Controlled Labs Venture Bar – It’s Finally Here!

Controlled Labs Venture Bars

After months of waiting, Controlled Labs highly anticipated Venture Bars have finally debuted.

After numerous teases and delays the glorious day has finally arrived! Controlled Labs has been hyping the release of their brand new protein bar for what seemed like an eternity.

Well, after several hiccups along the road, Venture Bar has at long last been released to the the public for mass protein consumption!

Following in the trending wave of products with no sucralose, artificial colors, or artificial flavors, Venture Bar seems to be on to something. But will the taste and texture follow suit and take down the recently-declining Quest Bars?

You can check out the flavors and macro breakdown below, but first, make sure to check the best deal and sign up for PricePlow alerts:

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Sandy’s Venture Bar Review

The always wonderful Sandy is back for her Controlled Labs Venture Bar Review! She tested all three flavors available at launch, both in and out of the microwave:

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Verdict is extremely positive, especially with some microwaving. The lack of artificial flavors/colors/sweeteners/thickeners/soy makes that doubly true!!

Venture Bar Ingredients

Controlled Labs Venture Bar CCCD Label

Each Venture Bar is between 210-230 calories depending on flavor, but all contain 20g of tasty protein goodness.

Often times, protein bars are filled will all kinds of junk ingredients and cheap fillers. You won’t find any of that in Venture Bars. As a matter of fact, there’s also:

  • NO artificial colors
  • NO artificial flavors
  • NO sucralose
  • No trans fats
  • No added sugar
  • No gelatin
  • No soy protein!

You’re left with a bar that uses only quality ingredients to give a robust 20g of protein with a healthy 18-20g of fiber (depending on which flavor you get).

So, what is in CL’s new Venture Bars?

Controlled Labs Venture Bar Poster

Venture Bars are one of the more natural protein bar options available that contain No artificial colors, no sucralose, no artificial flavors, and NO SOY!

You’ll find your usual sort of players present in Venture Bar, but there is one particular ingredient that you won’t find in any others:

  • Whey Protein Isolate

    This isn’t the new ingredient that we just teased, but it is a major player in Venture Bars. Controlled Labs has opted to include the highest quality of whey protein with Whey Protein Isolate (WPI).

    WPI contains over 90% protein with hardly any carbs (lactose) or fat.[5] This is a huge improvement in terms of quality when looking at other products on the market that use cheap whey isolates or soy protein powder to get the “protein” in their protein bar.

    By using only whey protein isolate, Controlled Labs has automatically entered Venture Bar into the upper echelon of protein bars alongside Quest Bars and OhYeah! ONE Bars.

  • Lo Han Guo

    Lo Han Guo is an exotic, sweet-tasting fruit that comes from the Siraitia grosvenori tree. Extracts of the fruit are deemed Generally Recognized As Safe (GRAS)[2,3] and have been available since the mid 1990s for use in commercially sold goods. It’s also roughly 300x sweeter than sugar!

    The real upshot of Lo Han Guo extract is that it has ZERO calories and ZERO glycemic impact. This makes it not only a perfect option for low-sugar protein bars, but also makes them diabetic friendly as well.[1]

  • The Rest

    Venture Bar Banner

    Which of the three flavors will you load up on to try CL’s newest product?

    Rounding out the rest of the ingredients of Venture Bar are they typical ingredients you’d find in most other protein bars on the market including:

    • Isomalto-oligosaccharide (IMO) a.k.a VitaFiber™
    • Almond or Peanut Butter (depending on the flavor)
    • Erythritol
    • Coconut Oil
    • Stevia

Venture Bar Macros

Depending on which flavor Venture Bar you go with with determine the precise macros, but they all fall within a few calories of each other.

  • Calories: 210-230
  • Protein: 20g
  • Carbs: 27-30g (2g sugar for all flavors)
  • Fiber: 18-20g
  • Fats: 8-10g (3-4g saturated)

Flavors Available

Ok, so the really important question on your mind is, what flavors will these be available in? So far, Venture Bar has three enticing options to choose from:

  • Chocolate Chip Cookie Dough
  • Chocolate Peanut Butter Fudge
  • Coconut Almond Delight
Venture Bar Banner

Can Venture Bars unseat Quest Bars or OhYeah ONE Bars as the tastiest option on the market?

Special Eating Instructions?!

Controlled Labs knows that everyone wants their protein bar to feel like an indulgent treat. No one likes a protein bar that’s tough as shoe leather or dry and crumbly. To ensure that, they’ve stated clearly on the label of each bar that if you’re in the mood for a warm and delicious treat, heat the bars in the microwave for 10-12 seconds without the wrapper.

But the real question is, how will it perform when on the road and we don’t have a microwave handy? This is where Quest Bar has been failing, and where Oh Yeah!’s ONE Bar has been winning fans over left and right. Can Venture Bar stay soft without the microwave assistance?

Takeaway

Venture Bar Review

The always wonderful Sandy is back for her Controlled Labs VENTURE BAR Review! See the YouTube embedded above!

Many of you know that we’re big fans of the often-underrated Controlled Labs here, with our White Rapids pre workout review as an example. But this is completely new territory for the brand!

After quite the long wait (fueled by monthly posts on Stack3d), Venture Bars have finally made their highly-anticipated debut. The ingredients look like a nice “clean” and more natural alternative in the vein of Quest Bars, but hopefully much softer in texture.

We’ll wait for reviews to pour in as well as chime in with our own thoughts once we’ve had the opportunity to try them out!  Make sure to stay tuned!

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References

  1. http://www.nrjournal.com/article/S0271-5317(08)00036-5/abstract
  2. http://www.ncbi.nlm.nih.gov/pubmed/18037551
  3. http://www.ncbi.nlm.nih.gov/pubmed/17011100
  4. http://www.sugar-and-sweetener-guide.com/luo-han-guo.html
  5. McDonough FE, et al; “Composition and properties of whey protein concentrates from ultrafiltration”; J Dairy Sci.; 1974; Retrieved from http://www.ncbi.nlm.nih.gov/pubmed/4443458
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