PeptiStrong (Tag Archives)
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Alpha Lion Flips The Switch: SuperHuman Pre-Workouts Go All Red
Alpha Lion built its reputation on SuperHuman, the pre-workout family that put the brand on the map. Now the entire lineup is getting a head-to-toe rebuild, and the brand is leaning hard into a new idea: the switch.
On Alpha Lion's original black-label lineup, the products were about building capability. The new red […]
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SuperHuman Goes All Red: Darin Decker Reveals Alpha Lion's New Pre-Workouts | Episode #228
Darin Decker returns to the PricePlow Podcast for Episode #228, his fifth appearance on the show and his first since becoming VP of Sales at Alpha Lion. He joins Mike and Ben for a full walkthrough of the biggest SuperHuman relaunch in years: five reformulated pre-workouts, a rebrand from black to red, and the […]
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Doss Cunningham Sees the Future: C4's Origin, Cellucor's Rebrand, and Nutrabolt's Next Chapter | Episode #222
Nutrabolt CEO Doss Cunningham has spent more than two decades building Nutrabolt and the C4 brand into global household names, doing it almost entirely from behind the scenes.
In Episode #222 of the PricePlow Podcast, that changes, and we get to shine a light on the visionary leader. Doss sits down with Mike and […]
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Nuritas' AI Magnifier: Inside the Ingredient Discovery Engine That Predates the AI Boom
When Nora Khaldi pitched early investors on Nuritas back in 2014, she was selling two ideas that almost nobody in the supplement industry had heard of: artificial intelligence and bioactive peptides.
That was nearly a decade before ChatGPT made AI a household term. And it matters, because what Nuritas built has nothing to do […]
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Formulator's Corner #23: Pepti Protein Power Balls: A Functional Food Featuring PeptiStrong®
In today's installment of our Formulator's Corner series, we design a hypothetical high-protein snack (protein power balls) built around a clinically studied peptide ingredient and a surprisingly complete muscle support stack. Will a forward-thinking brand bring this to market?
Nuritas is heading to Natural Products Expo West 2026 with something we haven't seen before: PeptiStrong® […]
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Nora Khaldi - The Nuritas AI-Powered Peptide Discovery Platform | Episode #198
In Episode #198 of the PricePlow Podcast, we sit down with Nora Khaldi, founder and CEO of Nuritas, the groundbreaking company revolutionizing ingredient discovery through artificial intelligence and peptide science. Nora's journey from pure mathematician and computer scientist to pioneering AI-driven nutrition innovation represents a fascinating intersection of technology and human health.[…]
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PeptiStrong: Natural Anabolic Ingredient from Fava Beans
Have you ever wondered how new nutritional supplements are discovered? Historically speaking, there's more than one answer to this question.
Lately, a new technique for identifying blockbuster supplements of the future has emerged:
AI-driven research.
Researchers are using powerful computers, equipped with the latest language learning models, to comb biological databases looking for any and […]
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Introducing Nuritas: Using AI to Unlock Nature's Hidden Peptides
The supplement industry has an innovation problem. Walk down any supplement aisle and you'll find the same ingredients that have been around for decades... sometimes even a century or more. Whey protein, creatine, caffeine, melatonin. Yes, they work, but they're old. Now that the supplement industry has reached maturity and mainstream adoption, we now face […]
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The Vitamin Shoppe's GLP-1 Support Protein with myHMB: Dual Defense for Women's Muscle and Bone Health
Weight management creates a dual threat that women can't afford to ignore: simultaneous loss of both muscle tissue and bone mineral density. While the scale might show progress, what's happening beneath the surface could tell a more complex story -- one where hard-earned muscle disappears alongside skeletal strength, setting the stage for metabolic slowdown, […]
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MuscleTech Recovery Peptide 144 Brings 144% Better Strength Recovery
MuscleTech continues to push the boundaries of sports nutrition innovation with Recovery Peptide 144, completing their groundbreaking Peptide Series that transforms how we approach muscle building and recovery supplementation. Following the massive success of Peptide 185 with dileucine and Creatine Peptide 447 with cognitive-enhancing creatine peptides, Recovery Peptide 144 addresses the critical recovery phase […]
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