Symyx ELEVATE – BCAAs at Target by Scivation

Symyx Elevate

Symyx Elevate is a new entry from Scivation that looks to capitalize on the growing energy amino and RTD (Ready-to-Drink) markets.

Scivation, makers of the always popular BCAA supplement Xtend, are now taking things well outside of the scope of the sports nutrition, and have a hot new product found in Target stores.

SYMYX ELEVATE™ looks to deliver all same benefits as traditional sports energy drinks, but without the carbs and calories that weigh down the traditional “ades” like Gatorade and Powerade.

Instead, general consumers will finally get exposed to the wonderful benefits of BCAAs, or branched chain amino acids, which are the building blocks of protein and can do so much good for both dieters and athletes.

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Note: Symyx Elevate is currently only available at Target, who PricePlow does not have listed. Click here to see the page at Target.com

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SYMYX ELEVATE™ Ingredients

Those familiar with Scivation’s Xtend Go! will see quite a few similarities between that powder based product and this new Elevate RTD (ready-to-drink bottle) that will be sold at big box stores like Target very soon.

  • BCAAs 2:1:1 (7g)

    Scivation Symyx Elevate Ingredients

    Symyx Elevate contains a lot of the same ingredients as Xtend Go!, Scivations powdered energy amino product.

    As with all of the BCAA products, Scivation is sticking to their bread and butter 2:1:1 ratio and 7g dose. Each serving of Symyx Elevate will contain 3.5g L-Leucine, 1.75g L-Isoleucine, and 1.75g L-Valine.

    The 7g dose is noteworthy as you’d be lucky to see 5g (at most) in a majority of the other well-known BCAA products on the market.

    The benefits of BCAA supplementation are pretty well known around the industry, but they’re always worth repeating. Clinical studies on BCAAs have shown that not only do they stimulate muscle protein synthesis[1,2], but also speed recovery and offset DOMS (delayed onset muscle soreness).[3,4]

    During long athletic competitions or marathon workout sessions, these are exactly the ingredients you want to be consuming to maintain muscle mass and keep your body in a pro-muscle building state.

    These are also great dietary aids, as they can help keep muscle tissue while in a caloric deficit (ie when dieting). This is the most important use case for the crowd at Target.

  • Taurine (2.5g)

    Anytime you’re working out or competing, you’re going to be losing a lot of fluids through sweat. To maintain peak performance, it’s critical to be well hydrated before competition and maintain those levels throughout.

    Taurine is a conditionally essential amino acid that does just that. In the body, it acts as a cell volumizer that helps to pull water and nutrients into skeletal muscles.[5] This supports hydration, endurance, and sets the stage for some pretty nice “water-based” pumps.[6]

  • Electrolyte Blend (1170mg)

    Scivation Symyx Elevate Fitness

    Raise your fitness to the next level with Symyx Elevate, not matter what your sport is.

    Building off the points addressed in taurine, anytime you sweat, electrolyte levels start to dwindle. If this happens too much and at too great a rate, it can severely impact performance and lead to all sorts of negative side effects like cramping, reduced performance, and impaired CNS function.[7]

  • Citrulline Malate (1g)

    No, Citrulline Malate isn’t included here to boost your workout pumps, as you’d need between 6-8g to get a significant nitric oxide boost. Citrulline Malate does much more than that.

    It also supports muscle protein synthesis, reduces soreness, boosts endurance.[8,9] The endurance benefits come by way of CitMal’s role as an intracellular buffer in the body.[10,11]

    This ingredient appears in a relatively light dose, but it’s meant to sustain you during competition, most likely after you’ve already taken a pre workout that contains several grams of Citrulline Malate.

    Most Target users will enjoy the reduction of soreness from their workouts here, if they’ve never tried citrulline malate before.

  • L-Theanine (200mg)

    Scivation Symyx Elevate Store

    Symyx Elevate is available NOW at your local Target and online. Be sure to check out the 4-packs in your store.

    L-Theanine is a non-dietary amino acid most frequently consumed to help induce relaxation without necessarily making you sleepy. It’s predominantly found in tea leaves and is responsible for the calming sensation you feel whenever you drink a warm cup of tea.

    What’s it doing in an Energy Drink?

