On April 16, 2013, iSatori will release a new muscle-building supplement that will supposedly be the biggest breakthrough since creatine.
Strong words… from a company that we truly believe can back it up. We’ll find out soon, so sign up for updates and keep reading:
We first heard about this self-proclaimed “Game Changer” at the 2013 Arnold Expo, where iSatori’s marketing team told me to stay on the lookout.I was impressed with the confidence.
What do we Know?
At the time, the iSatori Rep would only tell me the following:
- This is a muscle-builder
- It’s a powder
- It’s unlike anything you’ve ever seen, and will create a new “category” of supplements.
- It will only be sold through Europa Sports distribution
There are now some updates that we know more of on our official iSatori Bio-Gro Supplement page. But in general, that’s about it.
Europa Distribution Only?
In my personal opinion, this is the best thing going for this. iSatori has a great rep — they were one of the pioneers of beta alanine, which is just about everywhere anymore. But we need more, since this has set off our hype alarm.
Having Europa come on board eliminates a lot of fears, because they are a relatively conservative company, and would likely not do a partnership with a total dud. I think that the worst case is that this is a product that works very well for some people, not as well for others… and a whole lot of fireworks will fly when it is released.
So get your popcorn ready, and sign up for our updates, because a game changer is supposedly coming!