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Robert Oberholzer

The Protein King Also Does Carbs: Musclesport's CreaM'D Rice with Jason Mancuso | Episode #237

The Protein King Also Does Carbs: Musclesport's CreaM'D Rice with Jason Mancuso | Episode #237

Jason Mancuso built Musclesport's name on flavor-first Lean Whey, the protein line that turned cereal marshmallows and cannoli cream into a real category. He joined Ben for Episode #208 of the PricePlow Podcast to walk through that story, but this conversation is Mike's first full sit-down with him, alongside Musclesport EVP and CMO […] Continue Reading →

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Jason Mancuso and Team Musclesport: Lean Whey, Flavor-First Protein, and Building a Brand from the Ground Up | Episode #208

Jason Mancuso, Kate Christensen, and Robert Oberholzer of Musclesport on the PricePlow Podcast Episode #208

What does it take to build one of the supplement industry's most flavor-forward protein brands from scratch? In Episode #208 of the PricePlow Podcast, Ben headed up to Long Island, New York, for an in-person visit at Musclesport HQ with founder and CEO Jason Mancuso, EVP and CMO Robert Oberholzer, and Kate […] Continue Reading →

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