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GHOST Energy Electric Limeade Flavor: EDC Special
There is apparently no rest for GHOST this April. First, we had the release of Protein Cereal, which is an awesome, novel take on functional foods. Then, GHOST Joint was released, which is a well-rounded and unique formula to make sure your joints stay in top shape. Several days later, GHOST released a Matcha Latte […]
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Nutrex Outlift Clinical: Pre-Workout Backed By Science
Nutrex has been around for a long time. Since 2002, the company has managed to make their way into a small club of brands that could be considered elders in supplement industry time. In an industry with a pretty constant brand churn, this is no small feat.
Since its original release of the Lipo-6 fat […]
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Milk Proteins, Peptides, and SOUL: Matt Karich Returns | Episode #135
Quite a bit has happened since Episode #068 with Matt Karich, the enterprising founder of Soul Performance Nutrition. He’s gotten deeper into ultra-endurance sports, and has dropped a few incredible new supplements.
So we brought Matt back on to talk about his latest endeavors, getting the official catch-up from over two years of […]
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Ghost Greens Matcha Latte to Celebrate Earth Day 2024
April has been a huge month for GHOST, with two brand new products making their debut. First, we got GHOST’s Protein Cereal, which was released in both a peanut butter and a marshmallow (with real Lucky Charms!) flavor. Shortly thereafter, the supplement giant released GHOST Joint, which is a unique formula to ensure your joints […]
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Ghost JOINT: Powdered Joint Support Supplement Where Old Meets New
Earlier this month, GHOST Lifestyle made waves with the release of Ghost Protein Cereal, the supplement titan’s first foray into functional foods that initiated a partnership with General Mills.
Yet inside that formula was a non-disclosed protein blend that included soy protein included — two things Ghost had never done before. This led […]
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Jocko Magnesium: 3-Tier Recovery, Sleep, & Stress Support To Calm Your Inner GO
Retired U.S. Navy SEAL Jocko Willink is famous for exhorting his audience to be the best possible version of themselves, an enterprise that necessarily involves lots of self-discipline and, above all, hard work.
Although the SEALs are famous for enduring the world’s most grueling training and operations, with little to no sleep, the […]
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CBum Essential Pre: Mystery Flavor Revealed to Be Citrus Grapefruit!
RAW is a brand on the warpath. After an astonishingly good 2023 where they won Brand of the Year in PricePlow’s 2023 Supplement Industry Awards, Chris Bumstead’s brand has carried the momentum through to 2024. In particular, the release of RAW Fuel – a formula built with professional endurance athletes in mind – showcased RAW’s […]
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POPPA PUMP: InnovaPharm’s Stim-Free Nitric Oxide Pills with 2 New Ingredients
InnovaPharm is one of those brands known for uniquely innovative labels. They’re always bringing a touch of something different to their formulas, and we love them for it because when they start launching products, they pull the industry out of slumps.
Recently, they launched the MVPre 365 Everyday Pre-Workout, which gave a great new […]
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New High-Protein Snacks Coming from Michael Alfaro’s Master Foods Lab in 2024
Functional foods are all the rage, and it seems as though every brand-owner and his mother is releasing their own bar or brownie. Nobody, though, is on the cutting edge of functional foods like Michael Alfaro and Master Foods Lab, a contract manufacturing house in the industry.
Back in February, we had Michael […]
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Dick Durbin is Up to No Good in the Dietary Supplement Industry Again
On March 18, 2024, United States Senator Dick Durbin of Illinois sent a letter to four dietary supplement industry trade associations demanding action against the inclusion of dangerous and illegal ingredients in products marketed as supplements.[1-5]
The letter focuses specifically on tianeptine, a compound sold as an antidepressant in several European countries that has […]
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