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Fat Burners

BOGO50 Protein and Pre-Workouts! GNC In-Store Blowout Sale Through 7/3

GNC In-Store BOGO50

Summer is here, and GNC is welcoming it in serious fashion with a massive BOGO50 (Buy One, Get One 50% off) on all protein powders and pre-workout supplements — but it starts in-store only, with a shortened sale available online:

BOGO50 Protein and Pre-Workouts at GNC: In-Store

Through July 3rd, 2024, take advantage of […]
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Musclesport Lean Whey Summer Scoops 2024 Flavors Are Here!

Musclesport Summerscoops

The summer is nearly upon us, and that means hot nights and even hotter days. But it doesn’t mean that we can let the summer lethargy impede our progress when it comes to the gym. We still need to be out there pumping that iron and getting those gains.

As anyone getting into fitness […]
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MuscleTech Alpha Test Thermo Products: Which is Best for You?

Muscletech Alpha Test Thermo Products

For years, MuscleTech has set itself apart in two key areas: a willingness to incorporate novel ingredients unlike other similarly large brands, and hybrid formulations. That and of course some of the most fun sponsored athletes in the entire industry!

Whereas most brands have a separate product for each element of health and wellness, […]
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PLT Health’s Beverage Stable Ingredients: Get Ready for Novel Drinks

PLT Health Solutions' Beverage Stable Ingredients

It’s no secret that the sale of ready-to-drink (RTD) beverages has skyrocketed over the past decade. Between energy drinks, protein shakes, and bottled pre-workout drink formulas, the beverage space has taken over a major portion of the supplement industry.

In fact, we’re welcoming in a new generation of consumers who couldn’t be bothered to mix […]
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Paraxanthine Increases Energy Expenditure, Reduces Heart Rate and Hunger in 2024 Study

enfinity Paraxanthine Energy Expenditure Study

New research data has been published on paraxanthine, showing increased energy expenditure compared to placebo (100 calories in 3 hours) — yet it decreased appetite and heart rate![1]

In the past year, there’s been a ton of talk about enfinity paraxanthine, a caffeine metabolite that’s poised to replace caffeine in countless dietary supplement applications.[…]
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Who is STRIPED? Meet The Harvard Organization Taking On Supplements


The dietary supplement industry is under a massive, well-organized attack, and this time, it’s not just coming from heavy-handed Senate bills. It comes from a Harvard organization named STRIPED, who’s using a unique attack vector: adolescent eating disorders.

The industry needs to take note, because this group is well-funded and they are seizing power […]
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MuscleTech Alpha Test Thermo XTR: Upgraded Fat Burning Testosterone Booster

MuscleTech Alpha Test Thermo XTR

MuscleTech is an industry leader, especially when it comes to designing hybrid supplement formulas (where one or more product categories are combined). The art of designing a hybrid product is not only selecting individual ingredients that go well together, but also choosing categories that complement the entire package. Ultimately, this adds maximum value for the […]
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The NNB Nutrition Story: Supplement Ingredient Solutions for the New Decade

NNB Nutrition PricePlow

For the latter part of the 2010s, the supplement industry suffered from a serious case of technological stagnation, especially in the “sports nutrition” segment. Very few new ingredients entered the market, and of those, many were simply minor tweaks of old compounds or questionably compliant stimulants.

All the while, the obesity epidemic and all […]
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Natural Products Association SUES New York Over Supplement Restrictions (Updated 4/23/24)

Natural Products Association vs. New York: Lawsuit over Supplement Restriction Law

On December 4, 2023, the Natural Products Association (NPA) filed a lawsuit against the State of New York — specifically Attorney General Letitia James — arguing that the state’s recently-enacted law that prohibits and restricts dietary supplement purchases is unconstitutional.[1]

This article explains the law, summarizes the lawsuit, provides a quote from the Natural […]
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Bucked Up BUCK NAKED: Mood-Boosting Fat Burner Made with enfinity

Bucked up Buck Naked

Bucked Up is no stranger to trying new things, and even a healthy dose of controversy. Ryan Gardner from DAS Labs launched the company in 2016 aftering pioneering the use of deer antler spray to heal injuries in the top echelons of athletics. The concoction was notably used by NFL linebacker Ray Lewis and golfer […]
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