BPI Roxy Weight Loss Lemon Drop Softgels Don’t Impress

A highly anticipated new weight loss product from BPI Sports is out: BPI Roxy Weight Loss.

BPI Sports Roxy

Image courtesy Stack3d. Read what we know below

BPI is focusing on a marketing campaign titled #ProjectYou, with the too-true tagline, “The best project you’ll ever work on is YOU”

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Our overall thoughts on this product is that the flavored softgel is a cool and unique way to deliver a fat burner, but BPI dropped the ball on the proprietary ingredient profile that leaves a lot to be desired and overpriced nature of this product.

It will not come anywhere near the products on our best fat burner buyer’s guide, although it will indeed be more fun to put in your mouth than a normal capsule. That’s not enough for us to recommend it though.

About Roxy Weight Loss

Here’s the general information:

  1. It is a thermogenic fat burner
  2. The softgels are flavored – lemon drop, in this instance.
  3. They come from non-GMO ingredients
BPI Roxy

The first of its kind!

What are the Roxy Ingredients?

The ingredients are below and can be seen to the right:

BPI Roxy Ingredients

The Roxy Ingredients / Supplement Facts Label

They’re locked away in a proprietary blend — not even showing us how much caffeine we’re getting — something that we’re not big fans of. Can the ingredients possibly make up for it?

  • Caffeine anhydrous

    Standard thermogenic ingredient, probably dosed to about the same as a cup of coffee. The problem with this is that it’s supposed to be taken once per day, but we’re not sure that most stimulant-users are going to get enough to last them.

    If a second softgel needs to be taken later on in the day, that severely cuts the value of this product.

  • Boerhaavia Extract

    This herb makes its way to the supplement world from Ayurvedic medicine. It’s shown some promise in the treatment of a number of medical conditions (including cancer) but we’re really not sure why it’s here other than some very early and middling studies on it inhibiting carbohydrate uptake.[3,4]

  • Lycopene

    BPI Roxy’s other unique centerpiece ingredient is kind of a headscratcher. Lycopene is found in tomatoes and tomato products like ketchup. As with boerhaavia, it’s shown some promise in the treatment of a range of medical conditions, but there’s no standout evidence for it specifically related to fat burning, appetite suppression or any other aspect of weight management.[5]

    It’s popular in certain multivitamins… but we’re not sure why it’s in a fat burner.

  • Ginger Extract

    Ginger is great for digestive issues and as an anti-inflammatory. It’s sometimes marketed as an appetite suppressant, but the scientific evidence is limited to one lone study in humans.[6]

    The 6-gingerol that BPI is standardizing this for is similar to capsaicin, the key thermogenic ingredient in hot red peppers.

    Ginger helps increase the thermic effect of food when taken with food, and it does increase the metabolism just a bit – basically it can help you burn an extra 40 or so calories during a meal. Not bad, but nothing to make a significant difference alone.[6]

  • Yohimbine HCl

    This is one of the few fat-burning ingredients here that we can really get behind. There’s good evidence that yohimbine helps promote fat oxidization across all body types.[7] The only question is, how much is in the proprietary extract?

    There’s a big difference in quality between yohimbe extracts and the dosage is also important – too little does nothing for you, but too much can cause an anxiety attack in some individuals. We’d prefer to know roughly what we’re getting, if at all possible.

  • Vitamin D3 (2400 IU)

    Extra Vitamin D3 is nearly always a good thing, so long as you don’t get too much (10,000IU has been shown to be an upper supplemental limit).

    So we’re happy to take it. But why in a fat burning product and not part of your multivitamin regimen?

    The issue is that while high doses of Vitamin D have accelerated fat burning in rats, they haven’t fared so well in human studies.[1]

    If you’re planning on supplementing with this daily, you’ll want to watch your overall intake and look at your multivitamin — health problems have been seen with a regular intake of 10,000 IU per day for periods of several months.[2]

We’re unsure of the dosage of any of the following ingredients as they’re wrapped up in a 370mg proprietary blend. 125mg to 250mg of caffeine is probably a safe guess as that’s a standard dose for fat burners, but beyond that, your guess is as good as ours.

The daily dosage

There are 45 servings per bottle, with a dosage of just one softgel per day (in the morning, ideally before eating).

Overall pre-review

The fast-dissolving softgel form is appealing, but considering what we’re getting here, this product really isn’t yet worth the asking price. Most fat burners are used more than once per day and have similar prices.

Is it really worth more money per serving just to have a flavored softgel? The ingredients are good, but not out of this world impressive, and they’re locked in a proprietary formula, so we really don’t know what’s going on.

However, if the price drops (and you can sign up for alerts below), it may be worth it in the future, but we’d like to see this below $20, which it is not at the time of posting this.

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The follow-up to Roxylean / Roxylean ECA

BPI Sports Roxylean

What will become of Roxylean?

It’s been a while since anyone mentioned the first generation BPI Sports fat burner, Roxylean. Previous to that, it was called Roxylean ECA, and was an extremely potent product.

This is clearly from the same “family”, but we’re not sure what will become of Roxylean. Roxylean has been through several changes and rebrands over time, but is still a popular name.

What about B4?

After Roxylean came BPI’s B4 Fat Burner, currently extremely popular. We expect it to stick around for quite some time.

Our believe is that this is yet another way for BPI to establish a new and unique product and spread their customer base, just like they did with FunnBar.

If BPI were to kill any of their products in lieu of the new Roxy, it’d likely be Roxylean. But we’ve been wrong before.

Roxy Weight Loss

“Weight Loss Just Got Faster”

The first of its kind? Wasn’t there a raspberry one?

When BPI’s marketing mentions “the first ever” of its kind, we assume that they’re talking about the new flavored softgel.

However, there already is one other flavored softgel “fat burner” – Cellucor’s CLK, which has raspberry flavored softgel coating. Unfortunately, that product is effectively useless, since none of its ingredients (CLA, L-Carnitine, Raspberry Ketones, and 7-keto DHEA) are effective for weight loss in normal individuals. But that’s an argument for another time.

Point is, we hope that Roxy is a lot better than CLK, and it will be the first flavored thermogenic softgel!

Note: these flavored softgels are not to be eaten or chewed. You simply enjoy the taste as you swallow them – and they’re much easier to swallow due to the smooth nature of the softgel.

We’ll keep this post up to date. Until then, head over to our BPI Sports page and click Monitor this Brand, join us on social media, or sign up for alerts below.

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  1. Weaver, CM, et. al; “Calcium, dairy products, and energy balance in overweight adolescents: a controlled trial“; The American Journal of Clinical Nutrition; November 2011
  2. http://ods.od.nih.gov/factsheets/VitaminD-HealthProfessional/
  3. Gulati, V, et. al; “Enzyme inhibitory and antioxidant activities of traditional medicinal plants: potential application in the management of hyperglycemia“; BMC Complementary and Alternative Medicine; June 2012
  4. Prashanth, D, et. al; “Effect of certain plant extracts on alpha-amylase activity“; Fitoterapia; February 2001
  5. http://www.mayoclinic.org/drugs-supplements/lycopene/evidence/hrb-20059666
  6. Mansour, MS, et. al; “Ginger consumption enhances the thermic effect of food and promotes feelings of satiety without affecting metabolic and hormonal parameters in overweight men: a pilot study“; Metabolism: Clinical and Experimental; October 2012
  7. Ostojic, SM; “Yohimbine: the effects on body composition and exercise performance in soccer players“; Research in Sports Medicine; October-December 2006
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