Author Archives: PricePlow Staff
About PricePlow Staff
PricePlow is a team of supplement industry veterans that include medical students, competitive strength athletes, and scientific researchers who became involved with dieting and supplements out of personal need.
The team's collective experiences and research target athletic performance and body composition goals, relying upon low-toxicity meat-based diets.
GHOST Hydration RTD Blue Raspberry Sour Patch Kid Collab!
For those that weren’t paying attention, GHOST moved through April at a blistering speed, releasing 4 new SKUs:
GHOST Protein Cereal GHOST Joint GHOST Greens Matcha Latte GHOST Energy EDC Electric LimeadeTwo new products, and two new flavors. From the looks of it, May isn’t going to be any different, with their newest release […]
Continue Reading →
Formulator’s Corner #11: NNB FlowTech Series Non-Stim Pre-Workout
In the world of supplements, proving efficacy isn’t the only obstacle. There are significant logistical hurdles to overcome before a supplement can be sold at scale.
Shelf life is a big one. If your supplement can’t maintain its efficacy and usability, even while being warehoused for long periods or forgotten in the customer’s kitchen pantry, […]
Continue Reading →
MuscleTech Mass Tech Lean Muscle Mass Gainer at Walmart
There are hundreds – perhaps even thousands – of brands in the supplement industry. Most of them have a catalog of white-labeled products that aren’t very dissimilar from everything else on the market.
The story at MuscleTech is different. They go above and beyond to deliver not just incredible flavors, but they also pioneer […]
Continue Reading →
GHOST Energy Electric Limeade Flavor: EDC Special
There is apparently no rest for GHOST this April. First, we had the release of Protein Cereal, which is an awesome, novel take on functional foods. Then, GHOST Joint was released, which is a well-rounded and unique formula to make sure your joints stay in top shape. Several days later, GHOST released a Matcha Latte […]
Continue Reading →
Nutrex Outlift Clinical: Pre-Workout Backed By Science
Nutrex has been around for a long time. Since 2002, the company has managed to make their way into a small club of brands that could be considered elders in supplement industry time. In an industry with a pretty constant brand churn, this is no small feat.
Since its original release of the Lipo-6 fat […]
Continue Reading →
Ghost Greens Matcha Latte to Celebrate Earth Day 2024
April has been a huge month for GHOST, with two brand new products making their debut. First, we got GHOST’s Protein Cereal, which was released in both a peanut butter and a marshmallow (with real Lucky Charms!) flavor. Shortly thereafter, the supplement giant released GHOST Joint, which is a unique formula to ensure your joints […]
Continue Reading →
CBum Essential Pre: Mystery Flavor Revealed to Be Citrus Grapefruit!
RAW is a brand on the warpath. After an astonishingly good 2023 where they won Brand of the Year in PricePlow’s 2023 Supplement Industry Awards, Chris Bumstead’s brand has carried the momentum through to 2024. In particular, the release of RAW Fuel – a formula built with professional endurance athletes in mind – showcased RAW’s […]
Continue Reading →
Fresh Supps Pre: Juicy Melons & Kiwi Strawberry Flavors
When Fresh Supps was founded by Greg Helton last year, they hit the ground running. They began by releasing Fresh Pre-Workout — a great daily-driver formula with rock solid ingredients and delicious flavors, and Fresh Amino – an EAA formula that covers both your BCAAs and EAAs.
We found the fledgling brand’s entrance so impressive, […]
Continue Reading →
MuscleSport Lean Way Plant’D Protella & Chocolate Ice Cream Flavors
MuscleSport’s Lean Whey protein powder has become downright legendary in the industry. Just last month, MuscleSport released a Banana Foster Waffle Sundae flavor, which is as sinfully delectable as it sounds, and then followed up with a wildly-delicious Carrot Cake flavor.
In a sea of indistinguishable protein products, Lean Whey manages to find itself standing […]
Continue Reading →
VAULT Caffeine-Free Brain Energy Drink: Powered by Free-Acid goBHB!
If you’re reading this blog, you’ve probably seen it all – keto, atkins, paleo, carnivore, low-fat, the list goes on.
What pretty much all popular diets have in common is their emphasis on maintaining healthy blood glucose. It’s now accepted common sense that we should try to keep glucose in a reasonable range, without […]
Continue Reading →
