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TJ Dillashaw: From Fighter to Founder of Wild Society Nutrition | Episode #168

TJ Dillashaw of Wild Society Nutrition on the PricePlow Podcast

In this episode of the PricePlow Podcast, we welcome TJ Dillashaw, two-time UFC Bantamweight champion turned supplement entrepreneur, to discuss his journey from elite fighter to founder of Wild Society Nutrition. This fascinating conversation explores how TJ’s decades of competition experience, combined with hard-learned lessons about supplement quality and industry practices, led him […]
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Laura Katz: Helaina Revolutionizes Nutrition with Human Identical Lactoferrin | Episode #167

Laura Katz (Helaina): effera Lactoferrin on the PricePlow Podcast

In Episode #167 of the PricePlow Podcast, Mike and Ben welcome Laura Katz, founder and CEO of Helaina, for an in-depth exploration of human-identical lactoferrin technology and the revolutionary effera™ ingredient. This fascinating conversation traces Laura’s journey from discovering the black market for breast milk to developing precision fermentation technology that creates bioactive […]
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effera™: Revolutionary Human-Equivalent Lactoferrin Goes Beyond Bovine, Changing the Supplement Industry

effera™: Revolutionary Human-Equivalent Lactoferrin Goes Beyond Bovine, Changing the Supplement Industry

Synopsis: effera™ is the first human-equivalent lactoferrin ingredient for dietary supplements and functional foods, developed through a precision fermentation process by a nutrition biotechnology startup named Helaina.

Research shows it’s more bioavailable than bovine lactoferrin, has reduced allergenic potential (free of the 9 major allergens), and is recognized by the body as native human[…]
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Dom Kuza: Formulating by Blood Work at Revive & Raw Nutrition | Episode #144

Dom Kuza PricePlow Podcast #144

On Episode #144 of the PricePlow Podcast, Mike and Ben welcome Dominic Kuza of Raw Nutrition and Revive MD, who comes on to explain some of the new formulas he’s been working on at the two companies since starting earlier this year.

Dom was invited to explain his new formulation, the forthcoming Revive […]
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MuscleTech Plant Protein: A Unique SIX-Protein Blend for Smoothness

MuscleTech Plant Protein Featured

Whey protein is the king of protein sources, and MuscleTech makes a strong argument that Nitro-Tech is the king of muscle-building whey proteins. Whey protein is, however, derived from cow’s milk. For the vegans and lactose intolerant among us, this is a no-go. These athletes need another source of protein supplementation, and that means looking […]
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MuscleTech Mass Tech Lean Muscle Mass Gainer at Walmart

MuscleTech Mass Tech at Walmart

There are hundreds – perhaps even thousands – of brands in the supplement industry. Most of them have a catalog of white-labeled products that aren’t very dissimilar from everything else on the market.

The story at MuscleTech is different. They go above and beyond to deliver not just incredible flavors, but they also pioneer […]
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Revive MD Essential Vitamins Pack: Your Daily Nutrient Insurance

Revive MD Essentials Vitamin Pack

The first question most people ask when multivitamins come up in conversation is, “Why would I take one when I could just get all the nutrients I need from food?”

PricePlow’s answer is that, although the quantity of food available to the average person has dramatically increased over the past century, the quality of that […]
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Kaged Organic Greens Elite: Superfoods, Antioxidants & More

Kaged Elite Series Organic Greens

Several brands that were once solely focused on optimizing sports performance are now shifting their focus to creating products that promote health, wellness, and longevity. Whether you’re a dad with three kids, a collegiate athlete, diehard bodybuilder, world-class powerlifter, or endurance athlete, one thing that everyone needs to prioritize is overall health. It […]
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Kaged Multivitamin: A Whole Food Vitamin and Mineral Blend

Kaged Muscle Multi

Within the fitness industry, it seems that everyone is concerned about body composition, caloric, and macronutrient intake. In order to lose, gain, or maintain weight, it’s important to track calories to see if you’re moving in the right direction so you can make the right adjustments.

If your goal is fat loss, then […]
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Core MRP: A Full-Spectrum Meal Replacement from Core Nutritionals

Core MRP Blueberry

Before we dive into what Core MRP is all about, let’s go back to 2004 — where it all started. At the time, Doug Miller, CEO of Core Nutritionals, was an up-and-coming natural bodybuilder looking to earn his pro card. In order to make a living, Doug worked a desk job, thus meal prepping […]
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