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NNB Nutrition Shines at SupplySide West 2024: Trends in Energy, Focus, GLP-1, and Natural Sweeteners

NNB Nutrition Shines at SupplySide West 2024: Trends in Energy, Focus, GLP-1, and Natural Sweeteners

At SupplySide West 2024, NNB Nutrition captivated attendees with groundbreaking ingredients poised to redefine the supplement industry. They had a premiere booth location, and thanks to its success, will be going even bigger next year!

NNB Takes Advantage of Premiere Booth Location at SSW 2024

NNB Nutrition, a leader in novel nutritional ingredient development, […]
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Shawn Wells and Dustin Elliott: NNB Nutrition Takes on GLP-1, MPS, and Collaborative Energy | Episode #152

NNB Nutrition on the PricePlow Podcast: Shawn Wells and Dustin Elliott Talk GLP-1 and MPS

In Episode #152 of the PricePlow Podcast, Mike and Ben are joined by Shawn Wells, Chief Science Officer, and Dustin Elliott, the new Chief Brand Officer at NNB Nutrition, to explore the innovative world of nutraceuticals and the exciting future of the company. Shawn, a returning guest, shares his insights on […]
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XPO NRG: An Industry-First Collaborative Energy Drink at SupplySide West 2024 Completes with Major Success

XPO NRG: An Industry-First Collaborative Energy Drink

Update: SupplySide West 2024 has finished, and XPO NRG was a major success! Watch the video below and then see the original press release beneath that.

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XPO NRG Official Press Release:

“Competition happens at the bottom, collaboration happens at the top.”

— Ben Kane, […]
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Formulator’s Corner #13: A Restorative Nootropic with enfinity Paraxanthine

Formulator’s Corner #13: A Restorative Nootropic with enfinity Paraxanthine

Stimulants have their advantages. When you really need to buckle down and get work done – whether in the gym or while trying to meet a professional deadline – the default solution is typically some variation of caffeine.

The issue with caffeine (and other, more aggressive ingredients) is that while they can make you feel […]
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The NNB Nutrition Story: Supplement Ingredient Solutions for the New Decade

NNB Nutrition PricePlow

For the latter part of the 2010s, the supplement industry suffered from a serious case of technological stagnation, especially in the “sports nutrition” segment. Very few new ingredients entered the market, and of those, many were simply minor tweaks of old compounds or questionably compliant stimulants.

All the while, the obesity epidemic and all […]
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Exploring Ergothioneine as a Skin Care Ingredient

Back in May 2023 we covered NNB Nutrition’s MitoPrime, a high-quality, lab-tested L-ergothioneine dietary supplement.

In case you haven’t read the above two articles, ergothioneine (EGT) is kind of a super-antioxidant. It seems so fundamental to human health that some researchers have proposed designating it a vitamin,[1,2] which would make sense since […]
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Infinis Ultra Greens: Immunity Support and Micronutrients

Infinis Ultra Greens

Infinis, a newcomer on the supplement block, has made quite a splash with its initial product launches on Black Friday 2023. A couple of weeks ago, we covered the Infinis Ultra Pre-Workout formula, and with 13 trademarked ingredients, it’s unlike anything we’ve ever seen. If you saw that post, then you know Infinis isn’t […]
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MitoPrime: L-Ergothioneine by NNB Nutrition for Immune, Skin Care, & Anti-Aging Supplements

MitoPrime from NNB Nutrition

With an impressive array of powerhouse-branded ingredients like MitoBurn and RhodioPrime 6X in their repertoire, NNB Nutrition is no stranger to providing the most potent versions of ingredients to consumers. With the buzz of anti-aging and antioxidants amongst myriad business moguls and Hollywood personalities, NNB’s research and development team offers an ingredient that capitalizes on […]
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Glaxon Supershrooms Level Up Your Health with MitoPrime! (2023 Update)

Glaxon Supershrooms

The Goons over at Glaxon are always working hard in the supplement lab to develop new, innovative, and effective products. No longer an industry newcomer, Glaxon has found a role for itself as an ingredient pioneer.

It seems like every time we look, Glaxon is coming out with a new hit. We recently covered their […]
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Formulator’s Corner #06: Modern Immunity Supplement

Formulator's Corner #06: A Modern Immunity Supplement

Over the past two years, we’ve covered nearly a dozen immune system supplements here on The PricePlow Blog. However, although a couple have come close, none have nailed what we believe to be the optimal stack.

What’s wrong with the immunity supplements out there?

In general, the recent wave of immunity supplements suffer from one […]
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