Giant Sports Delicious Protein Elite – No Free Form Aminos!

Giant Sports Delicious Protein Elite

Giant Sports has unveiled their new and improved protein powder with their added-amino-free Elite Series Protein!

Giant Sports’ Delicious Protein Powder came under a lot of heat last year with regards to protein claims, which we went into great detail here.

Needless to say, there was a massive public outcry and bashing of Giant Sports and their “delicious” tasting protein.

Determined to win back their disillusioned fanbase, Giant Sports Products stepped up and implemented some necessary changes with the debut of their new “Elite Series” of products. The first entry into this series is their Delicious Protein Elite.

We’ve gotten our hands on a couple of tubs of the product and bring you an in-depth analysis and review of this new and improved protein powder. Will it usher in a new standard for quality, taste, and texture? Read on to find out how it fares!

But first, you can check prices below and sign up for price drop alerts via PricePlow:

Delicious Protein Elite - Best Deals and Price Drop Notifications

Get Price Alerts

Also get hot deal alerts

No spam, no scams.

Giant Sports Delicious Protein Elite Ingredients

Giant Sports certainly stepped up their game by removing any and all traces of added aminos, at least according to the label. However, there is a mix of “good” and “bad” ingredients contained within the product:

Giant Sports Delicious Elite Protein Ingredients

Delicious Elite Protein is a big step up from the regular Delicious Protein as all traces of free form amino acids have been removed leaving pure protein goodness.

  • The “Good”

    As promised, Delicious Elite lists no free form amino acids on the label. This is a welcome relief and a huge improvement already over the regular Delicious Protein powder.Next we have the “Delicious Protein Elite Blend” which consists of Whey Protein Concentrate, Milk Protein Isolate, Micellar Casein, and Whey Protein Isolate.  Each 38g scoop rewards the user with 26g of amino-free protein. The blend of different proteins will lead to a better texture and thickness of the powder when mixed and result in higher satiety as it will take longer to digest.

  • The “Bad”

    Delicious Elite lists whey concentrate as the first ingredient in its “Delicious Protein Elite Blend.” As we know, nutrition facts panels list ingredients in descending order by weight, meaning that the ingredient that weighs the most is listed first is and is the most prevalent.First up is whey protein concentrate, which is a cheaper form of whey protein and often leads to digestibility issues for some.[1] If you have milk allergies or are prone to an easily upset stomach, this may not the powder for you.

    Another no-no ingredient on the label is the non-dairy creamer which is a code word for trans-fats!  Looking at the constituents of the non-dairy creamer, the first component is partially hydrogenated coconut oil. We won’t go on a rant here, but we all know the controversy surrounding artificial trans fats and the various health complications they are associated with including increased risk of heart disease and levels of LDL (“bad”) cholesterol.[2,3,4]

    The market is filled with numerous other powders that do not contain this cheap and rather unhealthy ingredient.  Giant Sports did us a solid by removing the free form aminos from their Elite Series, now it’s time to remove the cheap artificial fats.

  • The Rest

    Just like all other protein powders on the market, Delicious Elite contains Cocoa Powder, Natural & Artificial Flavors, a Gum Blend (Xanthan Gum, Cellulose Gum, and Carrageenan), Salt, Sucralose, Acesulfame Potassium, and Lactase Enzyme. The Gum blend lends a thicker texture resulting in a more pleasant mouth feel for the protein..As for the artificial sweeteners, there’s going to be just about in any protein powder to make it palatable, and who doesn’t want to enjoy a tasty protein?!

That’s it for Elite ingredients, but let’s take a peek at the macros and see what kind of nutritional punch Delicious Elite serves up!

Macronutrient Breakdown

Each serving of Delicious Elite Protein comprises a total of 38g/scoop, containing:

  • Calories: 134
  • Protein: 26g
  • Fat: 2g depending on flavor
  • Carbohydrates: 4g
  • Fiber: 1g

Available Flavors

Reportedly, Giant Sports will be offering their Elite Series Protein in 4 different flavors.  So far, we have confirmed (and tasted!) the Delicious Vanilla Milkshake and Delicious Chocolate Shake. We haven’t received word on the other two flavors yet, but all 4 flavors will be available in either 2 or 5lb tubs!

