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Michael Alfaro: The Master of Functional Foods at Master Foods Lab | Episode #125

Michael Alfaro: Master Foods Lab - PricePlow Podcast Episode #125

In Episode #125 of the PricePlow Podcast, Ben and Mike welcome Michael Alfaro, the founder and CEO of Master Foods Lab, a specialty contract manufacturer in the supplement industry that focuses on functional foods and high-protein snacks.

The focus of the podcast is on functional foods, specifically baked goods, which we delve […]
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NPA Announces 2024 Fly-In Day to Washington DC: May 22, 2024

NPA Washington DC Fly-In Day 2024

The Natural Products Association (NPA) has announced the 2024 D.C. Fly-In Day for Wednesday, May 22, 2024.

This is an annual gathering where the NPA schedules meetings on Capitol Hill for industry representatives to meet with members of Congress and other policymakers. In these meetings, our industry’s advocates can explain how public policy decisions […]
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Amino Acids Made in the USA: Kyowa Quality’s Citrulline, Glutamine, and Arginine

Kyowa Quality Amino Acids Made in the USA

Amino acids have become ubiquitous in the supplement industry. As the constituents of proteins, amino acids are critical for optimal functioning.

Amino Acid Supplements: From EAAs to BCAAs and Back Again

The trend in the sports and active nutrition part of the supplement industry began with early research on essential amino acids in 1999,[1,2] then […]
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Dileucine in MuscleTech Peptide 185: Raza Bashir & Shawn Wells #2 | Episode #123

MuscleTech Peptide 185: Dileucine with Raza Bashir and Shawn Wells

For Episode #123, PricePlow welcomes guests Raza Bashir of MuscleTech and Shawn Wells of NNB Nutrition and Ingenious Ingredients back on to the PricePlow Podcast to discuss MuscleTech’s new muscle-building supplement, Peptide 185 (pronounced “Peptide One-Eight-Five”), which is made from a new leucine dipeptide (dileucine).

Understanding the Dileucine in MuscleTech Peptide 185[…]
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Greg Helton: Building Fresh Supps, PricePlow’s 2023 Rookie of The Year

Fresh Supps Greg Helton

As recapped in PricePlow’s 2023 Supplement Industry Awards, one of the year’s most exciting launches was Fresh Supps. The upstart brand, created by popular industry veteran Greg Helton, made serious moves in a short amount of time after going live on February 1st, 2024 as announced on their @myfreshsupps Instagram page.[1]

Fresh[…]
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NOW Foods Tests and Fails 30 of 33 of Berberine Supplements from Amazon

NOW Foods Berberine Testing

It’s no secret that the mainstream media has a low opinion of the dietary supplement industry. They often claim that the industry is “unregulated”, which isn’t the truth, as explained in Episode #100 of the PricePlow Podcast with Dan Fabricant of the Natural Products Association, who listed the 4 legal pillars of dietary supplement regulation:[…]
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2023 Supplement Industry Awards | Episode #121

PricePlow's 2023 Supplement Industry Awards

It’s a new year, and you know what that means! It is now time for PricePlow’s annual Supplement Industry Awards ceremony, where we take a look at the past year and decide the coolest and most interesting supplements and brands that hit the market.

PricePlow’s 2023 Supplement Industry Awards

This year, we have quite a […]
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Animal X Gymreapers: Limited Edition Apparel Collab!

Animal Gymreapers Collab

Animal is a pioneer. With their release of their now hyper-famous Animal Pak – which continues to be iterated upon – Animal paved a way for serious athletes to supplement safely and effectively. The brand isn’t one to waste time on frills, but rather hones in on what truly works.

We inspired the team […]
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Nutrition21 nooLVL & Lustriva at SupplySide West 2023 with Katie Emerson | Episode #119

Katie Emerson of Nutrition21: SupplySide West 2023 on the PricePlow Podcast

In October of 2023, we made our annual trip to the “mecca of ingredientology” – SuppySide West 2023 in Las Vegas, NV.

This is a major trade show that includes basically every component of the dietary supplement and nutrition industry’s supply chains, from ingredient developers to flavor houses to machine manufacturers to distribution experts. […]
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BPI Sports Acquired by Hi-Tech Pharmaceuticals in Bankruptcy Settlement

BPI Sports Acquired by Hi-Tech Pharmaceuticals

On September 18, 2023, well-known sports nutrition supplement brand BPI Sports filed for bankruptcy, with an interesting list of creditors that included employees, contract manufacturers, and even former business partners like Mike O’Hearn.[1]

We posted the following video on Instagram with some of the highlights:

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