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Inside Veritacor Supplement Manufacturing: GMP Excellence, NSF Certification, and the Future of Production | Episode #178
On Episode #178 of the PricePlow Podcast, Ben and guest co-host Joey Savage take listeners inside Veritacor Manufacturing in Luling, Texas, for an exclusive facility tour and in-depth conversation with founders Frank Santos and Derek Curtiss. This episode provides a rare behind-the-scenes look at what it takes to build and operate an NSF-certified, […]
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Animal's Complete Creatine Lineup: Finding Your Perfect Match
When it comes to creatine supplementation, Animal has built an impressive arsenal that covers every conceivable need and preference. From convenient chewable tablets to advanced combination formulas, their four distinct creatine products ensure that whether you're a seasoned lifter, cognitive enhancement seeker, or someone just starting their supplement journey, there's a perfect option waiting for […]
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Mood Matters: PLT Health's 'Feeling Active' Research Reveals Critical Mood Factor in Sports Nutrition
We've long known that exercise affects mood, but what about the inverse? How does mood impact our exercise performance, recovery, and motivation? PLT Health Solutions has released groundbreaking consumer research exploring exactly this connection, and the findings reveal major opportunities for innovation in the supplement industry.
Their new "Feeling Active" report[1] examines how cognitive states […]
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GNC Global Conference Finale: Franchisees, Innovation & Community | Episode #177
In the grand finale of our 2025 GNC Global Conference coverage, Mike and Ben deliver a comprehensive three-part episode that captures the full spectrum of the supplement retail ecosystem. From seasoned franchisees with decades of frontline experience to cutting-edge product innovation from MuscleTech, this conversation showcases why the supplement industry thrives on authentic relationships […]
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Sugar Is Dead?! The Top 5 Food Technology Trends from IFT FIRST 2025 and the Revolution in Sweeteners
IFT FIRST 2025 in Chicago wasn't just another food technology conference – it was a preview of how the entire food and beverage industry is being disrupted. From groundbreaking natural sweeteners to the return of traditional fats, the trends emerging from this year's show signal fundamental shifts in how consumers think about food and what […]
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The Gremin Pain & Recovery Breakthrough: Zeus Hygia's Arun Kanth and Green Regimen's Tyshawn Bryant | Episode #176
In this two-part Episode #176 of the PricePlow Podcast, we explore Gremin, the breakthrough dual polyphenolic ingredient from Zeus Hygia that's revolutionizing sports nutrition recovery.
First, we sit down with Dr. Arun Kanth, founder of Zeus Hygia, to dive deep into the science behind this patent-pending combination of curcumin and green coffee […]
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Protein 'Out of Thin Air' with Solar Foods Solein® - Juan Benítez-García & Sini Möttönen | Episode #175
On Episode #175 of the PricePlow Podcast, we sit down with Juan Benítez-García, Chief Sales Officer, and Sini Möttönen, Senior Application Scientist from Solar Foods at IFT First 2025 in Chicago. Broadcasting from the Sensapure Flavors booth, we explore the revolutionary Solein® protein that's literally made "out of thin air".
This […]
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The Malaysian MuscleTech Nitro-Tech Testing Controversy: Facts, Fiction, and Lab Tests Revealed
A bombshell social media video from Musclemania Malaysia has sent shockwaves through the supplement industry, making explosive allegations against one of the world's most trusted protein brands. The viral TikTok and Instagram posts claim that Iovate's MuscleTech Nitro-Tech, a protein powder found in virtually every supplement store globally, allegedly contained only "12.98 grams of […]
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Master Foods Lab Unveils Five Innovative Protein Snack Concepts
The functional foods space continues to evolve at breakneck speed, and nobody's pushing the boundaries quite like Michael Alfaro and his team at Master Foods Lab. Fresh off their show-stopping protein donut debut at SupplySide West 2024, the Miami-based contract manufacturer has sent us five brand-new concept products that showcase exactly why they've become […]
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TSI Group Goes Public: Shanghai Stock Exchange Listing Marks Major Milestone for Supplement Industry Innovators
TSI Group, the global leader behind breakthrough supplement ingredients like Peak ATP, myHMB, enfinity paraxanthine, and Hobamine, has officially launched its initial public offering (IPO) on the Shanghai Stock Exchange main board. Trading under ticker symbol 603262.SS, this listing is a significant milestone for the 29-year-old company and validates its position […]
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