Supplement Ingredients on PricePlow
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Kinexa and Dynagenix Chews from PLT Health: Joint Health Concepts Brands Should Copy
PLT Health Solutions was a title sponsor of the Future Nutra Innovation Summit, and the company brought more than ingredient literature to Houston. We came home with two chewable joint-health concept samples built around Kinexa and Dynagenix.
Both pouches say "SAMPLE - NOT FOR RESALE" because they're not finished PLT retail products. Instead, they're […] Continue Reading →
Cell-Tech Resurgence: MuscleTech's Cell-Tech Creatine Max Strength Goes Viral
MuscleTech's Cell-Tech Creatine has been part of the brand's creatine lineup for years, but it's currently having a moment nobody at the company scripted: a viral resurgence on TikTok. The latest formula, currently under the name MuscleTech's Cell-Tech Creatine Max Strength, has five grams of creatine monohydrate, a heavy carbohydrate blend, and alpha lipoic […] Continue Reading →
Kris Gethin Puts Biohackers in Their Place | Episode #236
Episode #236 of the PricePlow Podcast welcomes back Kris Gethin, the Welsh-born natural bodybuilder, former Bodybuilding.com Editor-in-Chief, and co-founder of Unmatched Supps and Nova Prime Labs. It's Kris's first full episode with us since Episode #012 back in 2018, well before Ben joined as co-host, though longtime listeners got an update on his current […] Continue Reading →
TruShield™ Certified Headlines Two Sessions at The Outlook on Active Nutrition
When Lori Bestervelt launched TruShield™ Certified in October 2025, it had one flagship brand partner and a single top-tier WADA-experienced lab behind it. Eleven months later, the growing banned-substance certification program is headlining a dedicated educational track at the second annual Outlook on Active Nutrition, presented by Nutritional Outlook on September 24, 2026, at […] Continue Reading →
Advanced Bionutritionals Nitro Reds: A Unique Pre-Workout with SuperFoods from MitoReds
Last year, we wrote about Advanced Muscle Plus, a strong-yet-simple muscle building formula from Advanced Bionutritionals that combined 2g DL185 Dileucine with 1.5g myHMB.
Well ABN is back, and this time they've taken a very unique route with Advanced Bionutritionals Nitro Reds, their novel pre-workout supplement. Instead of following the familiar citrulline, beta-alanine, and […] Continue Reading →
Hydroxycut GLP-1 Elite Shred Unveiled by Iovate's New CEO Raza Bashir | Episode #235
Iovate has a new CEO, and he used the PricePlow Podcast to reveal his company's biggest weight-management launch in years. On Episode #235, recorded at the inaugural Future Nutra Innovation Summit in Lake Conroe, Texas, Raza Bashir joins us for the fifth time, now as the newly appointed CEO of Iovate Health Sciences, parent […] Continue Reading →
Present Focus Sparkling Water Launches with Cognizin® Citicoline
You've seen plenty of potent energy drinks with Cognizin®, but how about lightly-energized sparkling water? That's what's in store for today:
Present Focus brings a zero-sugar sparkling water built around three nootropic ingredients to Left Hand Brewing's Longmont, Colorado lineup. The brand got its start in 2019 as a joint venture between Left Hand […] Continue Reading →
Leuvate: The Fast-Absorbing Amino Acid Blend Behind PVL's ISO CLEAAR
Whey protein has held roughly the same shaker-cup format and benefits for over three decades. Jim McMahon, who introduced whey protein to Canada in 1993 and built Fit Foods Ltd. into a multi-brand supplement manufacturer, kept coming back to one question: instead of waiting out whey's next price shock, why not optimize what […] Continue Reading →
Beta-Alanine Without the Tingles: CarnoSyn 4X and TriBsyn with NAI's Mark LeDoux | Episode #234
Mark LeDoux is back on the PricePlow Podcast, and this time the conversation goes well beyond a pre-workout scoop. In Episode #234, Mike sits down with the founder, chairman, and CEO of Natural Alternatives International (NAI) (the company behind CarnoSyn® Beta-Alanine) for an update on where NAI's research has gone since Mark's last appearance […] Continue Reading →
Your Body CAN Make Creatine... But Here's What It Costs
Over the past few years, we've repeatedly written some version of the following sentence: "creatine is metabolically expensive for your body to make."
Usually, we'll cite a 2011 paper literally titled "The Metabolic Burden of Creatine Synthesis",[1] explain that supplementation reduces some of that burden, and move on to whatever creatine research […] Continue Reading →