After that, we hope that this will definitely make a few appearances for various types of users on our Protein Powder Buyer’s Guide. It’s a bit too high in carbs for our “low-carb” sections, but could fit in for the taste and “low-fat” sections!

Early Reviews

As we mentioned up top, we were able to get our hands on a couple of tubs of Elite Protein. We’ve been thoroughly enjoying thus far in a myriad of shakes, smoothies, and sludge! We’ll be back with a full review (complete with pictures!) real soon. Stay tuned to PricePlow where we bring you the latest in Supplement News and Product Breakdowns!

What happened (or will happen) to Delicious Protein?

We have been told that Delicious Protein is going to stick around.

The gist of the lawsuit filed was this: according to Chromadex testing purchased by the plaintiffs, the powder allegedly only contained 12g of actual bonded protein (such as from whey or milk) when it claimed to provide 27g per scoop!

Additionally, the plaintiffs on the lawsuit allegedly found a whopping 3.926g of added glycine found in the product, when there was absolutely no mention of it anywhere on the ingredients panel.

This shouldn’t be a problem with Delicious Protein Elite, as Giant Sports has promised none of these free form aminos.

Wrap Up

Giant Sports certainly stepped up their game with the release of the Elite Series Delicious Protein Elite.  We’re extremely happy to see all the free form aminos removed, now we just need to get rid a few of the other questionable ingredients, and this could be primed to move into our Top 10 Protein Powders!

Delicious Protein Elite is the first of a new line of higher end products come out from the makers of the pre-workout powerhouse Metabolic Shock! This is by no means replacing the regular Delicious Protein Powder, simply a “graduate” line of products for those looking to really step up their supplementation game.  What other upgrades might we see with this new Elite line?  Only time will tell, but you can rest assured we’ll be all over the news as soon as it breaks!

Stay up to date with Giant Sports

To stay up to date, there are plenty of options:

  • Head over to our Giant Sports page and click Monitor this Brand. This will get you new product release info as well as price drop alerts on all Giant Sports products.
  • You can also compare prices and sign up in the widget above and below.
  • Bookmark this page, Stay on the lookout for sitewide coupons. To catch these, be sure to Like us on Facebook and Follow us on Twitter.

Delicious Protein Elite - Best Deals and Price Drop Notifications

Get Price Alerts

Also get hot deal alerts

No spam, no scams.

Like this Post? We have more on the way…

PricePlow is a price comparison site that asks one simple question: is this worth it?

The honest truth lives here. Follow us on social media below:

References

  1. McDonough FE, et al Composition and properties of whey protein concentrates from ultrafiltration . J Dairy Sci. (1974)
  2. http://www.nature.com/ejcn/journal/v63/n2s/full/1602976a.html
  3. http://www.nature.com/ejcn/journal/v63/n2s/full/1602973a.html
  4. http://circ.ahajournals.org/content/115/14/1858
Posted in by Robert | Tagged , , , , , , , .
  • Will Werneck Carvalho

    As a former user and lover of Delicious vanilla I was pissed as f**k when I found out that they lied about their protein content. Ever since their protein was released I must have gone through hundreds HUNDREDS of those vanilla tubs and always told people how delicious it was. HUNDREDS of dollars in the garbage for half the protein that it said it contained. Reformulated or not, I will never again spend a cent on their products. And every chance that someone asks me about best protein I will make sure I tell them which I think is the best and how Giant literally fu*ked us fans.

    • Nick

      I’m 100% with you. I still have 3 unopened tubs of it. I emailed the company asking if I could return them to the company and be reimbursed based on the lawsuit. The Chief Product Formulator, Bruce Kneller responded with “If you have receipts you can return them to your point of purchase, that’s about it.” What a garbage company. Like you, I too will not only avoid purchasing their products but I will alert others not to buy them.