Author Archives: PricePlow Staff
About PricePlow Staff
PricePlow is a team of supplement industry veterans that include medical students, competitive strength athletes, and scientific researchers who became involved with dieting and supplements out of personal need.
The team's collective experiences and research target athletic performance and body composition goals, relying upon low-toxicity meat-based diets.
Arjuna Natural Shoden-R: Award-Winning Ashwagandha Root Extract Breaks New Ground
At SupplySide Global 2025, Arjuna Natural's newly launched Shoden-R ashwagandha extract claimed the Ingredient Idol award for the relaxation category. The accolade validates what the company has been developing behind the scenes and teased on Episode #171 of the PricePlow Podcast: a root-only ashwagandha extract standardized to 35% withanolide glycosides that solves formulation challenges plaguing […]
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How Nootropics Depot's R&D Lab Ensures Every Supplement Actually Works
Most supplement companies talk about "science-backed formulas" while relying on supplier certificates and generic testing at a contract manufacturer. Nootropics Depot took a different path: they built a research and development program capable of discovering new compounds, creating industry-first testing methods, and validating biological effects at the cellular level.
It's the reason Nootropics Depot consistently […]
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Core Culture NuWomen: All-In Hormonal Balance for Modern Women, Proudly Made at Veritacor
Hormonal fluctuations affect nearly every aspect of women's health, from mood and energy to skin clarity and body composition. Core Culture addresses these interconnected challenges with NuWomen, a seven-ingredient formula combining clinical-strength botanicals with targeted nutrients designed to support hormonal balance throughout life's various phases.
Manufactured at Veritacor, the NSF-certified, GMP-compliant facility in […]
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Core Culture NuMan: Natural Testosterone Support Manufactured at Veritacor
Natural testosterone optimization becomes increasingly important as men age, with declining hormone levels affecting strength, energy, body composition, and overall vitality. Core Culture addresses this challenge with NuMan, a comprehensive testosterone support formula combining clinical-strength botanicals with essential micronutrients in precise doses designed to support healthy hormone balance.
Veritacor-Made NuMan: Core Culture's Natty Test[…]Continue Reading →
Unmatched Supps INTRA: Kris Gethin's Advanced Intra-Workout Formula with 25g Vitargo
When you're deep in a grueling training session, your body's demand for fuel and hydration hits critical levels. Most athletes wait until after the workout to address recovery, but that approach leaves performance on the table. Unmatched Supps INTRA changes the equation by delivering exactly what your muscles need during training: rapid-acting carbohydrates, muscle-sparing amino […]
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MuscleTech EFF'N Cut! Effervescent Fat Burner with 3.2x Calorie-Burning Power
Today we complete our MuscleTech EFF'N trilogy with EFF'N Cut!, an effervescent fat burner that brings the brand's FIZZR beadlet technology to metabolic support. Following MuscleTech EFF'N Energy and MuscleTech EFF'N Hydrate, this GNC-exclusive formula combines clinical-grade thermogenics with the bold sensory experience that defines the EFF'N line.
The star ingredient is TheoLim, […]
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LiposoMax® + Creatine: One Innovation Labs Partners with Prinova to Enhance Cellular Uptake for Mainstream Wellness
The creatine category is experiencing something unprecedented: mainstream adoption. Walk into any Costco and you'll find creatine monohydrate prominently displayed on end caps. Twenty-something year old women are discussing it on social media. Pediatricians and geriatricians are recommending it to their patients. The ingredient that spent three decades viciously attacked and relegated to the […]
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GHOST Clear Gains: First-Ever Clear Protein Gainer Combines Whey Isolate with Vitargo
GHOST Lifestyle continues redefining supplement categories with GHOST Clear Gains, the industry's first clear weight gainer. Combining 20-40 grams of whey protein isolate with 35-70 grams of Vitargo fractionated amylopectin, this light and refreshing formula delivers serious muscle-building nutrition without the heavy, milky texture of traditional gainers.
Clear Gains launches with three flavors: Blue […]
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Beyond the Bean: How Brew Shockalaka Uses The Coffee Fruit Other Brands Throw Away
The ready-to-drink coffee market hit $33 billion in 2022 and is projected to reach $53.5 billion by 2032. Walk into any convenience store and you'll find dozens of options: Starbucks Frappuccinos, bottled lattes, cold brew cans, and energy coffee hybrids. Most follow the same playbook: brewed coffee, milk or cream, sweeteners, and maybe some B […]
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Boundless Bar: The World's First Ketone-Powered Protein Bar from Ben Greenfield
The protein bar market has been stuck in the same formula for decades: pile on the protein, add some fiber, sweeten aggressively, and call it "the next big thing"... then wait until it turns into a brick. While many of these bars deliver on macros, they miss something fundamental... actual cellular energy that works with […]
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