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GHOST Sour Strips Flavor Collab is LIVE for FIVE Products
In early September 2023, GHOST announced their annual collaboration with Maxx Chewning, founder of the Sour Strips candy brand. The chewy, mouth-puckering sour candy comes in a variety of flavors like blue raspberry, strawberry, cotton candy, and more.
2023’s Sour Strips Rainbow flavor was for four GHOST products: GHOST Size, GHOST Pump, GHOST Legend, […]
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NNB Nutrition’s ElectroPrime Beats Today’s Hydration Formulas with Better Osmotic Pressure
By now, we’ve all heard that electrolyte balance is absolutely crucial for overall hydration, which ultimately affects not only your athletic performance recovery, but also your health, and potentially, your longevity.
The question we need to answer is which electrolyte formula is best? As always, not all supplements are created equal, and not […]
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RAW Nutrition CBum Essential Pre: Now in Classic Grape Flavor
Some brands put the lion’s share of their energy into formulation, and others stake out a position for themselves with flavoring. Raw Nutrition does both.
It’s clear that Raw is certainly not lacking in the formulation department – with a huge catalog of unique and powerful formulas like the Thavage pre-workout, the Fuel endurance […]
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FDA SUED by the Supplement Industry Over NMN Legality
After a long wait and total inaction from the FDA, their hand has now been forced — the dietary supplement industry has made its move against the agency: The Natural Products Association (NPA) has sued the FDA over the status of NMN.[1]
What is NMN, and is it Worth the Fight?NMN is a […]
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Support the Gut-Brain Axis (and Stool!) with Digexin: Eric Withee of Freemen Nutra | Episode #147
On Episode #147 of the PricePlow Podcast, Mike and Ben are joined by Eric Withee, the Director of Ingredient Innovation at Freemen Nutra. The top of conversation is a new dietary supplement ingredient named Digexin, which is a combination of ashwagandha and okra extracts designed to support gut health.
Freemen Nutra is traditionally […]
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The Best Creatine for Travel: MuscleTech Creatine CHEWS
MuscleTech has a long history of innovative formulation, from their pioneering Burn iQ and EuphoriQ products to their combination formulas like Alpha Test Thermo.
They also have basics like creatine monohydrate in pill and powder options, but when it comes to our road trips and other travels, packing yet another baggie of pills and powders […]
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MuscleSport Lean Whey Pumpkin Spice Welcomes Fall 2024
It’s Labor Day weekend, which means that, for all intents and purposes, summer is about over. Now, we get to enjoy the sweltering heat fade into the background, to be replaced with orange leaves, cool breezes, and – of course – pumpkin spice.
Every fall, “pumpkin spice” is all the rage. Now, thanks to […]
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DUAL FUEL: Combining Ketones and Carbs for Rocket Performance
For decades, carbohydrates have been the go-to fuel for athletes, especially in endurance sports. The rationale is simple: carbohydrates, stored in the body as glycogen, are a readily accessible source of energy during high-intensity exercise. However, the body’s glycogen reserves are finite, and once depleted, performance can suffer dramatically.[1-3]
This has led to the development […]
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ProtoTest: Vitality Booster from Aura Scientific with 50% Protodioscin
When upstart novel supplement ingredient developer Aura Scientific arrived on the scene, everyone was excited about their first four ingredients, which included a new coffee fruit extract named NeuroRush and a pump ingredient named EndoFlo which can be found in products like Magnum Nutraceuticals Limitless X16 pre-workout supplement.
But behind the scenes, it’s Aura’s hormone […]
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Feral Stim: The Tren Twins Pre-Workout Takes Energy to New Levels
The Tren Twins (Christian and Michael Gaiera) are redefining the fitness game, bringing an unmatched intensity both in and out of the gym. Known for their raw, no-holds-barred approach to training, these brothers have quickly become iconic figures in the fitness community, inspiring a new generation of lifters to push past their limits – and […]
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