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Inside Veritacor Supplement Manufacturing: GMP Excellence, NSF Certification, and the Future of Production | Episode #178
On Episode #178 of the PricePlow Podcast, Ben and guest co-host Joey Savage take listeners inside Veritacor Manufacturing in Luling, Texas, for an exclusive facility tour and in-depth conversation with founders Frank Santos and Derek Curtiss. This episode provides a rare behind-the-scenes look at what it takes to build and operate an NSF-certified, […] Continue Reading →
Animal's Complete Creatine Lineup: Finding Your Perfect Match
When it comes to creatine supplementation, Animal has built an impressive arsenal that covers every conceivable need and preference. From convenient chewable tablets to advanced combination formulas, their four distinct creatine products ensure that whether you're a seasoned lifter, cognitive enhancement seeker, or someone just starting their supplement journey, there's a perfect option waiting for […] Continue Reading →
Mood Matters: PLT Health's 'Feeling Active' Research Reveals Critical Mood Factor in Sports Nutrition
We've long known that exercise affects mood, but what about the inverse? How does mood impact our exercise performance, recovery, and motivation? PLT Health Solutions has released groundbreaking consumer research exploring exactly this connection, and the findings reveal major opportunities for innovation in the supplement industry.
Their new "Feeling Active" report[1] examines how cognitive states […] Continue Reading →
C4 Ultimate Gets the Jolly Rancher Treatment with Bold Cherry Flavor
The iconic Jolly Rancher candy collaboration continues to expand across Nutrabolt's lineup! C4 Ultimate now comes in Jolly Rancher Cherry, bringing that unmistakable hard candy flavor to one of the most powerful pre-workouts in the C4 family. This latest addition delivers the same explosive tri-stim energy blend (300mg caffeine + TeaCrine + Dynamine) and […] Continue Reading →
Morphogen Nutrition Launches New ALPHAGEN and VOLUGEN: The Ultimate Pre-Workout Duo
Update (November 2026): VOLUGEN has a new formula. Morphogen's Nick Walker Signature Series edition removes the creatine and doubles betaine anhydrous to 5,000mg, and we've updated the VOLUGEN section below to match. For the full ingredient breakdown and the research behind it, read our 2026 VOLUGEN article.
Morphogen Nutrition has recently redesigned their flagship pre-workout […] Continue Reading →
GNC Global Conference Finale: Franchisees, Innovation & Community | Episode #177
In the grand finale of our 2025 GNC Global Conference coverage, Mike and Ben deliver a comprehensive three-part episode that captures the full spectrum of the supplement retail ecosystem. From seasoned franchisees with decades of frontline experience to cutting-edge product innovation from MuscleTech, this conversation showcases why the supplement industry thrives on authentic relationships […] Continue Reading →
Spectramune: Clinical Research Shows 23% Fewer Respiratory Infections and 30% Less Severe Symptoms
The immune health supplement space is getting a major boost with PLT Health Solutions' announcement of their latest clinical study on Spectramune™ Immune Defense Complex.[1] The study provides evidence that this unique botanical blend may help support a stronger, more balanced immune system.
Spectramune Delivers Real-World Immune Benefits: 23% Fewer Infections, 30% Less Severe[…] Continue Reading →GHOST Legend ALL OUT Strawbango: The Fan-Favorite Fusion Goes MAX Stimulant
The flavor that launched a thousand demands is officially getting the ALL OUT treatment. GHOST's beloved Strawbango -- the strawberry-mango fusion that recently captivated fans in their Energy Drink lineup -- is now available in GHOST Legend ALL OUT, their most powerful pre-workout formula.
Dropping on Wednesday, August 13th, 2025 at 12 PM […] Continue Reading →
Ghost Energy OG Returns to 16oz Cans: The Original Flavor Gets Full-Size Treatment
The moment Ghost Energy fans have been waiting for is finally here: OG flavor is making its official debut in full-size 16oz cans! After initially launching in the 8.4oz slim can format back in January, Ghost's "original" energy drink flavor is now getting the full-size treatment that fans have been requesting.
This is a major […] Continue Reading →
Ai UltraDopa - Jack Owoc's Cognizin-Powered AI Energy Drink for Dopamine
After creating and pioneering the performance energy drink category with Bang Energy, industry veteran Jack Owoc is back with his most ambitious creation yet: Ai UltraDopa. Originally launched as "Ai Energy" in Winter 2024, the product was rebranded to "Ai UltraDopa" in Summer 2025 with significant formula enhancements to better reflect its dopamine[…] Continue Reading →
