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Scott Zimmerman and Derek Greer: Flavoring the Future at Sensapure Flavors | Episode #149

Derek Greer & Scott Zimmerman of Sensapure Flavors on PricePlow Podcast 149

Welcome to Episode #149 of the PricePlow Podcast! In this special episode, Mike and Ben take you on a journey to Salt Lake City, where they visited the cutting-edge facilities of Sensapure Flavors. After spending 36 immersive hours learning the intricacies of flavor science, they sit down with two industry experts: Scott Zimmerman, […]
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Jocko GOOD Sweetener: A Natural Blend of Allulose, Reb-M, and Monk Fruit Extract

Jocko Hydrate RTD GOOD Sweetener

One of the biggest hurdles in the supplement industry is flavoring — and with that comes sweetening. After all, the demographic that is interested in performance-boosting supplementation is the same demographic that has the sense to be wary of unnecessary sugar intake and overall ingredient quality.

Avoiding Sugar (and Corn Syrup) is Just[…]
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JOCKO WILLINK | PricePlow Episode #132

Jocko Willink on the PricePlow Podcast

While at the 2024 Vitamin Shoppe Brand Summit, we were honored to have none other than Jocko Willink of Jocko Fuel on the PricePlow Podcast for Episode 132.

Jocko Willink: Founding Jocko Fuel and Jocko’s Supplement Stack

We had a quick discussion about the founding of Jocko Fuel, how they strive to do the right […]
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Core Nutritionals MOOSE TRACKS Protein Brownies Now Available!

CORE Nutritionals Moose Tracks Protein Brownie

If you’ve been following the active nutrition segment of the dietary supplement and functional food industries, we don’t need to remind you that protein brownies are all the rage these days.

And similarly, those in the know are well aware of Core Nutritionals, who have graced us with two amazing collaborative efforts:

Moose Tracks[…]
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Jocko Fuel Formulator Brian Littlefield Announces Jocko Pre-Workout | Episode #111

Brian Littlefield, Jocko Fuel Formulator, on the PricePlow Podcast

https://blog.priceplow.com/podcast/brian-littlefield-jocko-fuel-111

On September 7, 2023, Team PricePlow traveled northeast to Maine, to visit the offices of Jocko Fuel and Origin USA. Jocko Fuel was born out of Origin, who manufactures jiu-jitsu gis, boots, and other apparel in the USA, using American materials.

After touring the facility, we sat down with Brian Littlefield, […]
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AstroFlav VeganMix: Complete Plant Protein with Out of This World Flavor!

AstroFlav VeganMix Plant-Based Protein Powder

Since bursting onto the supplement scene in 2019, AstroFlav has established themselves as a cut above the rest when it comes to customer relationships and flavors. Their development process is driven by a constant loop of feedback from their fanbase, leading to products that just keep getting better. This is a refreshing approach in an […]
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AP Prime Bites: High Protein Brownies with Amazing Texture!

AP PrimeBites Blueberry Cobbler

If you asked us about one functional food that’s taken the entire fitness world by storm this year, the answer is simple: AP PrimeBites Protein Brownies. And it’s not even close.

These delicious protein-boosted delicacies from Alpha Prime Supps seemingly came out of nowhere, but can now be found nearly everywhere, from […]
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NutraBio Plant Protein Now in Vanilla Wafer and Chocolate Drizzle

NutraBio Plant Protein

In February of 2021, NutraBio re-branded and re-launched NutraBio Plant Protein, which came with new flavors and updated Natural Series labeling. Of those flavors, the German Chocolate Cake flavor simply blew us away — provided that you love coconut bits in your chocolate protein!

The other two flavors were Mochaccino Mousse Cake and Snickerdoodle […]
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NutraBio Grass-Fed Whey Isolate Flavors Get Upgraded!

NutraBio Grass-Fed Whey Protein Isolates

Update: A few weeks after this was updated, NutraBio also released their Ice Cream Cookie Dream flavor.

In 2017, Mark Glazier and his team launched the NutraBio Natural Series to wide acclaim, as consumers were looking for natural flavors and sweeteners. This went beyond the brand’s commitment to all-natural coloring, creating a line of […]
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NutraBio Plant Protein is Here (and One Flavor is Astonishing!)

NutraBio Plant Protein

NutraBio Plant Protein is here – and to put things quickly, if you like coconut bits, the German Chocolate Cake flavor is downright amazing and doesn’t even taste like a plant protein!

NutraBio has long been synonymous with extraordinary protein powders, anchored by their award-winning Classic Whey, Muscle Matrix, the industry-leading 100% Whey Protein Isolate, […]
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