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Supplement Industry News

Performax Labs Pushes Powerful New Branding (2021)

Performax Labs 2021

For years, we’ve been following and covering Performax Labs supplements, always blown away by their powerful formulas that perfectly balance intensity without ever being overwhelming or distracting.

When you need a strong, well-formulated supplement that doesn’t waste time or money but provides some extra power to get you over the hump, Performax Labs is […]
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Shawn Wells Upcoming Stimulant & The Energy Formula | PPP #048

Shawn Wells The Energy Formula Podcast Update: This new stimulant is out! It’s paraxanthine, and is marketed as “enfinity” from Shawn’s new partnership with NNB Nutrition’s Kylin Liao and a couple of other supplement innovators. Read about it in our article titled MuscleTech Reveals New Workout Stimulant: enfinity brand Paraxanthine!.

Shawn Wells, Chief Science Officer of NNB Nutrition, is back […]
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Kaged Muscle’s Darin Decker: Navigating the Supplement Industry | #047

Kaged Muscle Darin Decker

Darin Decker of Kaged Muscle Supplements joins Ben to catch up on an old friendship and discuss the latest and greatest in the supplement industry. This is a fantastic episode to learn some of the underpinnings of the business from a completely different angle and historical viewpoint.

They begin by talking about Darin’s background, which […]
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nooLVL in a Pre Workout? Unbound UNLOAD’s Unconventional Focus Strategy

Unbound Unload nooLVL

Since its launch, we’ve been tracking Nutrition21’s nooLVL, a clinically-tested gaming supplement that’s been shown to increase blood flow and enhance performance in fast-paced gaming competitions, even without stimulants. Several gaming supplements have used the full clinical doses of nooLVL, most notably Ghost Gamer, which has experienced a meteoric rise in popularity […]
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Chris Waldrum: Catching Up with Inspired Nutraceuticals | Episode #046

Chris Waldrum Inspired Nutraceuticals

Chris Waldrum, the well-known supplement formulation and branding expert behind Inspired Nutraceuticals, joins the PricePlow Podcast to catch up on what happened in 2019 and 2020, and what’s coming in 2021.

Chris focuses on his style, new partnerships, why he put the brakes on in 2020, and some transparent formulation decisions in some […]
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5% Nutrition Shred Time: Time to MEGA-Dose That Fat Burn!

5% Nutrition Shred Time

For several years, we’ve covered Rich Piana and his 5% Nutrition supplement brand, loving on their functional foods (Knock the Carb Out Bars and Cookies), dairy-free meal replacements (Real Carbs + Protein) and of course, the 5% pre workout supplement arsenal.

While the brand’s initial array of supplements had an energy-based nootropic named […]
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The GHOST Lifestyle APP: More Lifestyle at Your Fingertips

Ghost Lifestyle App

A Ghost Lifestyle App is here, and it’s not your average supplement brand app!

Announced by Ghost Founders Dan Lourenco and Ryan Hughes in March of 2021, the Ghost App has been in development for quite some time. As self-proclaimed perfectionists, it took a while to release, but it was worth the wait. Below we […]
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Primeval Labs Electrolyte: Let’s Talk About CALCI-K

Primeval Labs Electrolyte

Primeval Labs Electrolyte is a simple, great tasting electrolyte formula that will give a boost prior to, during, and after training. Each serving (2.6 grams) provides a quality dose of essential electrolytes, which includes calcium, phosphorus, magnesium, sodium, and potassium.

During exercise or increased exertion, electrolytes are lost through sweat. This may not seem like […]
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The PricePlow Authority Report #02 | Episode #045

Authority Report #02

In the second episode of The PricePlow Authority Report, we invite supplement industry experts back on to discuss ongoing news in the dietary supplement industry.

Today’s episode has four experts:

Joey Savage – Formulator at Glaxon Kenton Engel – Consultant, Merica Labz Drew Peters – Dragon Pharma Tim Gritzman – Natural Body Inc

The […]
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The ENERGY Formula by Shawn Wells: Book Review

The ENERGY Formula Shawn Wells Review

Followers here on the PricePlow Blog and The PricePlow Podcast need no introduction to Shawn Wells, a supplement industry mastermind who’s been on several of our episodes. For those who enjoyed those podcasts, we have some incredible news: Shawn has published a book titled The ENERGY Formula, and it’s absolutely loaded with a […]
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