goBHB (Tag Archives)

Subscribe to PricePlow's Newsletter and goBHB Alerts

Topic Blog Posts YouTube Videos Instagram Posts
goBHB

XPO NRG Electrifies SupplySide West: Is BHB now the Future of Energy Drinks?

XPO NRG Electrifies SupplySide West: Is BHB now the Future of Energy Drinks?

Beta-hydroxybutyrate (BHB) just made its grand entrance into the mainstream energy market, and the response has been nothing short of electric. At SupplySide West 2024, the unveiling of XPO NRG – a collaborative energy drink featuring goBHB™ from Ketone Labs – turned heads and changed perceptions about what’s possible in energy beverages.

A New[…]
Continue Reading →
Published on by in | 1 Comment

BHB Supplements: The Ultimate Guide to Exogenous Ketones

BHB Supplements: The Ultimate Guide to Exogenous Ketones

Beta Hydroxybutyrate (BHB) is a ketone body that your cells can use for energy, especially when glucose is unavailable. They’ve gained recognition from discussions of the ketogenic diet, and you can think of ketones as the fourth macronutrient, after protein, fat, and carbohydrates.

When the body is deprived of dietary carbohydrates, it enters […]
Continue Reading →

Published on by in , | No Comments

XPO NRG: An Industry-First Collaborative Energy Drink at SupplySide West 2024 Completes with Major Success

XPO NRG: An Industry-First Collaborative Energy Drink

Update: SupplySide West 2024 has finished, and XPO NRG was a major success! Watch the video below and then see the original press release beneath that.

View this post on Instagram

A post shared by PricePlow (@priceplow)

XPO NRG Official Press Release:

“Competition happens at the bottom, collaboration happens at the top.”

— Ben Kane, […]
Continue Reading →

Published on by in , , , | No Comments

DUAL FUEL: Combining Ketones and Carbs for Rocket Performance

DUAL FUEL: CARBS + KETONES

For decades, carbohydrates have been the go-to fuel for athletes, especially in endurance sports. The rationale is simple: carbohydrates, stored in the body as glycogen, are a readily accessible source of energy during high-intensity exercise. However, the body’s glycogen reserves are finite, and once depleted, performance can suffer dramatically.[1-3]

This has led to the development […]
Continue Reading →

Published on by in , , | No Comments

Entering the Flow State with L-BHB: Your Next Generation Nootropic

Ketone Labs L-BHB

Flow State: Being “In the Zone”

Over the past couple of decades, the dietary supplement industry has seen massive growth in the area of nootropics — ingredients that increase focus, cognition, memory, and/or overall mental energy and well-being. It’s a fascinating category with some incredible, science-backed ingredients, and we write about — and use — […]
Continue Reading →

Published on by in , | No Comments

1,3-Butanediol and Ketone Esters vs Free Acid BHB: Severe Impacts on Liver ATP

BHB vs. Ketone Esters: 1,3 Butanediol is a Liver ATP Consumer

New unpublished preclinical data has provided staggering new information on 1,3-butanediol and free acid BHB, showing that BHB supports increased liver ATP synthesis, while 1,3-butanediol (found in esters) is a massive liver ATP consumer during its conversion to BHB, thus depleting cellular energy.[1]

This article breaks down the new data, which shows how powerful […]
Continue Reading →

Published on by and in , | No Comments

Gary Millet: The Future of BHB Research and Ketones | Episode #138

Gary Millet of Ketone Labs: PricePlow Podcast Episode #138

In episode #138 of the PricePlow Podcast, we introduce you to Gary Millet, the co-founder of Axcess Global, the parent company of Ketone Labs, Real Ketones, Vault, and many others. This is a continuation of Episode #131 with Rob Rogers, Gary’s business partner.

In the previous episode, Rob explained […]
Continue Reading →

Published on by in , , , , ,

The NNB Nutrition Story: Supplement Ingredient Solutions for the New Decade

NNB Nutrition PricePlow

For the latter part of the 2010s, the supplement industry suffered from a serious case of technological stagnation, especially in the “sports nutrition” segment. Very few new ingredients entered the market, and of those, many were simply minor tweaks of old compounds or questionably compliant stimulants.

All the while, the obesity epidemic and all […]
Continue Reading →

Published on · Updated by in , , , | No Comments

VAULT Caffeine-Free Brain Energy Drink: Powered by Free-Acid goBHB!

Vault Caffeine-Free Energy Drink

If you’re reading this blog, you’ve probably seen it all – keto, atkins, paleo, carnivore, low-fat, the list goes on.

What pretty much all popular diets have in common is their emphasis on maintaining healthy blood glucose. It’s now accepted common sense that we should try to keep glucose in a reasonable range, without […]
Continue Reading →

Published on by in , , | No Comments

Rob Rogers: goBHB is Back! Business, Baseball, and BHB | Episode #131

Rob Rogers of Axcess Global and Ketone Labs: goBHB is Back!

For Episode #131 of the PricePlow Podcast, we sat down with Rob Rogers from Axcess Global, the parent company of Ketone Labs, Real Ketones, Vault, and many others. Ketone Labs is best known for selling goBHB, the patented exogenous BHB dietary supplement ingredient — which is the main topic […]
Continue Reading →

Published on by in , , , , , | No Comments