GRAS (Tag Archives)
GRAS stands for Generally Recognized as Safe, and in the United States, can be affirmed by the FDA or “self-affirmed” following a detailed scientific review by an independent expert panel performed through generally available and accepted scientific procedures.
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Iron Meets Immunity: How effera® Lactoferrin Supports Both Systems at Once
If you read the first part of our iron education series on iron homeostasis, you already know the story: conventional iron supplements often fail because they ignore the body's regulatory machinery. Hepcidin, the hormone that controls how much iron your body absorbs and circulates, gets thrown off by inflammation, and when that happens, adding […]
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Formulator's Corner #23: Pepti Protein Power Balls: A Functional Food Featuring PeptiStrong®
In today's installment of our Formulator's Corner series, we design a hypothetical high-protein snack (protein power balls) built around a clinically studied peptide ingredient and a surprisingly complete muscle support stack. Will a forward-thinking brand bring this to market?
Nuritas is heading to Natural Products Expo West 2026 with something we haven't seen before: PeptiStrong® […]
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Nootropics Depot Against the World, Part 2: The Product Line | Episode #206
If you thought Part 1 with Paul Eftang and Matt Harrier was wild -- an FDA raid with guns drawn, two years of legal battles, and a crusade against supplement fraud -- Part 2 is where it gets genuinely useful. Episode #206 of the PricePlow Podcast picks up right where we left off, this time […]
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Creatine + HMB: The Complete Guide from Athletic Performance to Healthy Aging
Creatine and HMB aren't just bodybuilding supplements anymore. While athletes have stacked these two for years, recent research reveals their broader potential: this combination supports functional strength and independence across your entire lifespan, not through muscle building alone, but by fundamentally improving how your muscles function.
This guide covers what the science shows about combining […]
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Nootropics Depot Against the World, Part 1: The FDA Raid - Paul Eftang & Matt Harrier | Episode #203
What happens when a supplement company built on pharmaceutical-grade testing standards gets raided by federal agents? In Part 1 of our two-part series with Nootropics Depot, founder Paul Eftang and Director of Business Development Matt Harrier take us through their origin story, the harrowing 2021 FDA raid that changed everything, and why regulatory […]
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Silicon Dioxide, Magnesium Stearate, and the Truth About Fillers and Flow Agents in Supplements
The supplement industry has a dirty little secret about "clean" formulas: the companies advertising "no fillers, no flow agents, no magnesium stearate" are often selling you the exact same compounds under different names, or their manufacturers are simply straight-up lying to them (which gets passed down to you).
This revelation came during a tour […]
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Iron Homeostasis and effera® Human Lactoferrin: Beyond the "More Iron" Myth
You're exhausted. Your iron levels aren't as high as they should be. The multivitamin sitting in your cabinet promises 100% of your daily iron needs, maybe more, and you take it religiously. Yet the fatigue persists, and if you add even more iron, you end up dealing with constipation and nausea on top of everything […]
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Ajinomoto Launches Solein®-Powered Dairy-Free Coffee in Singapore Under Atlr.72™ Brand
Japanese food giant continues expanding product portfolio with air-based protein from Solar Foods
Ajinomoto, the Japanese food manufacturing giant, has launched GRe:en Drop Coffee, a dairy-free iced latte featuring Solein® protein from Finnish company Solar Foods. The new beverage marks Ajinomoto's continued expansion of its sustainable food brand Atlr.72™ and represents the […]
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The Living Technology Inside Solein®: How Ancient Microbes Become Complete Protein
In our previous deep dive into Solein®'s production technology, we explored the impressive industrial hardware that makes protein from air possible: the gas fermentation bioreactors, the water electrolysis systems, and the precision engineering of Factory 01. But that article only told half the story.
While the industrial technology does deserve attention, there's another form of […]
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