goBHB (Tag Archives)
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DUAL FUEL: Combining Ketones and Carbs for Rocket Performance
For decades, carbohydrates have been the go-to fuel for athletes, especially in endurance sports. The rationale is simple: carbohydrates, stored in the body as glycogen, are a readily accessible source of energy during high-intensity exercise. However, the body’s glycogen reserves are finite, and once depleted, performance can suffer dramatically.[1-3]
This has led to the development […]
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Entering the Flow State with L-BHB: Your Next Generation Nootropic
Flow State: Being “In the Zone”
Over the past couple of decades, the dietary supplement industry has seen massive growth in the area of nootropics — ingredients that increase focus, cognition, memory, and/or overall mental energy and well-being. It’s a fascinating category with some incredible, science-backed ingredients, and we write about — and use — […]
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1,3-Butanediol and Ketone Esters vs Free Acid BHB: Severe Impacts on Liver ATP
New unpublished preclinical data has provided staggering new information on 1,3-butanediol and free acid BHB, showing that BHB supports increased liver ATP synthesis, while 1,3-butanediol (found in esters) is a massive liver ATP consumer during its conversion to BHB, thus depleting cellular energy.[1]
This article breaks down the new data, which shows how powerful […]
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Gary Millet: The Future of BHB Research and Ketones | Episode #138
In episode #138 of the PricePlow Podcast, we introduce you to Gary Millet, the co-founder of Axcess Global, the parent company of Ketone Labs, Real Ketones, Vault, and many others. This is a continuation of Episode #131 with Rob Rogers, Gary’s business partner.
In the previous episode, Rob explained […]
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The NNB Nutrition Story: Supplement Ingredient Solutions for the New Decade
For the latter part of the 2010s, the supplement industry suffered from a serious case of technological stagnation, especially in the “sports nutrition” segment. Very few new ingredients entered the market, and of those, many were simply minor tweaks of old compounds or questionably compliant stimulants.
All the while, the obesity epidemic and all […]
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VAULT Caffeine-Free Brain Energy Drink: Powered by Free-Acid goBHB!
If you’re reading this blog, you’ve probably seen it all – keto, atkins, paleo, carnivore, low-fat, the list goes on.
What pretty much all popular diets have in common is their emphasis on maintaining healthy blood glucose. It’s now accepted common sense that we should try to keep glucose in a reasonable range, without […]
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Rob Rogers: goBHB is Back! Business, Baseball, and BHB | Episode #131
For Episode #131 of the PricePlow Podcast, we sat down with Rob Rogers from Axcess Global, the parent company of Ketone Labs, Real Ketones, Vault, and many others. Ketone Labs is best known for selling goBHB, the patented exogenous BHB dietary supplement ingredient — which is the main topic […]
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Joey Savage Launches Savage Nutra Consulting | Episode #129
The industry is abuzz with changes, and one of the biggest realignments has happened down in Houston, TX, where Joey Savage (formerly of Glaxon) has started his own consulting firm, Savage Nutra.
Joey Savage Launches Savage Nutra ConsultingThis podcast was recorded at the Arnold Sports Festival in early March 2024. At the time […]
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2023 Supplement Industry Awards | Episode #121
It’s a new year, and you know what that means! It is now time for PricePlow’s annual Supplement Industry Awards ceremony, where we take a look at the past year and decide the coolest and most interesting supplements and brands that hit the market.
PricePlow’s 2023 Supplement Industry AwardsThis year, we have quite a […]
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The Unique Use of goBHB Ketones in Glaxon Specimen Genesis
The science team at Glaxon is absolutely first rate. Thanks to the intellectual firepower behind Glaxon’s R&D, this company is always pushing the boundaries of industry convention— in a good way. It’s usually Glaxon, for example, that’s pioneering ways to use some new ingredient that most other companies are afraid to gamble on. For Glaxon, […]
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