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Staed Energy Drink: Premium Productivity Powered by Cognizin® Citicoline
The energy drink market has evolved. While college students still chug neon-colored cans loaded with artificial sweeteners and mystery ingredients, a different demographic demands more. Professionals building companies, designers chasing deadlines, and parents juggling careers need sustained focus without the crash... and they want their energy drink to reflect their standards.
STÆD: A Grown-Up Energy[…]Continue Reading →
Nutristat Na R-Lipoic Acid: Max Bioavailability Alpha Lipoic Acid via Sodium Stabilization
Alpha lipoic acid (ALA) is a naturally-occurring compound that serves dual roles as both an essential cofactor for energy-producing enzymes in the mitochondria and a potent antioxidant that works in both water-soluble and fat-soluble environments throughout the body. This unique ability, combined with its ability to regenerate other antioxidants like glutathione, vitamin C, and vitamin […]
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Core VEGAN Peanut Butter: The Plant-Based Protein That Actually Tastes Like the Real Deal
Core Nutritionals expands their vegan protein lineup after some time off with a rich, authentic Peanut Butter flavor!
Core Nutritionals has added another flavor to their impressive Core VEGAN lineup with Peanut Butter -- a flavor that's notoriously difficult to perfectly nail in plant-based protein powders. While many vegan proteins struggle with overly chalky peanut […]
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Kyle "Tiger" Kirvay Joins Team Animal: Breaking Barriers and Redefining Powerlifting Dominance
Five days ago in San Diego, Kyle "Tiger" Kirvay became the first athlete in ABS Powerlifting Series history to break the 1100kg barrier. He walked away with a 1125kg (2480.2 lb) total, the biggest bench on the platform, the highest Wilks score ever recorded in the series, and his first ABS belt.
He's also now […]
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Brew Shockalaka Ingredients: The Science Behind the Zero-Sugar Coffee Nootropic Revolution
When Max Fairchild partnered with industry legend Chuck Letchman to create Brew Shockalaka, they didn't just make another RTD coffee alternative -- they engineered a complete cognitive enhancement system from the ground up. The result? A zero-sugar, dairy-free functional beverage that delivers 1000mg of clinically-studied nootropics alongside smooth, sustained energy that conventional coffee simply […]
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Helaina at SupplySide Global 2025: effera™ Takes Center Stage with Functional Food Innovations and Clinical Validation
Helaina is making waves at SupplySide Global 2025 (Booth #2673) with its human-identical lactoferrin ingredient, effera™, showcasing new clinical data, collaborative innovations, and positioning the ingredient for multiple supplement categories.
From a groundbreaking layered functional food collaboration ("Longevispheres") to a menopause-focused "Brain Fog Chocolate" innovation with Freemen Nutra featuring Memo-Q and effera™, plus new […]
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Core Culture Clean Pre: MegaNatural Energy, Focus, and Pump Without the Junk

The pre-workout category has exploded with options, but finding one that delivers performance without artificial ingredients remains a challenge. Core Culture's Clean Pre changes that equation with a formula built on premium, science-backed ingredients -- no artificial colors, flavors, or sweeteners.
Making its debut at SupplySide Global 2025 (Booth #4855), Clean Pre showcases what's […]
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VC-H1 Botanic Collagen Peptides Made from Hibiscus: Where Beauty Blooms
The collagen supplement market faces a fundamental contradiction: consumers spend billions annually on a protein that isn't nutritionally complete, raises ethical and sustainability concerns, and requires massive doses to show modest benefits. Animal-derived collagen contains minimal essential amino acids and lacks tryptophan entirely, and typically demands 5-15 grams daily to deliver results.[1] Meanwhile, most "vegan […]
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