Dan Lourenco (Tag Archives)
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Because it Works: Ghost’s Use of Nitrosigine to Move Markets
Over the past several years, nothing in the dietary supplement industry has had a meteoric rise as fast as Ghost Lifestyle, the brand founded by Dan Lourenco and Ryan Hughes in 2016.
Case in point, it’s nearly impossible to have a phone call with other supplement industry operators and Ghost doesn’t get mentioned. With […]
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Ghost Pump V2: Still VICIOUS with Bigger Pumps in an Upgraded Formula
In 2021, Ghost is taking a brief break from completely new releases, returning to some of their core products and reformulating them in what they call “The Year of the V2”. Ghost has begun launching their V2 Series of their foundational lineup starting with the pre-workouts — first came Ghost Legend V2, and […]
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Dan Lourenco: The State of Supplements in Esports | PPP #041
In February of 2021, Dan Lourenco, co-founder and CEO of Ghost Lifestyle, jumped back on the PricePlow Podcast. Hot off the heels of episode #035, where he discussed updates to Ghost Energy, this was a far different episode talking about one thing only: supplements in esports, also known as “gaming supplements”.
Dan […]
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Dan Lourenco & Ryan Hughes – Ghost Energy V2 | PPP #035
In December of 2020, we got the chance to speak with Dan Lourenco and Ryan Hughes, co-founders of Ghost. In just over an hour, they covered several interesting topics, including:
Ghost Energy launch Ghost Energy V2 (new packaging, formula, and flavor!) Ghost 2020 recap (how Ghost overcame several obstacles to make 2020 the best[…]Continue Reading →
Ghost Glow Passionfruit: The Glow-Up Continues
When Ghost first started, they were primarily a sports performance brand with products like protein powders, fat burners, pre-workouts, and amino acid supplements. Four years later, in 2020, Ghost started placing more emphasis on health with the launch of Greens, Glow, and Multivitamin. Glow is a beauty and detox supplement that was formulated with ingredients […]
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Ghost BCAA V2: Better Formula, Lower Price
Ghost was started in 2016 by Dan Lourenco and Ryan Hughes. Ghost hit the ground running with numerous supplements that have stood the test of time, including Ghost Whey, Ghost Legend, and Ghost Amino. One of the first products that the company released in 2016 and that featured multiple licensed flavors was Ghost BCAA.
Throughout […]
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Ghost Whey Marshmallow Cereal Milk is Magically Nutritious and Delicious
If you’ve been following Ghost for a while, then you know their favorite snack is a massive bowl of cereal. And we’re not talking about plain wheat bran or unflavored oat cereals. We’re talking about the real deal cereal we all grew up with (for better or for worse!).
Dan and Ryan have a massive […]
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Rob Lipsett’s Whiskey Sour Ghost Legend: Ghost Brings Nitrosigine To The States!
Over the years, Ghost has drastically expanded their line of products, brand awareness, and “family” of sponsored athletes. Since they are more of a lifestyle brand, they typically opt for adding social media influencers and YouTubers to their team opposed to professional athletes. But Ghost also doesn’t just pick the person with the largest follower […]
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Ghost Whey NUTTER BUTTER: The Next Licensed Flavor Collab!
2020 has been filled with several legendary releases for Ghost, from green powders to gaming supplements, and Bubblicious Strawberry Splash flavored pre workout, they continue to push the limits.
Although PricePlow knows that Dan and Ryan, co-owners of Ghost, have a lot more planned for the rest of the year, this launch is […]
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Ghost Gamer: For A Legendary Gaming Experience
The world of video games has evolved drastically over the years, especially with all of the major advancements in technology. Gaming used to be just something you did with your friends on the weekend, but now with the rise of competitive esports, it’s on another level – with next-level prizes and stakes along with it.[…]
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