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Nutrition21 nooLVL & Lustriva at SupplySide West 2023 with Katie Emerson | Episode #119

Katie Emerson of Nutrition21: SupplySide West 2023 on the PricePlow Podcast

In October of 2023, we made our annual trip to the “mecca of ingredientology” – SuppySide West 2023 in Las Vegas, NV.

This is a major trade show that includes basically every component of the dietary supplement and nutrition industry’s supply chains, from ingredient developers to flavor houses to machine manufacturers to distribution experts. […]
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BPI Sports Acquired by Hi-Tech Pharmaceuticals in Bankruptcy Settlement

BPI Sports Acquired by Hi-Tech Pharmaceuticals

On September 18, 2023, well-known sports nutrition supplement brand BPI Sports filed for bankruptcy, with an interesting list of creditors that included employees, contract manufacturers, and even former business partners like Mike O’Hearn.[1]

We posted the following video on Instagram with some of the highlights:

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nooLVL Targets Brain Health Nootropics: Not Just for Gaming Supplements

nooLVL for Brain Health and Nootropics

We talk about nitric oxide (NO) all the time in the context of improving athletic performance, thanks to its ability to support blood flow and nutrient delivery.

But did you know that NO can benefit cognitive performance as well?

If that sounds weird, just think about it for a minute – your brain cells should, […]
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Ghost, Glaxon, & Cellucor on Branded Ingredients: Kyowa Panel at SSW 2023 | Episode #118

Kyowa SSW 2023 Panel: Branded Ingredients and Collaborative Competition with Dan, Joey, and Chris of Ghost, Glaxon, and Nutrabolt

At SupplySide West 2024, one of the biggest events was a panel discussion held at the Kyowa Hakko USA booth, featuring a star-studded cast of influential industry advocates:

Dan Lourenço – Founder and CEO of Ghost Joey Savage – Chief Scientific Officer of Glaxon Chris Lockwood – VP of Scientific Affairs at Nutrabolt David Sandler[…]
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Taylor Knox #2 – Energy Drink Label Design | Episode #117

Taylor Knox (NutraMedia): Energy Drink Label Design on the PricePlow Podcast

Taylor Knox of NutraMedia is back for his second installment of the PricePlow Podcast. This time, we met early in the morning before SupplySide West 2023, where we had a great conversation about energy drink labels.

Taylor already explained their label design process and “brand therapy” on Episode #087, but this episode is […]
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Animal is Bringing THE CAGE Back for the 2024 Arnold Expo!

The Animal CAGE is Returning to the Arnold Expo in 2024!

The Arnold Sports Festival 2023 Expo was the event of the spring. We saw some incredible displays and product launches. As we all know, the events surrounding the expo are always an uproariously good time featuring a who’s who of the supplement industry’s power players.

That being said, there was one glaring hole in the […]
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Diana Morgan – What’s Up With Supps (Industry Social Events) | Episode #115

Diana Morgan: What's Up with Supps

Almost everyone working within the dietary supplement industry knows Diana Morgan, the VP of Global Regulatory and Government Affairs at Nutrabolt. But it’s not just all that C4 that makes Diana an industry rock star — it’s the social events she puts on as well!

In 2020, when industry trade shows abruptly shut […]
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Lacprodan® ISO.WaterShake: A Better Clear Whey Isolate from Arla Foods Ingredients

Arla Foods Ingredients ISO.WaterShake

One of the fastest-growing categories in the dietary supplement industry isn’t necessarily new, but it’s finally good enough for mainstream growth. That category? Clear protein shakes, specifically clear whey protein isolates.

Clear Whey Protein Isolates Poised for Major Growth in the 2020s

This subcategory of protein powders is unique in its ability […]
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GeniusPure Alpha-GPC: Stable Alpha-GPC 70% and 90% from NNB Nutrition

NNB Nutrition GeniusPure Alpha-GPC - Stable Alpha-GPC 70% or 90%!

NNB Nutrition has done it again, releasing a higher-yield, patent-pending form of Alpha-GPC named GeniusPure™ that can go as high as 90% while maintaining stability![1] This article discusses the problem and introduces the NNB Nutrition solution, which has expanded to their entire FlowTech series.

Alpha-glyceryl phosphoryl choline, otherwise known as alpha-GPC, quickly rose […]
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Paraxanthine: Caffeine’s Major Metabolite for Laser-Targeted Energy

Paraxanthine: Sold as enfinity and Distributed by TSI Group

CAFFEINE.

A whopping 93% of American adults drink some sort of caffeinated beverage on a daily basis.[1]

So, we all pretty much love it, yet some of us hate it while loving it.

If you fall into the latter category, and have a tortured relationship with the western world’s drug of choice, read on, […]
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