Guayusa (Tag Archives)
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From a Talking Tree to AmaTea® Max: Brian Zapp of Applied Food Sciences | Episode #242
Brian Zapp grew up chasing botanicals. His mother, Loretta Zapp, is the CEO of Applied Food Sciences (AFS), and his middle school spring breaks meant hunting for herbs in botanical gardens across China and Brazil. On Episode #242 of the PricePlow Podcast, Mike and Ben belly up to the bar at the AFS […] Continue Reading →
Applied Food Sciences at SupplySide Global 2026: Natural Caffeine and More at Booth 5730
Applied Food Sciences is a Silver Sponsor of SupplySide Global 2026. Stop by Booth 5730 in Bayside C from October 28 to 30 to talk PurCaf®, AmaTea® Max, Oligen®, and the new PurTea® family.
SupplySide Global's expo hall opens Wednesday, October 28 at Mandalay Bay in Las Vegas, and for the first time, it […] Continue Reading →
AmaTea Max: A Patented Guayusa Extract From Applied Food Sciences for Smoother Energy
Applied Food Sciences (AFS) has built two of its flagship ingredients around the same basic pitch: natural caffeine sources that give formulators a superior alternative to synthetic caffeine anhydrous, providing a smoother option for users who report jitters at higher doses. We've already covered the first of those ingredients, PurCaf® (AFS's green coffee bean-derived caffeine […] Continue Reading →
The Rock's Setria-Boosted Pre-Workout: ZOA+ Max Performance Pre!
CAN YOU SMELL...WHAT ZOA...IS COOKING?
In the realm of fitness, there are icons, and then there's Dwayne "The Rock" Johnson. Beyond his Hollywood fame, The Rock's been venturing into active nutrition through ZOA, a sports supplement and energy drink brand originally launched in 2021 with a positive lifestyle team of founders that includes […] Continue Reading →
Kaged Clean Burn Elite: Boost Fat Loss with Apple Cider Vinegar and InnoSlim
The Kaged evolution continues, with promises of a big year coming to fruition thanks to Clean Burn Elite, an enhanced apple cider vinegar enhanced fat loss drink!
Ever since our June 2023 interview with Aaron Heidebreicht and Darin Decker of Kaged on Episode #097 of the PricePlow Podcast, we've been teasing the brand's […] Continue Reading →
Clean Burn Powder: Kaged Enhances Fat Loss with Apple Cider Vinegar
The Kaged evolution continues, with promises of a big year coming to fruition thanks to Clean Burn Powder, a new apple cider vinegar enhanced fat loss drink!
Ever since our December interview with Michael McClane of Kaged on the PricePlow Podcast, where the brand's President announced a major rebranding effort to shift from Kaged […] Continue Reading →
Hydroxycut Next Gen - More Energy, New Ingredients!
MuscleTech is at it again with another addition to its ever-growing Performance Series with a revamped thermogenic fat-burner, Hydroxycut Next Gen!
Hydroxycut has been well-regarded in the fat-burner industry since it’s debut nearly 20 years ago, and it’s not going away anytime soon with this latest iteration. MT plans to bring “extreme energy and […] Continue Reading →