Author Archives: PricePlow Staff

About PricePlow Staff

PricePlow is a team of supplement industry veterans that include medical students, competitive strength athletes, and scientific researchers who became involved with dieting and supplements out of personal need.

The team's collective experiences and research target athletic performance and body composition goals, relying upon low-toxicity meat-based diets.

Apollon Nutrition From Dusk Till Dawn: Monstrous Deep Sleep and Recovery Formula

Apollon Nutrition From Dusk Till Dawn: Monstrous Deep Sleep and Recovery Formula

The tagline says it plainly: Train Like a Hooligan, Sleep Like a Baby.

Apollon Nutrition's From Dusk Till Dawn is the brand's fully disclosed, multi-pathway sleep and recovery formula, targeting everything from stress relief and nervous system calm to sleep onset, sleep depth, and overnight physical repair. If you've heard our podcast with Robik Samborsky, […]
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PLT Health Solutions Launches the Longevity Research Initiative Around Its Experiential Longevity Platform

PLT Health Solutions Launches the Longevity Research Initiative Around Its Experiential Longevity Platform

The longevity category has a communication problem. Most longevity products ask consumers to take a leap of faith: invest in your cellular health today, and benefits may arrive years from now. For early adopters and biohackers, that pitch works. For the much larger group of adults in their 40s, 50s, and 60s who want to […]
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GHOST Energy Sticks: Same Legendary Formula, Zero Fizz

GHOST Energy Sticks: Same Legendary Formula, Zero Fizz

At long last!

GHOST Energy Sticks bring the full GHOST Energy drink formula into a powdered stick pack format: 200mg natural caffeine, 1000mg L-carnitine, alpha-GPC for focus, and the complete supporting cast, packed into a pocket-sized packet you mix with any water or beverage. No fizz, no refrigeration, no hunting for a can.

The initial […]
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The Missing Mineral in Beauty From Within: OptiMSM® and the Case for Sulfur

The Missing Mineral in Beauty From Within: OptiMSM® and the Case for Sulfur

Walk the beauty-from-within shelf at any natural products retailer and the same cast of ingredients dominates: hydrolyzed collagen, biotin, hyaluronic acid, and vitamin C. Brands have built entire product lines around these, and for good reason: the clinical support behind them is strong. But there's a structural mineral underlying every one of those outcomes that […]
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Iced Tea Lemonade GHOST Hydration Arrives in Sticks and Tubs... But Only For a While

Iced Tea Lemonade GHOST Hydration Arrives in Sticks and Tubs... But Only For a While

GHOST is bringing one of its most beloved flavors to GHOST® Hydration: Iced Tea Lemonade is now available as a limited-time offering in both the new 24-count stick pack boxes and 40-serving tubs.

If you've been following along with the 2026 tub refresh and the stick packs' move to new box packaging, you know […]
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NuLiv Science's Full Portfolio with Luis Gonzalez: AstraGin, Senactiv, and a Unique Industry Start | Episode #217

NuLiv Science's Full Portfolio with Luis Gonzalez: AstraGin, Senactiv, and a Unique Industry Start | Episode #217

NuLiv Science ingredients are everywhere in the modern supplement stack. AstraGin® shows up in pre-workouts, protein powders, energy drinks, and gut health supplements. Senactiv® anchors some of the most performance-focused formulas in sports nutrition. Yet for all that visibility, the brand hasn't sat down for an in-depth podcast with Team PricePlow for quite some time.[…]
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K Tropix Wellness KLEAN Protein: 24g BLG-Based Whey Isolate Shots

K Tropix Wellness KLEAN Protein: 24g BLG-Based Whey Isolate Shots

K Tropix built its reputation in the botanical space with a loyal following developed over roughly five years. Through their K Tropix Wellness line, they're now bringing that same GMP-certified, lab-tested approach to mainstream supplements, but doing it in a very unique manner. Their first protein product is worth a close look.

KLEAN Protein is […]
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NNB Nutrition Introduces VasoRush™: Peptide-Bonded Di-Citrulline + Di-Arginine Targets Vasodilation Beyond Nitric Oxide

NNB Nutrition Introduces VasoRush™: Peptide-Bonded Di-Citrulline + Di-Arginine Targets Vasodilation Beyond Nitric Oxide

The pre-workout pump category has spent two decades fixated on nitric oxide. NNB Nutrition is finally ready to enter and reframe the conversation. VasoRush™ is NNB's new peptide-bonded di-citrulline and di-arginine ingredient, built around a deceptively simple idea: nitric oxide isn't actually the end goal. Vasodilation is.

There's a big distinction here, and NNB […]
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Balchem's Tom Druke: VitaCholine®, Albion® Chelated Minerals, K2VITAL®, and the NY Jets | Episode #216

Balchem's Tom Druke: VitaCholine®, Albion® Chelated Minerals, K2VITAL®, and the NY Jets | Episode #216

Balchem makes its first appearance on Episode #216 of the PricePlow Podcast. Tom Druke, Senior Marketing Manager at Balchem's Human Nutrition & Health division, joins Mike and Ben to cover three flagship branded ingredients: VitaCholine® (choline bitartrate), Albion® Minerals (chelated mineral technology), and a first look at K2VITAL® (vitamin K2 MK-7).

Tom walks […]
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Bucked Up Flow: Next-Generation Nitric Oxide Capsules with Shoden® and N.O.V8™

Bucked Up Flow: Next-Generation Nitric Oxide Capsules with Shoden® and N.O.V8™

Bucked Up has built a serious reputation in the pre-workout space, but a dedicated pump pill has been a gap in their lineup. This category is an option for athletes who want to stack stimulant-free circulation support on top of their existing pre-workout, or just want something clean to take on off days to support […]
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