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Balchem's Tom Druke: VitaCholine®, Albion® Chelated Minerals, K2VITAL®, and the NY Jets | Episode #216
Balchem makes its first appearance on Episode #216 of the PricePlow Podcast. Tom Druke, Senior Marketing Manager at Balchem's Human Nutrition & Health division, joins Mike and Ben to cover three flagship branded ingredients: VitaCholine® (choline bitartrate), Albion® Minerals (chelated mineral technology), and a first look at K2VITAL® (vitamin K2 MK-7).
Tom walks […]
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May 7, 2026 PricePlow Staff
in Podcast, Supplement Ingredients, Supplement News, Supplement Research
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Magnesium Bisglycinate Use Surges, with Albion® Leading the Magnesium Boom
Magnesium use has exploded. The data speak for itself:
Over one billion views on the #magnesium TikTok hashtag. A 34% compound annual growth rate for magnesium bisglycinate supplement launches compared to just 5% for general magnesium products.[1] Retail sales surpassed the $1.1 billion mark in a single year, making magnesium the top-selling mineral supplement.[…]Continue Reading →
February 23, 2026 PricePlow Staff
in Supplement Guides, Supplement Ingredients, Supplement News, Supplement Research, Supplement Stacks
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