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Dan Lourenco

Ghost Energy Swedish Fish: A Mic-Drop Moment Years in the Making

Ghost Energy Swedish Fish

We’re barely into 2022 and the squad over at Ghost Lifestyle is coming in hot with a “mic drop” moment for the brand. Ghost Energy, one of their flagship energy drink products, has just released a new flavor: SWEDISH FISH!

This is a journey that started back in 2016. Dan, Ryan, and the rest […]
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Ghost Lifestyle Updates for Early 2022: Building The Brand S8:E13

Ghost Updates 2022-Q1

A new episode of the Ghost Lifestyle’s Building the Brand dropped this week, and there’s too many good things to miss! Episode 13 of Season 8 of the brand’s ongoing behind-the-scenes vlog is of course all about building the brand, bringing you a ton of exciting new announcements about the Ghost Lifestyle product catalog.[…]
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Maxx Chewning Sour Pink Lemonade Ghost Legend (2021)

Ghost Legend Maxx Chewning Sour Pink Lemonade 2021 Note: The 2023 Maxx Chewning Collab arrived, but is GHOST x Sour Strips. Good news is that Sour Pink Lemonade Ghost Energy also recently came out, but without Maxx’s name on it.

Who is Maxx Chewning? He’s a YouTuber, fitness influencer, entrepreneur, powerlifter, Ghost Lifestyle sponsored athlete, and owns a goldendoodle named Dood.

When […]
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Ghost’s Iced Tea Lemonade is Back: So Many Things to Celebrate

Ghost Iced Tea Lemonade 2023 Update: Iced Tea Lemonade is back for Earth Day 2023, but this time it’s only available in Ghost Greens. See our article titled Ghost Greens Iced Tea Lemonade Returns for Earth Day 2023 for more info.

The calendar has changed to June and summer is fast approaching. The weather is getting warmer, and glasses […]
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Ghost Pump: VICIOUS Pumps in a Bigger, Upgraded Formula

Ghost Pump V2

In 2021, Ghost is taking a brief break from completely new releases, returning to some of their core products and reformulating them in what they call “The Year of the V2”. Ghost has begun launching their V2 Series of their foundational lineup starting with the pre-workouts — first came Ghost Legend V2, and […]
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Dan Lourenco: The State of Supplements in Esports | PPP #041

In February of 2021, Dan Lourenco, co-founder and CEO of Ghost Lifestyle, jumped back on the PricePlow Podcast. Hot off the heels of episode #035, where he discussed updates to Ghost Energy, this was a far different episode talking about one thing only: supplements in esports, also known as “gaming supplements”.

Dan […]
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Dan Lourenco & Ryan Hughes – Ghost Energy V2 | PPP #035

PricePlow Podcast #035: Dan Lourenco and Ryan Hughes at Ghost Tell All

In December of 2020, we got the chance to speak with Dan Lourenco and Ryan Hughes, co-founders of Ghost. In just over an hour, they covered several interesting topics, including:

Ghost Energy launch Ghost Energy V2 (new packaging, formula, and flavor!) Ghost 2020 recap (how Ghost overcame several obstacles to make 2020 the best[…]
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Ghost BCAA V2: Better Formula, Lower Price

Ghost BCAA V2 Lemon

Ghost was started in 2016 by Dan Lourenco and Ryan Hughes. Ghost hit the ground running with numerous supplements that have stood the test of time, including Ghost Whey, Ghost Legend, and Ghost Amino. One of the first products that the company released in 2016 and that featured multiple licensed flavors was Ghost BCAA.

Throughout […]
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Ghost Whey Marshmallow Cereal Milk is Magically Nutritious and Delicious

Ghost Marshmallow Cereal Milk

If you’ve been following Ghost for a while, then you know their favorite snack is a massive bowl of cereal. And we’re not talking about plain wheat bran or unflavored oat cereals. We’re talking about the real deal cereal we all grew up with (for better or for worse!).

Dan and Ryan have a massive […]
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Rob Lipsett’s Whiskey Sour Ghost Legend: Ghost Brings Nitrosigine To The States!

Ghost Legend Whiskey Sour

Over the years, Ghost has drastically expanded their line of products, brand awareness, and “family” of sponsored athletes. Since they are more of a lifestyle brand, they typically opt for adding social media influencers and YouTubers to their team opposed to professional athletes. But Ghost also doesn’t just pick the person with the largest follower […]
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