enfinity (Tag Archives)
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Mitchell Hooper: World's Strongest Man Tells All | Episode #240
Mitchell Hooper won his second World's Strongest Man title in April 2026, and he's the first professional strongman to join the PricePlow Podcast. He's also a kinesiologist with a master's degree in clinical exercise physiology, so his answers on protein, creatine, and caffeine come with a clinician's reasoning behind them.
In Episode #240 of the […] Continue Reading →
NNB Nutrition at SupplySide Global 2026: VasoRush Launch, OnSwitch 2.0 Vote, Reb M9, and a GAA Preview
SupplySide Global runs October 26 to 30 at Mandalay Bay in Las Vegas, and its first-ever three-day expo hall opens Wednesday, October 28. NNB Nutrition will be there as a Silver Sponsor at Booth #5952 in Bayside C, and the company behind DL185, GlucoVantage, and MitoBurn has a lot to show.
The headliners […] Continue Reading →
TSI Group at SupplySide Global 2026: What's Fizzing at Booth 5873
TSI Group is heading to SupplySide Global 2026 with a simple message: the way you take a supplement is part of the supplement.
At Booth 5873, the company behind enfinity® paraxanthine, myHMB®, PEAK ATP®, and OptiCreatine™ will be handing out creatine you can chew, sprinkle, melt on your tongue, or drop into […] Continue Reading →
Wyse No. 1 Founders Blend: Caffeine-Free Focus with enfinity Paraxanthine
Ever wish someone took our collaborative XPO NRG concept formula from 2024 and made it into a finished product? That's exactly what we have here today!
Wyse No. 1 Founders Blend is a caffeine-free, zero-sugar nootropic drink built around five branded ingredients, and TSI Group's enfinity® paraxanthine leads the formula at 200mg per 12oz can. […] Continue Reading →
C4 AlphaBomb Sport: Cellucor's NSF Certified Pre-Workout Powered by enfinity Paraxanthine
Cellucor is expanding the AlphaBomb name with a second, more accessible entry: C4 AlphaBomb Sport. Like the original, it ships in a tub molded into the shape of a bomb, with this version in a bright yellow finish that matches the rest of the C4 shelf.
The original C4 Alpha Bomb built its reputation […] Continue Reading →
Advanced Bionutritionals Nitro Reds: A Unique Pre-Workout with SuperFoods from MitoReds
Last year, we wrote about Advanced Muscle Plus, a strong-yet-simple muscle building formula from Advanced Bionutritionals that combined 2g DL185 Dileucine with 1.5g myHMB.
Well ABN is back, and this time they've taken a very unique route with Advanced Bionutritionals Nitro Reds, their novel pre-workout supplement. Instead of following the familiar citrulline, beta-alanine, and […] Continue Reading →
Shawn Wells Breaks Down GLP-1 Drag: Muscle Loss, Mitochondria, and Dopamine | Episode #227
Episode #227 of the PricePlow Podcast takes us back to the NNB Nutrition booth at IFT First 2026 in Chicago, where Shawn Wells sat down with Mike and Ben for the first of two conversations recorded on-site. This one skips the usual business updates (that's what part two, with Dustin Elliott and Jake Mulder, […] Continue Reading →
NYNE Focus Lemon Ginger: An 8-Ingredient Nootropic Drink Focused on Cognizin® Citicoline
NYNE Focus is the debut release from nootropic beverage brand NYNE, a ready-to-drink formula built for hours of clear, steady mental output instead of a quick jolt. The first flavor, Lemon Ginger, ships in 12-packs of 12 fl oz cans, and it leads with an unusual choice for the energy drink category: no caffeine at […] Continue Reading →
ICON Focus Gum: Liquid-Core enfinity Paraxanthine in a Chewable Supplement
When TSI Group's enfinity® paraxanthine started showing up in energy drinks, pre-workouts, and even nicotine-free focus pouches, it was clear the ingredient had legs beyond the standard capsule format. And now it's landed in gum! Specifically, inside a novel new gum's liquid core:
ICON™ Focus Gum is a nootropic chewing gum from Icon Formulation that […] Continue Reading →
The Partnership Behind the Products: How TSI Group and Iovate Built a Decade of Category-Leading Innovation
Consider the following products: MuscleTech EuphoriQ, MuscleTech Clear Muscle, MuscleTech Muscle Builder, Hydroxycut Hardcore Liquid Heat, the MuscleTech EFF'N effervescent series, and MuscleTech Recovery Peptide 144. They span pre-workouts, fat burners, muscle builders, recovery formulas, energy, and hydration. They come in powders, softgels, liquid capsules, and fizzing sachets. Some are […] Continue Reading →
