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Creatine in Pre-Workouts: C4 Ultimate Strength Brings the Power

C4 Ultimate Strength (focus on creatine content)

February of this year, PricePlow was proud to announce to the world the new 5th Generation of C4 Pre-Workouts from NutraBolt. This long-awaited lineup brought some incredible innovations like an entirely new peptide-derived pump ingredient named PeptiPump, NSF Sport certifications for the beefed-up C4 Sport series, and the use of higher-quality B-vitamins in all […]
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Consider Creatine in MREs, US House Committee Suggests to Department of Defense

House Suggests Creatine in MREs

In late May, 2024, the Committee on Armed Services in the U.S. House of Representatives published its National Defense Authorization Act (NDAA) report, suggesting that the Department of Defense consider adding creatine to MREs (Meals Ready to Eat).[1]

On pages 213 and 214, the report states:[1]

Consideration of Including Creatine in Meals Ready to Eat[…]
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Natural Products Association Lawsuit Over New York Supplement Restrictions DISMISSED (Updated 4/23/24)

Natural Products Association vs. New York: Lawsuit over Supplement Restriction Law

On December 4, 2023, the Natural Products Association (NPA) filed a lawsuit against the State of New York — specifically Attorney General Letitia James — arguing that the state’s recently-enacted law that prohibits and restricts dietary supplement purchases is unconstitutional.[1] The case was dismissed on June 13, 2024.[2]

This article explains the law, […]
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Creatine Gummies vs. Creatine Chews: Animal Takes a Stance

Creatine Gummies vs Creatine Chews

As the supplement industry continues to innovate, there are numerous products designed to enhance muscle growth, strength, and energy. Among these, creatine has remained a staple for decades now. Traditionally consumed through powders and capsules, creatine is now also available in chewable tablets and gummies.

However, there’s a significant discrepancy between these two forms […]
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Who is STRIPED? Meet The Harvard Organization Taking On Supplements

Harvard STRIPED

The dietary supplement industry is under a massive, well-organized attack, and this time, it’s not just coming from heavy-handed Senate bills. It comes from a Harvard organization named STRIPED, who’s using a unique attack vector: adolescent eating disorders.

The industry needs to take note, because this group is well-funded and they are seizing power […]
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Jose Antonio: ISSN 2024 and the Industry Battle for Creatine | Episode #137

Jose Antonio of ISSN on PricePlow Podcast #137

It’s an episode we’ve been wanting to do for years: the legendary Jose Antonio, co-founder of ISSN, the International Society of Sports Nutrition.

Jose, better known as Joey, has been in the game since the very beginning, and gives us his background in an incredibly entertaining and informative podcast […]
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RAW Nutrition CBUM Mass Gainer: 1,070 Calories & 196g of Carbs!

RAW CBum Mass Gainer

There are a lot of factors that go into becoming a top-tier supplement brand, and the number of brands that we would consider to be truly elite is quite small. In order to set themselves apart, elite brands need to have everything dialed in – flavors, ingredients, formulas, marketing, label art, and much more.

One […]
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Creatine Gummy FAIL: 46% Fail NOW Foods Testing

NOW Foods Creatine Gummy Testing

NOW Foods has published a new round of third-party lab testing, finding that only 46% of creatine gummies tested passed lab tests for creatine.[1]

While the claim that the supplement industry is “unregulated” is certainly misleading – after all, the laws on the books regarding manufacturing quality are clear, concise, and enforced – the state […]
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Animal Brings the CAGE Back: Jason Budsock & Rudy Checo | Episode #128

Animal Cage at the 2024 Arnold on the PricePlow Podcast

Every year, the who’s who in the supplement industry make the pilgrimage to the famous Arnold Expo. It’s a hectic, buzzing environment that showcases all the industry has to offer for the year, and brands use it as an opportunity to commingle with industry leaders, athletes, and consumers.

The Cage is Back, Baby!

One element […]
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BodyTech Elite Creatine + HMB: The Next Line of Recovery with myHMB

BodyTech Elite Creatine + HMB

BodyTech Elite, the advanced supplement series born out of The Vitamin Shoppe’s BodyTech brand, has been making some moves so far in 2024.

Those who are looking to make it a big year will be excited to see the new BodyTech Elite Altered Savage pre-workout supplement, which takes the energy, focus, and pumps seen […]
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