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MuscleTech Plant Protein: A Unique SIX-Protein Blend for Smoothness

MuscleTech Plant Protein Featured

Whey protein is the king of protein sources, and MuscleTech makes a strong argument that Nitro-Tech is the king of muscle-building whey proteins. Whey protein is, however, derived from cow’s milk. For the vegans and lactose intolerant among us, this is a no-go. These athletes need another source of protein supplementation, and that means looking […]
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Musclesport Amino + Hydration Launched for 2024 4th of July with Full EAAs

MuscleSport Amino + Hydration

To celebrate the 2024 4th of July, Musclesport surprised the world with not just a new flavor release — it’s an entirely new product:

Musclesport Amino +Hydration: Full-Spectrum EAA + Electrolyte Blend

The new Musclesport Amino + Hydration supplement is a more fully-featured counterpart to their BCAA + Revolution, providing all 9 essential amino […]
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Chad Kerksick: Elite Performance Research & ISSN 2024 Recap (1 of 2) | Episode #141

Chad Kerksick: Elite Performance Research & ISSN 2024 Recap | Episode #141

In Episode 141 of the PricePlow Podcast, Mike and Ben welcome Chad Kerksick, President of the International Society of Sports Nutrition (ISSN), to discuss his journey in exercise science and nutrition research. As a university professor and director of the Exercise and Performance Nutrition Laboratory at Lindenwood University, Chad has tons of experience, […]
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aXivite Phenylcapsaicin: Performance-Enhancing Spice with Less Burn

aXivite Phenylcapsaicin

Spicy food.

It’s one of those things that you either love or hate. As any serious student of global gastronomy can tell you, most cultures love it – and even within cultures that don’t, it’s easy to find individuals who do.

But why are human beings so fascinated by spicy food? After all, […]
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California’s AB 82 Proposes Stricter Controls on Weight Loss Supplements

California’s AB 82

On December 15, 2022, California Assembly Member Akilah Weber introduced CA Assembly Bill 82,[1,2] aiming to implement stringent regulations on the sale of dietary supplements for weight loss and over-the-counter (OTC) diet pills. The bill seeks to restrict access to these products for minors under 18 without a prescription, citing health concerns and the […]
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Magnum Nutraceuticals Limitless X16: Mind-Rush Pre-Workout with EndoFlo

Magnum Limitless X16 Supreme Pre-Workout

In the nutritional supplement market, it’s sad to admit, but the pre-workout supplement category has gotten a touch… stale. The quaffing of ergogenic powder — usually (but not always!) mixed in water — is the most venerable and effective bro science tradition, there’s little variation between formulas. It seems like no matter how large […]
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ISSN 2024 Conference Recap: Science and Creativity Powered by Cognizin®

ISSN 2024 Conference Recap

The 21st Annual International Society of Sports Nutrition (ISSN) Conference and Expo took place from June 18-20, 2024 at the Hyatt Regency in Bonita Springs, Florida. We teased it with ISSN co-founder Jose Antonio in Episode #137 of the PricePlow Podcast, and it was as great as promised.

This year’s conference, the first […]
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1,3-Butanediol and Ketone Esters vs Free Acid BHB: Severe Impacts on Liver ATP

BHB vs. Ketone Esters: 1,3 Butanediol is a Liver ATP Consumer

New unpublished preclinical data has provided staggering new information on 1,3-butanediol and free acid BHB, showing that BHB supports increased liver ATP synthesis, while 1,3-butanediol (found in esters) is a massive liver ATP consumer during its conversion to BHB, thus depleting cellular energy.[1]

This article breaks down the new data, which shows how powerful […]
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Dr. Barrie Tan: How GG-Gold Supports MUSCLE | Episode #140

Dr. Barrie Tan: GG-Gold (Geranylgeraniol) Supports MUSCLE!

In Episode 140 of the PricePlow Podcast, we’re joined by Dr. Barrie Tan, founder of American River Nutrition, for an in-depth discussion about the powerful nutrient geranylgeraniol (GG, sold as GG-Gold) and its wide-ranging health benefits – especially with respect to muscle.

Dr. Tan, a renowned expert in the field of […]
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A New Supplement Paradigm: GLP-1 Agonists and Chromax® Chromium Picolinate

Chromax Chromium Picolinate GLP-1 Agonists (Semaglutide)

Unless you’ve been in a long coma, you’ve undoubtedly heard of Ozempic.

Ozempic is Here… and Here to Stay for a While

Scientifically known as semaglutide, Ozempic is a drug that’s taken the world by storm, chiefly because of its successful weight management results. Originally developed to manage type-2 diabetes, it’s in a […]
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