Supplement Research on PricePlow

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Supplement Research

GG-Gold (Geranylgeraniol): The Most Important Essential Nutrient You’ve Never Heard Of

GG-Gold / Geranylgeraniol: The Most Important Essential Nutrient You’ve Never Heard Of

In the world of nutrition, we love to discuss topics like calories, energy balance, macronutrients, vitamins, and minerals. Yet in the real world of biochemistry, there’s much more to nutrition, metabolism, and hormone activity — there are also coenzymes, cofactors, and side chains needed to make the actual chemistry happen.

You won’t see these […]
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ETAS®: Boost Health by Boosting Heat Shock Protein Production

ETAS: Enzyme-Treated Asparagus Stalk

If you’ve ever spent too much time in the sun on a hot summer day, then you know that heat exposure can be a major stressor.

Unsurprisingly, the human body has evolved mechanisms to deal with heat stress. And as usual, if we take the time to understand that stress response and leverage it intelligently, […]
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GBB (Gamma-Butyrobetaine Ethyl Ester): Super Carnitine That Makes You Sweat?!

Gamma Butyrobetaine (GBB)

If you follow PricePlow, you’ve likely tried a carnitine-based supplement in the past. We love L-carnitine supplements — there’s an incredible amount of data supporting them for metabolism, performance, recovery, and overall health. But sometimes we’re looking for a different way to approach a situation, want different effects, or are simply looking for a […]
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PurpleForce: AMPK-Boosting Purple Tea Extract with Patented GHG®

PurpleForce

When it comes to foods and beverages widely regarded as “healthy”, you’ll find just as many arguments against consuming them as you will in favor.

However, there are a select few that seem to be approved of by just about everyone. In the world of beverages, an obvious example is tea. We’re specifically talking […]
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PeptiPump: A Lentil Protein Hydrolysate Containing Bioactive Peptides

What is PeptiPump?

After many consumers (including ourselves) have asked for information on Nuritas’ new PeptiPump™ ingredient in the new 2024 Generation of C4 Pre-Workouts, we finally have an answer!

Below is a text written from Nutrabolt’s development team. We’ll eventually update this article to use our own writing and science, but wanted to publish this as soon […]
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Why is Yuth Spermidine in Inspired Nutraceuticals Endless Hydration RTD?

Inspired Nutraceuticals Endless Hydration RTD: Why Spermidine

Inspired Nutraceuticals has been busy. One of the reasons they were named a brand to watch in 2024 in PricePlow’s 2023 Supplement Industry Awards was due to their launch of Endless, which took the name from an older intra-workout supplement they had launched in 2017, completely remaking it into a novel electrolyte hydration […]
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Why EuphoriQ: The Genetic Differences of Caffeine Metabolizers

MuscleTech EuphoriQ Pre-Workout with enfinity paraxanthine

In 2023, something really big happened. MuscleTech launched the EuphoriQ pre-workout — the first mass-market supplement containing paraxanthine, a stimulant that replaces (it’s actually the main metabolite of caffeine).

We brought Shawn Wells and Raza Bashir onto Episode #072 of the PricePlow Podcast to explain the story behind the ingredient (which is named “enfinity”[…]
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Venetron: A Synergistic Extract for Mood, Stress, and Sleep

Venetron

If there’s one thing that supplement scientists have gotten great at, it’s identifying pearls of truth in the world’s traditional nutrition and folk medicine practices. We’ve written a lot of articles about botanical extracts, many with compelling research, but forgettable historical context.

It’s a different story with Rafuma (Apocynum venetum) — the more you read […]
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Exploring Ergothioneine as a Skin Care Ingredient

Back in May 2023 we covered NNB Nutrition’s MitoPrime, a high-quality, lab-tested L-ergothioneine dietary supplement.

In case you haven’t read the above two articles, ergothioneine (EGT) is kind of a super-antioxidant. It seems so fundamental to human health that some researchers have proposed designating it a vitamin,[1,2] which would make sense since […]
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Doug Kalman: Diet and Nutrition for Fighters | Episode #120

Doug Kalman PricePlow Podcast #120

Doug Kalman joins the PricePlow Podcast to talk about his experience co-founding the ISSN and how he helps professional fighters prepare their diets.

We run through everything from regulatory, Doug’s appearance on the UFC reality TV show, macro breakdown, hydration and electrolytes, nutrient timing, the ISSN’s position stands, and so much more — most of […]
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