Energy Shots (Tag Archives)
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CordycepsPrime Beverage Grade: NuLiv's Founding Mushroom Is Now Made to Mix
Ask a sports nutrition formulator what NuLiv Science is known for, and you'll hear AstraGin and Senactiv. Few would guess that the company's biggest seller by volume is a mushroom.
That surprise came up on Episode #217 of the PricePlow Podcast, when NuLiv's VP of Sales Luis Gonzalez told us that CordycepsPrime™[…] Continue Reading →
Beyond the Pill: Glanbia's Case for Supplements People Actually Keep Taking
Every supplement brand obsesses over what goes into the bottle. Far fewer think hard enough about whether customers will still be opening or repurchasing it months later.
That second question is where routines fall apart. In Glanbia's consumer research, 1 in 10 people who stopped taking supplements said "boredom" was the reason. Mintel data in […] Continue Reading →
TSI Group at SupplySide Global 2026: What's Fizzing at Booth 5873
TSI Group is heading to SupplySide Global 2026 with a simple message: the way you take a supplement is part of the supplement.
At Booth 5873, the company behind enfinity® paraxanthine, myHMB®, PEAK ATP®, and OptiCreatine™ will be handing out creatine you can chew, sprinkle, melt on your tongue, or drop into […] Continue Reading →
TruShield™ Certified Headlines Two Sessions at The Outlook on Active Nutrition
When Lori Bestervelt launched TruShield™ Certified in October 2025, it had one flagship brand partner and a single top-tier WADA-experienced lab behind it. Eleven months later, the growing banned-substance certification program is headlining a dedicated educational track at the second annual Outlook on Active Nutrition, presented by Nutritional Outlook on September 24, 2026, at […] Continue Reading →
Unmatched Supps CogniShot: Ketone-Fueled Cognitive Support in a Liquid Shot
Bodybuilder and biohacker Kris Gethin has built Unmatched Supps around one idea: performance and longevity work together, not against each other. With the launch of CogniShot, the brand makes two significant moves at once. It enters liquid-format supplementation for the first time, and it formally introduces a new product tier dedicated to cognitive health […] Continue Reading →
PLT Health's Joint Health Platform: Five Boswellia Ingredients for Every Format
Joint health supplementation has come a long way since the glucosamine-chondroitin era. Consumers now expect faster onset, stronger clinical evidence, and delivery formats that fit modern lifestyles. But here's the challenge for brands: the same ingredient that works brilliantly in capsules often fails completely in beverages. An extract optimized for five-day onset might not offer […] Continue Reading →
Dynagenix: Next-Generation Boswellia for Fast-Acting Musculoskeletal Support in Beverages
Boswellia serrata extracts have delivered joint health benefits for years, but they've been limited to capsules and tablets. The reason? Traditional Boswellia is completely insoluble in water, tastes bitter, and requires doses of 100-250mg or higher. For brands looking to create functional beverages, shots, gummies, or ready-to-mix powders, these characteristics have made Boswellia a non-starter.[…] Continue Reading →
C4 Energy Shots: Shoot Your Shot with 200mg Caffeine in a Pocket-Sized Bottle
Remember when Nutrabolt launched C4 Shot Rocks on April Fools' Day 2019? The candy-style pre-workout was real, and it was glorious. Now, C4's back with another compact format that's no joke: C4 Energy Shots.
These 2-ounce bottles pack 200mg of caffeine alongside CarnoSyn beta-alanine and BetaPower betaine anhydrous in a 3.45g performance blend. That's […] Continue Reading →
MitoBurn in the Bottle: How NNB's Highly-Soluble L-BAIBA Will Transform Beverages
The supplement industry has been evolving rapidly, with beverages and ready-to-drink (RTD) formulas gaining significant market share over traditional powders and pills. Yet formulators face a persistent challenge: keeping it novel! Too many potent ingredients simply don't play well in liquid form.
Enter MitoBurn (L-β-aminoisobutyric acid, or L-BAIBA), NNB Nutrition's premier exercise […] Continue Reading →
Performax Labs Hyper 3D: Innovative 2oz Pre-Workout Shot
Performax Labs has done it again - their fourth pre-workout supplement to include the new 3DPump-Breakthrough ingredient for nitric oxide pumps. Only this one's much different than the rest:
Hyper 3D: Pre-Workout Shot with 300mg Caffeine and 6g 3DPump!Performax Labs Hyper 3D is a ready-to-drink pre-workout supplement shot that combines the research-verified pumps of […] Continue Reading →
