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PLT Health Solutions Heads to Vitafoods Asia 2026 as a First-Time Exhibitor, Debuting Next-Gen Kinexa in Asia
PLT Health Solutions is exhibiting at Vitafoods Asia for the first time, setting up at Booth H6-K58 this September 2-4 in Bangkok, Thailand with a portfolio of more than 30 clinically supported branded ingredients.
The headline: the Asia debut of the next-generation Kinexa Joint Longevity Complex, alongside a full lineup spanning joint health, healthy aging, […] Continue Reading →
SalidroPure and Dopamine: New Research Finds a Direct Receptor Connection
The topic of dopamine is having quite a moment, if you haven't been around for the past decade or so. Podcasts break down "dopamine detox" protocols, productivity coaches warn about "dopamine hacking" your phone, and half the wellness internet is convinced modern life has wrecked everyone's baseline. Screen time trackers, "brain rot" jokes, and an […] Continue Reading →
Jüced Energy Gummies: Cognizin® Citicoline Anchors a Smoother Formula
Jüced Energy Gummies bring a chewable spin to the pre-workout category, positioned by the brand as "pre-anything" energy rather than a training-specific product. Each daily pack provides 75mg of caffeine, Cognizin® Citicoline, L-Theanine, and high-dose B vitamins in a peach-flavored gummy instead of a powder and shaker cup. The formula is sponsored by Kyowa Hakko, […] Continue Reading →
TruShield™ Certified BHB Shots for NFL-Strength Head Shots with Marc Lobliner | Episode #232
Marc "The Machine" Lobliner returns to the PricePlow Podcast for Episode #232, catching up on everything happening at CleanForm Nutrition and Ketone Labs since his last visit on Episode #186. This episode is sponsored by TruShield™ Certified, the WADA-level banned substance testing program from Eagle Diagnostics and SMRTL, and Marc explains why CleanForm […] Continue Reading →
MuscleTech Muscle Peptide 185: New Name, Walmart Dose, and DL185 Research
MuscleTech launched Peptide 185 in January 2024 as one of the first standalone dileucine supplements and the start of a whole new line of peptide-based supplements. Two years later, the product has a new name, new packaging, an entire Peptide Series around it, and a Walmart SKU that brings more affordability.
Since its launch, the […] Continue Reading →
Why Smart Brands Turn to Natural Caffeine Sources Like PurCaf®
When Conor McGregor's team built MAC Energy, they had every incentive to cut corners on caffeine. Synthetic caffeine anhydrous costs a fraction of the botanical alternative, and most energy drink drinkers can't tell the difference by taste alone. But that's not how you win.
Instead, the energy drink's formula stacks three separately branded, research-referenced […] Continue Reading →
C4 Sparkling Protein: Cellucor's Carbonated Take on Clear Whey Isolate
Cellucor/Nutrabolt is putting its clear whey technology into a can with some fizz. The new C4 Sparkling Protein packs 20g of ultra-filtered whey protein isolate into a 16 fl oz sparkling beverage with zero sugar, zero fat, and zero caffeine, aimed at anyone chasing a daily protein number who's tired of another thick, cloudy […] Continue Reading →
One Lawyer, Thirteen Brands, Over a Dozen Protein Lawsuits, and Zero Rulings on Protein Accuracy
How a single San Diego law practice built a five-year protein-labeling legal campaign, and why no judge has ever decided whether the challenged protein labels were actually right or wrong.
On August 4th and 6th of 2026, two industry media outlets published paywalled articles about a proposed class action lawsuit against RYSE Up Sports […] Continue Reading →
Amino Acid Fortification (Not Spiking!) with Leuvate: Dr. Daniel Traylor | Episode #231
Episode #231 of the PricePlow Podcast is a science deep dive, and this one comes with tons of citations. Dr. Daniel Traylor, a protein and amino acid researcher at DePaul University, joins Jim McMahon of Fit Foods to launch PVL's ISO CLEAAR, a dairy-free protein drink built around Leuvate, Traylor's leucine-forward essential amino […] Continue Reading →
Lazy But Not Dumb: Why the Body Bothers to Make Dileucine From Leucine, and What That Means
On Episode #078 of the PricePlow Podcast, Ralf Jaeger dropped a line that's quietly shaped how we think about peptide ingredients ever since: "the human body is lazy".
But not in a bad way. Instead, it's in the specific, useful way that a species doesn't survive countless years and generations spending energy on processes […] Continue Reading →