    Aside from relaxation, theanine also performs a pretty cool trick when paired with caffeine (our next ingredient). When combined with caffeine, theanine enhances the focus-boosting effects of caffeine[12] and helps reduce fatigue and stress.[13,14] Basically, it helps to take that “edge” off of higher doses of caffeine and smooth out the stimulative effects.

  • Caffeine Anhydrous(100mg)

    For an energy drink to really qualify as one, caffeine is one of the pre-requisites. Since this will be used intra workout or as a mid-day pick me up by stim fiends, the 100mg dose is just about perfect. It’s equivalent to a large cup of coffee which won’t give most users the jitters or affect their sleep too terribly.

We find the 2:1 Theanine:Caffeine ratio to be quite pleasant. One other product that has this ratio, Transparent Labs PreSeries Bulk, is now in our Top 10 Pre Workout Supplements list, and that is one major reason. It’s great to see Symyx / Scivation following suit.

Flavors Available

Scivation Symyx Elevate Running

Need a quick on the go option? Symyx Elevate contains the critical ingredients needed to sustain peak performance.

Upon release, Symyx Elevate will come in one of three flavors: Watermelon, Simply Peach, and Black Cherry. Knowing how great Scivation does with flavoring systems on Xtend, we believe these should be just as outstanding.

Takeaway

For over a decade, the sports nutrition industry has been touting the benefits of BCAAs. Finally — finally — they’re available to the general public in a regular store! We’ve been waiting for this forever!

America is in an age where “convenience is king.” People want things ready to eat and drink without having to do any sort of prep work, and yes, putting powder into a shaker bottle, adding water, and shaking is classified as “work” by some.

Symyx Elevate looks to capitalize on the growing dependence of the population on RTD and RTE (ready-to-eat) products. What better way than to be one of the first on the market and place your product in a major retailer known to millions!

Note: Symyx Elevate is currently only available at Target, who PricePlow does not have listed. Click here to see the page at Target.com

You can sign up for alerts below for when it shows up on Amazon.

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References

  1. Norton LE, Layman DK. Leucine regulates translation initiation of protein synthesis in skeletal muscle after exercise. J Nutr. 2006 Feb;136(2):533S-537S.
  2. Blomstrand E, Eliasson J, Karlsson HK, Köhnke R; Branched-chain amino acids activate key enzymes in protein synthesis after physical exercise. J Nutr. 2006 Jan;136(1 Suppl):269S-73S
  3. Howatson G, Hoad M, Goodall S, Tallent J, Bell PG, French DN. Exercise-induced muscle damage is reduced in resistance-trained males by branched chain amino acids: a randomized, double-blind, placebo controlled study. J Int Soc Sports Nutr. 2012 Jul 12;9:20.
  4. Pérez-Guisado J, Jakeman PM. Citrulline malate enhances athletic anaerobic performance and relieves muscle soreness. J Strength Cond Res. 2010 May;24(5):1215-22.
  5. Hoffmann, E.K., I.H. Lambert, and S.F. Pedersen, Physiology of cell volume regulation in vertebrates. Physiol Rev, 2009. 89(1)
  6. http://www.ncbi.nlm.nih.gov/pubmed/24383513
  7. https://umm.edu/health/medical/altmed/supplement/potassium
  8. Osowska S, Duchemann T, Walrand S, Paillard A, Boirie Y, Cynober L, Moinard C. Citrulline modulates muscle protein metabolism in old malnourished rats. Am J Physiol Endocrinol Metab. 2006 Sep;291(3):E582-6.
  9. Sharp CP, Pearson DR. Amino acid supplements and recovery from high-intensity resistance training. J Strength Cond Res. 2010 Apr;24(4):1125-30
  10. Perez-Guisado; Citrulline malate enhances athletic anaerobic performance and relieves muscle soreness.; Department of Medicine, University of Córdoba; 2010
  11. Hickner, R; L-citrulline reduces time to exhaustion and insulin response to a graded exercise test.; Human Performance Laboratory, East Carolina University; 2006
  12. Giesbrecht, Timo, et al; “The combination of L-theanine and caffeine improves cognitive performance and increases subjective alertness”; Nutritional Neuroscience; 2010
  13. Kimura K, et al. L-Theanine reduces psychological and physiological stress responses. Biol Psychol. (2007)
  14. Owen GN, et al. The combined effects of L-theanine and caffeine on cognitive performance and mood. Nutr Neurosci. (2008)
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