefan Schweyer for PricePlow Podcast 173

On Episode #173 of the PricePlow Podcast, Mike and Ben dive deep into the world's most researched supplement with Mirko Holzmüller and Stefan Schweyer from Creapure, the premium creatine monohydrate brand manufactured by AlzChem in Germany. This comprehensive conversation explores everything from the unique German manufacturing process that delivers 99.99% purity to the […]
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Mastering the Impossible: How Sensapure Flavors Conquers Novel Protein Challenges

Mastering the Impossible: How Sensapure Flavors Conquers Novel Protein Challenges

While most flavor houses retreat when faced with challenging proteins, Sensapure Flavors sees opportunity. When brands approach them with proteins that are off-color, intensely bitter, or completely unprecedented in the food industry, Sensapure's team doesn't just accept the challenge -- they thrive on it.

This expertise has positioned Sensapure as the industry's go-to experts […]
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Mr. HYDE Infinite: ProSupps' Most Powerful Pre-Workout Yet

Mr. HYDE Infinite: ProSupps' Most Powerful Pre-Workout Yet

ProSupps continues to push the boundaries of pre-workout supplementation with their latest release, Mr. HYDE Infinite Fully Dosed Pre-Workout – a formula that takes everything we loved about their previous innovations and amplifies it to the next level.

The brand has earned a reputation for novel and exciting formulas, never shying away from pushing the […]
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PLT Health Wants You to "Feel the Science" with Disruptive Beverage-Friendly Ingredients at IFT First 2025

PLT Health Wants You to “Feel the Science” with Disruptive Beverage-Friendly Ingredients at IFT First 2025

The functional beverage market is experiencing unprecedented growth, and when it comes to novel ingredients, PLT Health Solutions is at the forefront of this revolution. At IFT First 2025 in Chicago, the company is showcasing their growing portfolio of beverage-friendly ingredients designed to deliver real, experiential benefits that consumers can actually feel.

The Science[…]
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The aXivite Explosion: 4 New Products Showcase Phenylcapsaicin's Fat Loss Potential

The aXivite Explosion: 4 New Products Showcase Phenylcapsaicin’s Fat Loss Potential

After years of development, aXivite phenylcapsaicin has finally arrived in the supplement industry with impressive force. On top of multiple introductory launches from MuscleTech, four new products have launched recently, each taking a unique approach to harnessing this innovative thermogenic ingredient's fat loss benefits. From simple standalone formulas to comprehensive multi-ingredient blends, these supplements […]
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TestFACTOR Sexual Health Study: Benefits for Sexual Function, Testosterone, and Quality of Life in Men

TestFACTOR Sexual Health Study: Benefits for Sexual Function, Testosterone, and Quality of Life in Men

PLT Health Solutions has published new findings from their latest TestFACTOR clinical trial, demonstrating that their novel testosterone-boosting ingredient delivers far more than just physical performance benefits -- it significantly enhances sexual health and overall quality of life in middle-aged men.

The study, published as an abstract in Current Developments in Nutrition, shows that […]
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Solein® by Solar Foods: How Protein "Out of Thin Air" Will Transform the Supplement Industry

Solein by Solar Foods: How Protein 'Out of Thin Air' Will Transform the Supplement Industry

The supplement industry is witnessing its most significant protein innovation since whey isolate revolutionized post-workout nutrition decades ago. But this time, the breakthrough comes from literally thin air.

Meet Solein®, a protein powder that fundamentally challenges everything we thought we knew about how protein gets made. While the industry has spent years debating […]
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