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Glutathione For a Lifeline: Setria® Powers Three Core Lifeline Formulas: Liver, Kidney, and Beauty Support
When Core Nutritionals launched their Lifeline Series back in 2021, they made a strategic decision that speaks volumes about their commitment to quality: they chose Setria® Glutathione from Kyowa Hakko for multiple formulas targeting different organ systems. This wasn't a one-and-done ingredient choice. Doug Miller and his team at Core recognized that glutathione's versatility as […]
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Nate Frazier & Brooks Thomas: Gym Snack's Savory Seed-Oil-Free Protein Revolution | Episode #201
Welcome back to Episode #201 of the PricePlow Podcast! We're thrilled to be joined by Brooks Thomas, Chief Marketing Officer at Louisville Brands, and Nate Frazier, Founder and CEO of Red Knot Capital and Managing Partner at Gym Snack. Long-time listeners will remember Nate from Episode #098 when he was […]
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Beyond Caffeine: How NNB Nutrition's Four Need States Framework Solves Energy's Real Problems
Most energy drinks fail because they address only one problem: the immediate need for stimulation. A consumer reaches for an energy drink at 2PM feeling drained, unfocused, and overwhelmed. Thirty minutes later, they're buzzing with nervous energy but still can't concentrate, still feel stressed, and now they're jittery. By 4PM, they crash harder than before.[…]
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GHOST Vegan V2: Upgraded Formula Delivers More Protein, Better Taste, and Improved Nutrition
GHOST Lifestyle has built its reputation on pushing boundaries in the supplement industry, and their vegan protein powder is no exception. When GHOST Vegan first launched, it redefined what plant-based protein could be, delivering genuinely great taste in a market often plagued by gritty textures and bitter aftertastes. Now, GHOST is raising the bar again […]
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Apollon Nutrition The Specialist: 26-Ingredient Organ Health Formula with 500mg TUDCA
PricePlow is thrilled to announce our partnership with Apollon Nutrition, one of the most respected names in hardcore supplementation. If you've been following the supplement industry for any length of time, you know the name: clinical dosing, zero proprietary blends, and formulas designed for serious athletes who demand transparency.
Founded by Robert "Robik" Samborsky […]
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Animal Creatine HMB+ Gets Limited Edition Orange Cream Pop Flavor
The legends at Animal just dropped a limited edition Orange Cream Pop flavor of their Animal Creatine HMB+, bringing smooth, citrus-forward refreshment to one of the most synergistic muscle-building formulas on the market.
If you're already familiar with why creatine and HMB work better together, you know this formula delivers 5g of creatine monohydrate and […]
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Iron Homeostasis and effera® Human Lactoferrin: Beyond the "More Iron" Myth
You're exhausted. Your iron levels aren't as high as they should be. The multivitamin sitting in your cabinet promises 100% of your daily iron needs, maybe more, and you take it religiously. Yet the fatigue persists, and if you add even more iron, you end up dealing with constipation and nausea on top of everything […]
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2026 WADA Prohibited List Now in Effect: Why Olympic Athletes Need More Than "Checked Box" Certification
The stakes for supplement safety have never been higher. On January 1, 2026, the World Anti-Doping Agency's (WADA) 2026 List of Prohibited Substances and Methods officially took effect,[1] and just weeks before the Milano Cortina 2026 Winter Olympic Games begin in February. For athletes competing at the highest level, the margin for error has essentially […]
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EPISODE #200!
Welcome to Episode #200 of the PricePlow Podcast, where Team PricePlow gathers to celebrate an incredible journey through the supplement industry.
Mike Roberto is joined by Ben Kane (first appearing in Episode #010) and Spencer Lynn (debuting in Episode #092), along with video producer Cody Fernley making his PricePlow Podcast debut.
This reflective conversation […]
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Ultra Pouches: The Revolutionary Nicotine-Free Focus Pouch Powered by enfinity® Paraxanthine
The nicotine pouch market has exploded in recent years, with users seeking convenient, discreet alternatives to traditional stimulants. But what if you could get the focus-enhancing benefits of a pouch without the nicotine addiction, tobacco dependency, or cardiovascular concerns?
Ultra is rewriting the rules with their innovative Ultra Focus Pouches powered by TSI Group's breakthrough […]
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